Amazon Launches Product Opportunity Explorer for Sellers

Amazon Launches Product Opportunity Explorer for Sellers

This article introduces the hidden "Opportunity Explorer" feature within Amazon Seller Central, which helps sellers discover high-potential product opportunities and address unmet customer needs. It provides a detailed explanation of the tool's usage, application process, and emphasizes the importance of data-driven product selection. By leveraging this tool, sellers can gain a competitive edge in the crowded Amazon marketplace and identify profitable niches, ultimately leading to increased sales and business growth. The article aims to empower sellers with the knowledge to make informed decisions and succeed on Amazon.

Amazon Expands Crossborder Selling Opportunities

Amazon Expands Crossborder Selling Opportunities

Amazon's Toss-up Offers mechanism presents new sales opportunities for sellers who haven't won the Buy Box, particularly benefiting Chinese cross-border sellers in shared shopping cart scenarios. Sellers should view it as a complement to existing strategies. By optimizing products and improving services, they can seize this opportunity to achieve business growth. It allows multiple sellers to potentially win the sale even if they are not the primary Buy Box holder, creating a more competitive and dynamic marketplace. This is especially relevant for sellers offering similar products at comparable prices.

Thrasio Bankruptcy Signals Trouble for Amazon Aggregators

Thrasio Bankruptcy Signals Trouble for Amazon Aggregators

The bankruptcy of Amazon aggregator Thrasio reveals issues such as over-reliance on financing and operational deficiencies. Cross-border e-commerce businesses need to return to the fundamentals of commerce and focus on refined operations to meet challenges. Thrasio's failure highlights the importance of sustainable growth and efficient management rather than solely relying on external funding. This case serves as a cautionary tale for businesses pursuing similar aggregation models within the Amazon marketplace, emphasizing the need for robust operational strategies and a strong understanding of the underlying business fundamentals.

Yiwu Trade Fraud Case Reveals Crossborder Risk Gaps

Yiwu Trade Fraud Case Reveals Crossborder Risk Gaps

A multi-million dollar fraud case has emerged in the Yiwu foreign trade community, affecting nearly a hundred suppliers. The fraudsters established trust before disappearing. It is recommended to strengthen risk control measures to prevent similar scams. This incident highlights the vulnerability of suppliers in cross-border transactions and the need for robust due diligence processes. Implementing stricter verification procedures and diversifying business relationships can mitigate potential losses from fraudulent activities. Continuous monitoring and adaptation of risk management strategies are crucial for safeguarding businesses in the dynamic global marketplace.

Temus Deposit Rules Disrupt Crossborder Ecommerce Hit Small Sellers

Temus Deposit Rules Disrupt Crossborder Ecommerce Hit Small Sellers

TEMU's new deposit rules significantly increase seller deposits, reaching up to 100,000 RMB, causing industry shockwaves. This move aims to address overseas regulatory pressure, optimize the platform ecosystem, and eliminate non-compliant sellers. Sellers need to strengthen compliance qualifications, plan their finances carefully, and streamline their store matrix to adapt to the new regulations and embrace a new phase of high-quality development in the cross-border e-commerce industry. The increased deposit acts as a stronger deterrent against fraudulent activities and ensures a more reliable marketplace for consumers.

ERP Systems Boost Amazon Sellers Datadriven Growth

ERP Systems Boost Amazon Sellers Datadriven Growth

This article delves into the data management challenges faced by Amazon sellers and introduces the value of dedicated ERP systems. Using UmaiCloud ERP as an example, it details the core functionalities of an ERP system, including front-end data capture, back-end data integration, advertising optimization, business analysis, and inventory management. The aim is to help sellers understand how to leverage ERP systems to achieve data-driven operational growth, improve efficiency, and optimize decision-making. This leads to a better understanding of how to improve overall performance on the Amazon marketplace.

Amazon Vs Independent Ecommerce Guide for Crossborder Sellers

Amazon Vs Independent Ecommerce Guide for Crossborder Sellers

This paper delves into the advantages and disadvantages of Amazon and independent website models in cross-border e-commerce, providing decision-making references for novice sellers. It suggests that beginners prioritize Amazon for a quick start and experience accumulation. In the mid-to-late stages, sellers can consider focusing on independent websites, supplemented by Amazon, to achieve traffic redirection, brand building, and reduced operational risks. The study emphasizes collaborative operation to leverage the strengths of both models, creating a synergistic approach for optimal results in the global marketplace.

Amazon Launches Account Health Assurance for Sellers

Amazon Launches Account Health Assurance for Sellers

Amazon introduces the 'Account Health Assurance' program, offering eligible US and Canadian professional sellers a 72-hour window to resolve issues, reducing the risk of account suspension. Sellers need to maintain a good Account Health Rating and set up emergency contact information. This program is not a 'get-out-of-jail-free card'; compliant operation remains crucial. It aims to provide a safety net for sellers demonstrating good account health, allowing them time to rectify problems before facing account deactivation, ultimately fostering a more stable and reliable marketplace.

Coupangs Search Algorithm Strategies Increase Traffic and Sales

Coupangs Search Algorithm Strategies Increase Traffic and Sales

This article delves into the strategies for selecting effective search terms on Coupang, emphasizing their crucial role in improving product search ranking. It details how to discover precise search terms from multiple dimensions, including titles, categories, and attributes. The article also introduces methods for finding inspiration using keyword analysis tools and Coupang platform resources. Furthermore, it highlights the importance of continuous search term optimization to help sellers create best-selling products. This approach aims to maximize visibility and drive organic traffic for increased sales on the Coupang marketplace.

Amazon Vendor Central Guide for Suppliers Key Insights

Amazon Vendor Central Guide for Suppliers Key Insights

This article provides an in-depth analysis of Amazon VC accounts, covering their definition, characteristics, advantages, operational costs, and application strategies. As an exclusive channel for Amazon vendors, VC accounts offer key benefits such as Listing optimization, on-site advertising, lightning deals, and access to ARA data. However, vendors must also consider operational costs, pricing limitations, and eligibility requirements. By developing a sound operational strategy, vendors can leverage VC accounts to stand out in the competitive Amazon marketplace. This includes careful planning and understanding the nuances of the platform.