Global Ecommerce Guide to Overseas Customer Growth

Global Ecommerce Guide to Overseas Customer Growth

This article focuses on overseas customer development in cross-border e-commerce, emphasizing the importance of keywords. It shares development strategies for markets such as Russia, the UK, and Africa, along with practical tips like utilizing customs data and participating in the Canton Fair. The aim is to help cross-border e-commerce practitioners efficiently expand into international markets. This includes insights on attracting potential customers, building relationships, and navigating the complexities of different international regions, ultimately boosting sales and market share.

01/21/2026 Customs Knowledge
Read More
Global Freight Economy Faces Trade Tension Uncertainty

Global Freight Economy Faces Trade Tension Uncertainty

Escalating trade tensions are increasing uncertainty in global freight. This analysis examines the macroeconomic impacts, recession risks, and corporate responses to this volatile environment. It emphasizes the importance of risk management strategies, technological innovation, and international cooperation for businesses navigating these challenges. Companies need to adapt and build resilient supply chains to mitigate the negative effects of trade friction and ensure continued operations in a dynamic global market.

01/21/2026 Logistics Industry Insights
Read More
Container Shipping Slows Amid Global Trade Uncertainty

Container Shipping Slows Amid Global Trade Uncertainty

North American intermodal volumes slowed in August, according to IANA data. International container performance outpaced domestic, influenced by tariffs. Year-to-date figures show cumulative growth, but with structural divergence. The report cites positive economic data, yet the shadow of tariffs persists. A flatter peak season is anticipated, with stable network operations. The future market presents both challenges and opportunities, requiring close attention to trade policies and economic dynamics. The impact of tariffs on container shipping and intermodal transportation remains a key factor influencing market trends.

01/21/2026 Logistics
Read More
Amazon Sponsored Brands A Guide to Enhancing Sales and Visibility

Amazon Sponsored Brands A Guide to Enhancing Sales and Visibility

Amazon Sponsored Brands is an advanced marketing tool exclusively for brand-registered sellers. It highlights brands in search results through banners, videos, and more, driving traffic to brand stores or custom landing pages to increase brand awareness and sales. This article details the types, operation, and setup steps of Sponsored Brands ads. It emphasizes the high return on ad spend and recommends brand-registered sellers actively utilize this tool to boost visibility and drive conversions on the Amazon platform.

01/05/2026 Logistics Encyclopedia
Read More
Amazon Brands Boost Growth with Datadriven Ad Strategies

Amazon Brands Boost Growth with Datadriven Ad Strategies

This article delves into how Amazon brand sellers can leverage tools like Amazon Brand Analytics (ABA), Amazon Attribution, and brand metrics to measure brand performance and optimize advertising strategies based on the consumer shopping journey. Through data-driven analysis, brands can more precisely target their audience, improve advertising effectiveness, and ultimately achieve sales growth. The paper emphasizes the importance of using data insights to refine marketing efforts and maximize return on investment within the Amazon ecosystem.

12/29/2025 Logistics Industry Insights
Read More
Quetzaltenango Airport Expands Guatemalas Highland Access

Quetzaltenango Airport Expands Guatemalas Highland Access

Queztaltenango Airport (ICAO: MGQZ, IATA: AAZ) is an important air transport hub in Guatemala, facilitating connections for both domestic and international flights. The airport's facilities are gradually improving, and plans for future expansion of routes are in place to accommodate the growing aviation demand.

08/08/2025 Airport Codes
Read More
Amazon Launches New PPC Tools for Sellers

Amazon Launches New PPC Tools for Sellers

Amazon has released two new PPC reports, offering sellers deeper insights into search terms and brand competition. The Search Term Impression Share report reveals market share, while the Brand Category Benchmark report measures competitive advantage. These reports empower sellers to optimize their advertising strategies and achieve brand breakthrough by understanding where they stand against competitors. By leveraging these new tools, sellers can refine their PPC campaigns, target relevant keywords, and ultimately drive more sales and improve their brand presence on Amazon.

01/06/2026 Logistics Industry Insights
Read More
Ebay Sellers Guide Mastering Onsite Promotion for Beginners

Ebay Sellers Guide Mastering Onsite Promotion for Beginners

This article delves into two core eBay on-site promotion strategies: Promoted Listings and Brand Ads. Promoted Listings help products stand out in search results, while Brand Ads focus on enhancing brand influence and conversion rates. For new sellers, it is recommended to start with Promoted Listings to build a solid foundation and then gradually experiment with Brand Ads to achieve precise traffic generation and sales growth. This approach allows for a phased and effective implementation of eBay's promotional tools.

01/06/2026 Logistics Encyclopedia
Read More
Amazon Sellers Adopt New Strategies to Combat FBA Hijacking

Amazon Sellers Adopt New Strategies to Combat FBA Hijacking

This article explores comprehensive strategies to prevent malicious follow-selling behavior on the Amazon FBA platform. It covers effective tactics such as brand registration, participation in brand protection programs, optimizing product listings, monitoring listing dynamics, showcasing brand image, and legal rights protection. These recommendations aim to provide sellers with a systematic approach to safeguarding their brands.

08/04/2025 Logistics Encyclopedia
Read More