Amazon Brand Registry A Guide to Protecting Your Brand

Amazon Brand Registry A Guide to Protecting Your Brand

This article provides an in-depth analysis of the complete Amazon Brand Registry process. From registering a seller account to activating brand tools, it offers detailed steps and important considerations to help you efficiently complete the registration. By doing so, you can gain access to the powerful brand protection tools offered by the platform, build a strong brand defense, and safeguard your rights. This guide aims to help sellers navigate the intricacies of brand registry and leverage its benefits on Amazon.

12/30/2025 Logistics Encyclopedia
Read More
Banggoods Early Holiday Sale Highlights Crossborder Ecommerce Struggles

Banggoods Early Holiday Sale Highlights Crossborder Ecommerce Struggles

The 'early holiday' incident at Banggood, a major cross-border e-commerce seller, has drawn industry attention, reflecting the survival difficulties faced by cross-border e-commerce sellers. The global economic downturn and increased competition are challenging the industry. Companies need to respond actively by optimizing products, expanding channels, refining operations, and strengthening brand building to survive and develop in the fierce market competition. The incident highlights the need for resilience and strategic adaptation in the face of evolving market dynamics.

12/30/2025 Logistics Industry Insights
Read More
FBP Model Gains Traction in Crossborder Ecommerce

FBP Model Gains Traction in Crossborder Ecommerce

The FBP model is an efficient operational model in cross-border e-commerce, providing warehousing, logistics, and order fulfillment services tailored for small and medium-sized sellers. Its advantages include improved efficiency, reduced costs, and enhanced customer trust; however, it also poses challenges that require careful management.

08/05/2025 Logistics
Read More
Guide to Listing Single Items on Walmart US Marketplace

Guide to Listing Single Items on Walmart US Marketplace

This article provides a detailed guide on the complete process of listing a single product on Walmart US Marketplace. It covers steps such as accessing the Seller Center, adding product information, completing recommended attributes, uploading product images, filling in general details, and submitting the listing. By following this guide, sellers can easily master the techniques for listing individual items on Walmart US, thereby improving product visibility and sales performance.

01/04/2026 Logistics Encyclopedia
Read More
Banggood Implements Layoffs Pay Cuts Amid Financial Struggles

Banggood Implements Layoffs Pay Cuts Amid Financial Struggles

Guangzhou's major cross-border e-commerce seller, Banggood, recently faced a "bankruptcy" rumor, which the company denied. However, layoffs and salary reductions have triggered strong dissatisfaction among employees. Issues like performance reforms, welfare cuts, and disguised layoffs reveal the difficulties and challenges faced by the cross-border e-commerce industry during its transformation. This situation raises profound reflections on corporate social responsibility and the protection of employee rights within the industry.

01/06/2026 Logistics Industry Insights
Read More
Ebay Sellers Urged to Optimize Listings for Better Sales

Ebay Sellers Urged to Optimize Listings for Better Sales

This article provides a detailed interpretation of eBay listing page size specifications and shares practical optimization techniques. These include image selection, text descriptions, seller qualification display, and the use of product videos. By following these recommendations, sellers can create more attractive and higher-converting product listings, ultimately boosting sales and achieving success on the eBay platform. The focus is on maximizing visual appeal and providing comprehensive information to encourage purchases.

01/04/2026 Logistics Encyclopedia
Read More
Ebay Sellers Gain Edge with Essential Tools Strategies

Ebay Sellers Gain Edge with Essential Tools Strategies

This article details essential tools for eBay sellers, including shipping calculators, fee calculators, Terapeak, Seller Hub, Title Builder, and Listings History. It also provides practical operational strategies to help sellers improve efficiency and optimize product selection, listing creation, customer service, and logistics management. The goal is to empower sellers to achieve success on the eBay platform by leveraging these tools and strategies for better performance and increased profitability.

12/29/2025 Logistics Encyclopedia
Read More
Ebay Sellers Guide Navigating Policies and Logistics Appeals

Ebay Sellers Guide Navigating Policies and Logistics Appeals

This article provides an in-depth interpretation of eBay's evaluation policies, offering official inquiry channels and detailing the logistics evaluation appeal process. It aims to help sellers protect their rights and enhance their store's competitiveness. By mastering eBay's rules, sellers can effectively navigate the e-commerce platform. Learn how to understand eBay policies and successfully manage logistics disputes to improve your seller rating and overall performance on eBay.

12/29/2025 Logistics Encyclopedia
Read More
Flexport Streamlines Amazon EU FBA Shipping Plans

Flexport Streamlines Amazon EU FBA Shipping Plans

This article provides a detailed guide for Amazon European sellers on efficiently creating FBA shipment plans in Seller Central using Flexport. It covers product selection, shipment address setup, the shipment plan creation process, final delivery method selection, and Flexport's role in optimizing the process. The aim is to help sellers streamline cross-border logistics, reduce costs, and improve operational efficiency by leveraging Flexport's capabilities for FBA shipments to Amazon's European warehouses.

01/20/2026 Logistics Encyclopedia
Read More
Challenges Faced by Publicly Listed Port Companies

Challenges Faced by Publicly Listed Port Companies

Multiple listed companies in the port industry have reported poor performance in their semi-annual reports. Rizhao Port experienced a 15.74% year-on-year decline in revenue and a 40% reduction in net profit. Xiamen Port saw a slight revenue drop, but its net profit, after excluding non-recurring gains and losses, plunged by 13.82%. Jinzhou Port is similarly challenged by low coal prices and a sharp decrease in grain turnover. These factors have severely impacted the operations and performance of port companies, raising concerns about the industry's outlook.

07/21/2025 Logistics
Read More