Ozon Boosts Ad Growth with Datadriven Strategy

Ozon Boosts Ad Growth with Datadriven Strategy

This article details how to view and analyze promotion statistics on the OZON platform, including selecting promotion types, time periods, and grouping methods, as well as how to interpret key data metrics. Through in-depth data analysis, sellers can optimize their advertising strategies, improve click-through rates and conversion rates, and ultimately achieve a higher return on investment. The guide provides practical steps for understanding and utilizing OZON's data tools to enhance campaign performance and maximize profitability.

02/12/2026 Logistics Encyclopedia
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Global Online Education Firms Adapt to Policy Changes

Global Online Education Firms Adapt to Policy Changes

This article deeply analyzes the optimal timing, market selection, direction, and potential challenges of online education globalization. By analyzing changes in domestic and international education markets and drawing on the experiences of successful global ventures, it provides online education institutions with practical globalization strategies and suggestions. The aim is to help them accurately position themselves in the global education market and successfully break through, offering insights into navigating the complexities and opportunities of expanding educational services internationally.

02/12/2026 Logistics Industry Insights
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Amazon Sellers Face Rising Scams Urged to Boost Security

Amazon Sellers Face Rising Scams Urged to Boost Security

Amazon sellers should be vigilant against the "data clearing" scam to avoid significant losses. Choose service providers carefully; referrals from friends and genuine profile pictures are more reliable. Be wary of "merging" services and prioritize compliant operations for long-term success. Stay alert and discerning to navigate the Amazon marketplace safely and sustainably. This will help protect your account and ensure continued success on the platform. Remember to prioritize security and compliance over quick fixes or seemingly easy solutions.

02/12/2026 Logistics Industry Insights
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Lean Startups Use SEO to Expand Overseas with Limited Products

Lean Startups Use SEO to Expand Overseas with Limited Products

Startups with limited product lines can still acquire overseas customers through meticulous SEO. For B2B, focus on knowledge and case studies. For B2C, prioritize multilingual support and diverse content. A well-defined SEO strategy, tailored to the target audience and product type, is crucial for success in overseas markets. By optimizing content and employing effective SEO techniques, startups can effectively reach and engage potential customers, driving traffic and generating leads even with a smaller product portfolio.

02/12/2026 Logistics Industry Insights
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Pet Brands Face Collaboration Hurdles in Chinas Market

Pet Brands Face Collaboration Hurdles in Chinas Market

The Pet Industry Channel Innovation Summit focuses on the cooperation challenges between brands and channel partners. Guests believe that ideal partnerships require aligned values and synchronized thinking. Brands should prioritize channel strategies, provide empowerment support, and be wary of cross-selling and price control issues. Open communication is crucial for both parties to build a healthy ecosystem and achieve win-win cooperation. The summit emphasized the importance of mutual understanding and collaboration for sustainable growth in the pet industry.

02/11/2026 Logistics Industry Insights
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Pet Care Giants Expand As Kehua Bio Enters Diagnostics Market

Pet Care Giants Expand As Kehua Bio Enters Diagnostics Market

Pet industry updates: Kehua Bio enters the testing market, Nestle Purina expands production, and Douchai partners with Nanjing Agricultural University. Several companies released financial reports. Jing Pet Show opened, and rabies prevention and control received attention. This indicates ongoing activity and development within the pet industry, encompassing market expansion, research collaborations, and a focus on animal health and responsible pet ownership. The financial reports offer insights into the economic performance of key players in the sector.

02/11/2026 Logistics Industry Insights
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Project44 Raises 420M to Boost Supply Chain Visibility

Project44 Raises 420M to Boost Supply Chain Visibility

Project44 has secured $420 million in funding, led by Thoma Bravo and TPG. This investment will fuel the company's global expansion and technological innovation, ultimately enhancing supply chain resilience and sustainability. The funding will be used to further develop Project44's platform, providing businesses with greater visibility and control over their supply chains. This move signifies the increasing importance of supply chain technology in today's complex and interconnected world, as companies strive for greater efficiency and transparency.

02/11/2026 Logistics
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Xishuangbanna Airport Boosts Regional Ties to Southeast Asia

Xishuangbanna Airport Boosts Regional Ties to Southeast Asia

Xishuangbanna Gasa International Airport (JHG), a vital aviation hub in Southwest China connecting Southeast Asia, significantly promotes regional economic development and international exchange. Its advantageous location, comprehensive route network, intelligent services, and convenient transportation enhance Xishuangbanna's accessibility, attracting investment and tourists. The airport also provides employment opportunities for local residents, serving as a crucial engine for regional economic growth. Its modern facilities and strategic importance solidify its role in facilitating trade and tourism within the region and beyond.

02/11/2026 Airport Codes
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Crossborder Ecommerce Faces Rising Port Fees

Crossborder Ecommerce Faces Rising Port Fees

This article details various destination port charges in international shipping, distinguishing between mandatory costs for consignees (such as tariffs, customs clearance fees, and terminal handling charges) and flexible costs that shippers can avoid (such as demurrage, amendment fees, and unreasonable surcharges). It provides avoidance techniques and risk transfer strategies to help cross-border e-commerce sellers effectively control sea freight costs. By understanding these charges and implementing proactive measures, businesses can optimize their shipping expenses and improve profitability.

02/11/2026 Logistics Encyclopedia
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Dry Bulk Shipping Sees New Solutions in Commodity Logistics

Dry Bulk Shipping Sees New Solutions in Commodity Logistics

With 32 years of industry experience and scarce dry bulk chartering resources, Tianjin Meilian International Freight Forwarding Co., Ltd. provides freight forwarding companies with full vessel type options from 1,500 tons to 200,000 tons, and mature routes covering West Africa, South America, and Brazil. Through the WIFFA platform, Tianjin Meilian seeks cooperation with trucking companies, customs clearance companies, and other enterprises nationwide to jointly expand the bulk logistics market and achieve mutual benefit and win-win results.

02/11/2026 Logistics Industry Insights
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