Shopee Sellers Guide How to Avoid Zero Sales

Shopee Sellers Guide How to Avoid Zero Sales

This guide is for new Shopee sellers, offering tips to avoid common pitfalls in product selection. By analyzing key data such as shop count, product count, and Blue Ocean Index, it helps sellers avoid highly competitive red ocean categories and identify more promising blue ocean markets. It emphasizes the importance of data-driven product selection and recommends using product selection tools to assist in decision-making, improving efficiency and success rates. This approach enables sellers to identify niche products with less competition and higher profit potential.

KOC Marketing Boosts Crossborder Ecommerce Growth

KOC Marketing Boosts Crossborder Ecommerce Growth

This article analyzes KOC marketing, comparing it with KOL marketing, and explores its application in cross-border e-commerce. Similar to UGC, KOC is suitable for niche categories and can enhance brand influence while reducing promotion costs. It leverages authentic user-generated content from Key Opinion Consumers to build trust and drive sales, particularly effective in markets where traditional advertising may be less impactful. The paper highlights the potential of KOC marketing as a cost-effective and engaging strategy for cross-border e-commerce businesses.

Ecommerce Brands Boost Sales with Longtail Keyword Strategies

Ecommerce Brands Boost Sales with Longtail Keyword Strategies

This article delves into the importance of long-tail keyword strategies in cross-border e-commerce. By defining the concept of long-tail keywords, explaining their characteristics, and providing methods for discovery and practical application suggestions, it aims to help sellers accurately target their ideal customers during product development. This approach helps reduce advertising costs, improve conversion rates, and ultimately gain an advantage in the highly competitive market. The focus is on leveraging specific, less common search terms to attract a more qualified audience.

Google Search Console Bubble Charts Reveal Resilient SEO Keywords

Google Search Console Bubble Charts Reveal Resilient SEO Keywords

Facing the impact of AI on SEO, this article explores how to leverage Google Search Console bubble charts to discover keywords less susceptible to AI erosion. By analyzing bubble chart quadrants, content can be optimized and rankings improved, ensuring stable website traffic growth in the AI era. Using a cross-border logistics navigation website as an example, the article elaborates on specific optimization strategies, helping SEO practitioners break through in the age of AI. This approach aims to maintain and enhance organic visibility despite the evolving landscape.

Sea Vs Air Shipping Costs and Transit Times Compared

Sea Vs Air Shipping Costs and Transit Times Compared

International shipping and air freight each have their advantages. Sea freight offers lower costs but slower transit times, making it suitable for large volumes of goods with less time sensitivity. Air freight provides faster delivery but at a higher cost, ideal for small, urgent, or high-value items. Businesses should carefully consider factors such as the characteristics of the goods, required delivery time, and budget constraints to select the most appropriate transportation method. This strategic decision optimizes efficiency and cost-effectiveness in cross-border logistics.

Google Smart Campaigns Simplify Small Business Growth

Google Smart Campaigns Simplify Small Business Growth

Google Smart Campaigns are a user-friendly advertising solution designed for small and medium-sized businesses. Leveraging AI technology, they simplify ad creation, enabling precise targeting and automated optimization. Benefits include rapid setup, ease of management, and pay-per-click pricing. However, users have less control compared to other campaign types. For businesses lacking advertising experience, Smart Campaigns are a worthwhile tool to explore, potentially improving ad performance and driving results with minimal effort. It's a good starting point for those new to Google Ads.

MSC Ship Pumba Contains Fire in Red Sea

MSC Ship Pumba Contains Fire in Red Sea

On the evening of the 29th, the MSC cargo ship 'Pumba' caught fire while sailing in the Red Sea. Thanks to the swift response of relevant Egyptian authorities, the fire was brought under control, preventing any casualties. The affected vessel has been safely towed to an anchorage, ensuring order in the surrounding maritime area.

07/31/2025 Logistics
Read More
Design and Features of Air Cargo Containers

Design and Features of Air Cargo Containers

Air cargo containers are specifically designed to fit into aircraft cargo holds, enhancing loading efficiency while minimizing weight. They are primarily constructed from aluminum alloy to meet strength and rigidity requirements, with internal designs that account for limited movement of cargo and rapid decompression situations. The container's body features rounded corners and smooth surfaces, and includes handles for easy handling.