independent e commerce website sales News

Ebay Expands Authentication to Trading Cards Collectibles

eBay is expanding its authentication service to include items like games and trading cards valued at $750 or more, while lowering the threshold to $250+ for other eligible goods. This initiative aims to protect consumers, boost platform trust, and expand NFT sales services. eBay is committed to creating a more trustworthy and innovative e-commerce platform, delivering a better shopping experience for users worldwide. The expansion demonstrates eBay's ongoing efforts to enhance buyer confidence and provide a secure marketplace for valuable collectibles.

01/04/2026 Logistics Industry Insights

Amazon Sellers Gain Edge with Sifs Crossborder Traffic Analytics

SIF is a traffic analysis tool developed by Gonglan Network, helping cross-border e-commerce sellers optimize Amazon internal traffic, improve Listing and advertising performance, and achieve precise marketing and efficient conversion. It provides insights into customer behavior within the Amazon marketplace, enabling sellers to identify high-potential keywords, optimize product listings for better visibility, and refine advertising campaigns for maximum ROI. By leveraging SIF's data-driven insights, sellers can make informed decisions to drive sales and grow their business on Amazon.

01/04/2026 Logistics Encyclopedia

Pinterests Visual Marketing Boosts Ecommerce Sales

This article analyzes Pinterest's recommendation and search mechanisms, providing cross-border e-commerce sellers with strategies to optimize Pins, keywords, and content. The goal is to improve the exposure and sales of visual products on the platform. It delves into how Pinterest algorithms work to surface relevant content to users, and how sellers can leverage this understanding to their advantage. By focusing on visual appeal, strategic keyword placement, and engaging content, sellers can effectively increase their product visibility and drive conversions on Pinterest.

01/07/2026 Logistics Industry Insights

Ebay Launches Free Seller Hub to Boost Global Sales

eBay Seller Hub is a free and powerful platform empowering sellers through six core modules: performance analysis, account optimization, overview, order management, and listing management. It offers a one-stop solution for store management, data analytics, and marketing, helping sellers operate efficiently, gain accurate market insights, and achieve significant performance improvements. With Seller Hub, sellers can streamline their eBay business, understand key metrics, and optimize their listings for better visibility and sales, ultimately driving growth in the competitive e-commerce landscape.

01/06/2026 Logistics Encyclopedia

Amazon OTT Ads Boost Crossborder Ecommerce Growth

Amazon OTT advertising is a new way for cross-border e-commerce sellers to acquire precise traffic. It delivers ads over the internet to devices like connected TVs, leveraging Amazon's first-party data for precise audience targeting, effectively boosting store traffic and sales. Sellers need to define their target audience, choose the right ad format, and continuously optimize to maximize ad effectiveness. This approach allows for reaching potential customers in their living rooms, offering a unique opportunity for brand visibility and engagement.