Brands Turn to Tiktok for Shortform Video Marketing Growth

Brands Turn to Tiktok for Shortform Video Marketing Growth

Brands like Newme are leveraging TikTok for growth, highlighting its unique user characteristics and traffic advantages. Brands need to understand the algorithm, effectively utilize UGC/KOL collaborations, and remain true to their core values. TikTok is poised to become a must-have platform for brands in the future. It offers a unique opportunity to connect with a younger audience and build brand awareness through engaging short-form video content. Mastering TikTok marketing is becoming increasingly crucial for sustained brand growth and market presence.

12/30/2025 Logistics Industry Insights
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Amazon Delays FBA Rule Changes Ahead of Peak Season

Amazon Delays FBA Rule Changes Ahead of Peak Season

Amazon has temporarily suspended the full implementation of its new "Send to Amazon" workflow, extending the use of the old process to alleviate pressure on sellers during peak season inventory preparation. The new workflow had previously caused dissatisfaction among sellers due to requirements for more detailed shipment information and potential split shipments. This extension provides sellers with a buffer period to adapt to the new process. However, sellers still need to proactively understand and adapt to the changes to meet future challenges.

12/30/2025 Logistics
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Zibuyu Revives Hong Kong IPO As Crossborder Ecommerce Surges

Zibuyu Revives Hong Kong IPO As Crossborder Ecommerce Surges

Chinese cross-border e-commerce company Zibuyu is attempting its third IPO in Hong Kong, reporting a revenue of RMB 1.278 billion in the first half of the year, with over 90% of sales from Amazon. While heavily reliant on third-party platforms, Zibuyu holds a leading market share, showcasing the booming development and immense potential of China's cross-border e-commerce sector. Diversified channels, refined operations, and compliant business practices are crucial for the future development of cross-border e-commerce.

12/30/2025 Logistics Industry Insights
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Amazon Tightens Seller Rules for Individual Businesses

Amazon Tightens Seller Rules for Individual Businesses

Amazon has adjusted its seller registration policy, ceasing acceptance of individual business registrations. This aims to standardize platform management, encourage brand-focused operations, and comply with tax regulations. New sellers face increased entry barriers, while existing sellers face pressure to transform. Sellers should maintain compliant operations, consider transitioning to company registration, and monitor policy changes. Brand-focused operations are a future trend, making trademark registration, high-quality product development, and brand promotion crucial. This shift emphasizes quality and compliance within the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Ecommerce Platform Shumo Shuts Down Disrupting Sellers

Ecommerce Platform Shumo Shuts Down Disrupting Sellers

The alleged suspension of operation of the cross-border e-commerce product selection tool "ShuMo" has attracted industry attention. User feedback indicates service interruption, changes in the company's main entity, and internal documents reveal losses and work stoppage. Competitors are seizing the opportunity to grab market share. This situation serves as a reminder for sellers to carefully select service providers to ensure business stability and continuity. The future of ShuMo and its impact on the market remain uncertain, urging caution among users.

12/30/2025 Logistics Industry Insights
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Walmart Partners With JB Hunt to Outsource Logistics

Walmart Partners With JB Hunt to Outsource Logistics

J.B. Hunt's acquisition of Walmart's intermodal assets signals a return to strategic outsourcing for the retail giant. This move aims to reduce costs, improve efficiency, and allow Walmart to focus on its core retail operations. Analysts suggest that specialization is the future trend, and multimodal transportation will evolve towards intelligence, collaboration, and sustainability, ushering in a new chapter for retail logistics. This acquisition highlights the increasing importance of specialized logistics providers in optimizing supply chains and enhancing overall business performance.

02/04/2026 Logistics
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North American Intermodal Transport Adapts Amid Trade Challenges

North American Intermodal Transport Adapts Amid Trade Challenges

The North American multimodal transportation market is experiencing divergence. Trade uncertainties and declining demand pose challenges, while the need for supply chain resilience presents opportunities. Optimizing inland hubs and adopting digital technologies are crucial for enhancing competitiveness. The market needs to actively embrace changes to achieve sustainable growth. Despite headwinds, the focus on efficiency and adaptability will determine success in this evolving landscape. Building robust and flexible multimodal networks is essential for navigating future disruptions and maintaining a competitive edge.

02/04/2026 Logistics Industry Insights
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US Trucking Industry Faces Uncertainty As Freight Demand Slows

US Trucking Industry Faces Uncertainty As Freight Demand Slows

US trucking executives are hopeful for a freight demand recovery, anticipating a turnaround from industry challenges by 2026. Macroeconomic factors, fuel prices, and driver shortages are impacting profitability, prompting companies to actively address these issues and seek policy support. Whether the industry can experience a recovery depends on collective efforts and improvements in the broader economic environment. The executives are closely monitoring key indicators and implementing strategies to navigate the current difficulties and position themselves for future growth when the demand rebounds.

02/04/2026 Logistics Industry Insights
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Prologis Report Hints at Logistics Real Estate Recovery

Prologis Report Hints at Logistics Real Estate Recovery

The Prologis IBI Index indicates a turning point for logistics real estate demand in Q3, with improvements in net absorption, new lease signings, and project pipelines. Customers are proactively addressing trade uncertainties, resulting in increased utilization and favorable market conditions. Vacancy rates are expected to remain stable, and the construction pipeline is tightening, creating conditions for future rental growth. The rebound suggests a positive outlook for the sector despite ongoing economic challenges, driven by resilient consumer spending and e-commerce expansion.

02/04/2026 Logistics Industry Insights
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US Trucking Volumes Decline Amid Uneven Economic Recovery

US Trucking Volumes Decline Amid Uneven Economic Recovery

The American Trucking Associations reported a 1.2% month-over-month decrease in the U.S. truck tonnage index for September, ending two months of gains. Despite a slow and challenging economic recovery, the overall trend has been upward since January. This article analyzes the economic conditions behind the data, highlighting the impact of factors such as manufacturing, consumer spending, international trade, and policies on trucking volumes. It also looks ahead to the challenges and opportunities facing the industry in the future.

02/04/2026 Logistics
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