Amazon Ads Yield High Conversions but Low Profits for Sellers

Amazon Ads Yield High Conversions but Low Profits for Sellers

High ACOS in Amazon Advertising isn't always a bad thing! This article delves into the five main objectives of Amazon Ads: traffic generation, ranking improvement, product association, keyword expansion, and profitability. It emphasizes evaluating ad performance based on the intended purpose rather than solely relying on ACOS. Through case studies, it guides sellers to develop more effective advertising strategies to achieve overall sales growth. The key takeaway is to align your ACOS targets with your specific advertising goals for optimal results.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Face Sales Risks Due to High Return Rates

Amazon Sellers Face Sales Risks Due to High Return Rates

Amazon's introduction of the 'High Return Rate' label directly impacts product conversion rates. Sellers need to understand the criteria for this label and consider using the 'Signature Confirmation' service. More importantly, improving product quality and optimizing customer service are crucial to fundamentally reduce return rates and avoid a sharp drop in orders. Addressing the root causes of returns is key to mitigating the negative impact of the 'High Return Rate' label on product visibility and sales performance on Amazon.

01/04/2026 Logistics Industry Insights
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US Imports Hit Record High in March Straining Supply Chains

US Imports Hit Record High in March Straining Supply Chains

A Panjiva report indicates that US imports reached a record high in March, with significant year-over-year growth in both total cargo and container volume. This reflects a recovering US economy and strong consumer demand, but also exacerbates supply chain pressure, potentially leading to port congestion and increased transportation costs. Businesses and governments need to proactively respond by optimizing supply chain management and improving logistics efficiency.

01/19/2026 Logistics
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US Container Imports Hit Record High As Supply Chains Improve

US Container Imports Hit Record High As Supply Chains Improve

US import data for February presents a mixed picture: a month-over-month decrease but a year-over-year increase in total volume. Record container throughput suggests easing supply chain bottlenecks. Energy imports surged, while consumer goods and industrial equipment imports rose. Raw materials and IT product imports declined. Looking ahead, challenges include inflation and geopolitical risks, but opportunities exist in economic recovery and infrastructure investment. Businesses and individuals should monitor data closely to capitalize on opportunities and navigate challenges.

01/21/2026 Logistics
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US Imports Dip Slightly in August Amid Sustained High Demand

US Imports Dip Slightly in August Amid Sustained High Demand

Descartes' latest global shipping report reveals that US imports, while slightly down from July, remained high in August, with increased port congestion. The report analyzes import/export data from the top 10 US ports and key exporting countries, highlighting strong exports from China to the US. Businesses should diversify their supply chains, optimize transportation strategies, and leverage digital technologies to improve supply chain management. This will enable them to navigate market fluctuations and gain a competitive edge.

01/21/2026 Logistics
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US Services Sector Growth Hits Near Oneyear High in February

US Services Sector Growth Hits Near Oneyear High in February

The U.S. ISM Non-Manufacturing NMI index surged to 59.7 in February, a near one-year high, marking the 109th consecutive month of growth. This data, released by the Institute for Supply Management (ISM), signals a robust expansion in U.S. non-manufacturing activity. This positive trend may alleviate concerns about a potential economic slowdown and provide sustained momentum for the overall economy. The significant increase suggests continued strength in the services sector, a key driver of U.S. economic growth.

01/29/2026 Logistics Industry Insights
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US Service Sector Hits Record High in July Faces Challenges

US Service Sector Hits Record High in July Faces Challenges

The July ISM Services PMI reached a record high, signaling significant market potential. The report highlights the strong underlying growth in the service sector while also pointing to challenges related to supply chains, labor, and inflation. Businesses should optimize their supply chains, control costs, attract talent, embrace digitalization, and collaborate with suppliers to address these challenges and seize opportunities for sustainable growth. The record PMI suggests robust economic activity, but navigating these hurdles is crucial for continued success.

01/28/2026 Logistics Industry Insights
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US Supply Chain Strains Amid Truck Driver Shortage High Turnover

US Supply Chain Strains Amid Truck Driver Shortage High Turnover

The US trucking industry faces a high driver turnover crisis, with large freight companies experiencing rates as high as 90%. Contributing factors include industry models, the ELD mandate, and difficulties in obtaining a CDL. Analysts predict potential increases in freight rates or a shift towards intermodal transportation. Solutions involve improving driver compensation and working conditions, embracing new technologies, and streamlining regulations. Addressing these issues is crucial to mitigating the freight crisis and controlling rising logistics costs.

01/27/2026 Logistics Industry Insights
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US Service Sector Hits Record High Amid Strong Economic Growth

US Service Sector Hits Record High Amid Strong Economic Growth

The U.S. ISM Non-Manufacturing Index (NMI) surged to 58.6 in August, a record high, according to the Institute for Supply Management. This is well above the expansion/contraction threshold and the past 12-month average, signaling the 44th consecutive month of growth in the U.S. non-manufacturing sector, providing strong momentum for economic expansion. All sub-indexes performed strongly, reflecting overall economic health. However, this could also exacerbate inflationary pressures, which the Federal Reserve will likely monitor closely.

01/28/2026 Logistics Industry Insights
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US Retail Imports Hit Decade High Ahead of Holiday Season

US Retail Imports Hit Decade High Ahead of Holiday Season

US retail imports hit a decade high, signaling significant potential for the holiday shopping season. However, import growth isn't fully synchronized with demand. While supply chain data is encouraging, retailers need to optimize management, enhance customer experience, and embrace digital transformation to stand out in the competition and secure future success. Effective supply chain management and a focus on consumer experience will be crucial for navigating the upcoming holiday season and beyond. This requires a proactive and adaptable approach to meet evolving consumer demands.

01/29/2026 Logistics Industry Insights
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