This analysis examines five major cross-border e-commerce platforms, including Amazon and Shopify, providing operational strategies and beginner's guides to help Chinese brands expand internationally. It addresses key challenges such as product selection, Fulfillment by Amazon (FBA), and live streaming, aiming to empower businesses in their global market entry and growth.
This article provides a comprehensive, step-by-step tutorial on setting up and launching Google Ads campaigns. It covers the quick account creation process, MCC account setup, integration with Google Analytics (GA), YouTube (YTB), and Google Merchant Center (GMC), conversion tracking setup, and audience creation. This guide helps you easily get started with Google Ads, enabling precise targeting and business growth.
Amazon has adjusted its FBA policy, allowing Prime sellers to freely choose their fulfillment methods, no longer mandating FBA usage. This move aims to eliminate monopolies and provide more opportunities for self-fulfillment sellers, but it also presents challenges. Sellers need to pay attention to market changes, optimize products, logistics, and services, and diversify platform strategies to stand out in the competition. This policy shift requires sellers to be agile and adapt to the evolving e-commerce landscape.
eBay officially launched the "Gold Standard Certified Fulfillment Warehouse" program. This initiative aims to select outstanding overseas warehousing and fulfillment service providers through objective evaluation of logistics metrics, offering sellers more reliable and high-quality logistics options. eBay will also continue to introduce support policies to help sellers enhance their competitiveness in overseas markets and achieve mutually beneficial cooperation. The program focuses on identifying top-performing warehouses based on key performance indicators to improve the overall eBay seller experience.
Temu may start charging sellers overdue storage fees, drawing seller attention. This new rule could impact profit margins, forcing more refined operations. Increased platform operating costs are likely the reason for the policy change. Sellers should closely monitor official information and adjust their business strategies to adapt to the new market dynamics. This potential fee structure necessitates efficient inventory management and timely order fulfillment to avoid incurring additional costs and maintain profitability on the Temu platform.
This article provides a detailed interpretation of the six major rejection red lines for Coupang CGF inbound, including exceeding quantity limits, damaged outer packaging, incorrect packaging, exceeding size and weight restrictions, mismatched products, and lack of physical separation. It also introduces the handling process after rejection to help sellers avoid unnecessary losses and prepare goods smoothly. Understanding these rules is crucial for successful inventory management and avoiding costly returns and delays in the Coupang fulfillment network.
The Logistics Management podcast features CXT Software CEO Andy Tryba discussing the future of last-mile logistics. The conversation highlights how automation, intelligent dispatch, and digital transformation are integrated with artificial intelligence to improve efficiency, reduce costs, and enhance customer satisfaction. This provides strategic guidance for logistics companies navigating intense market competition. The discussion emphasizes the importance of leveraging technology for optimized routing, real-time visibility, and seamless delivery experiences in the evolving landscape of last-mile fulfillment.
ASOS integrated the Celonis process intelligence platform to build a connected, end-to-end supply chain. This aims to improve order fulfillment efficiency and customer experience through real-time visibility, process optimization, and data-driven decision-making. This reflects the ongoing digital transformation in the retail industry, where supply chain visibility is becoming a key competitive advantage. The article also explores supply chain optimization strategies for SMEs and the application of artificial intelligence in supply chain management.
Target's Chief Supply Chain Officer shares their customer-centric supply chain strategy, encompassing investments in store fulfillment, sortation centers, last-mile delivery networks, and the integration of the Shipt platform. The strategy emphasizes the importance of automation, inventory management, and resilience in the face of uncertainty. This provides valuable insights for retail businesses looking to build an agile and efficient supply chain. Key takeaways include adapting to changing consumer demands and leveraging technology to optimize operations.
This article provides an in-depth analysis of Amazon FBA in the US marketplace, explaining its definition, advantages, operational processes, and key considerations. It also offers advice on choosing an FBA service provider. As a cross-border e-commerce logistics solution, FBA can effectively reduce costs and improve customer satisfaction. However, sellers need to pay close attention to detail and carefully select their service provider to maximize its benefits and avoid potential issues related to inventory management and fulfillment.
