Google Search Strategies Boost Global Trade Lead Generation

Google Search Strategies Boost Global Trade Lead Generation

This article introduces how foreign trade salespersons can leverage Google's advanced search operators, such as email suffix targeting, site, intitle, and filetype, to precisely locate potential customer information and improve foreign trade conversion efficiency. It provides practical tips on using these operators effectively to identify relevant leads and gather valuable insights for successful customer development in the international market. By mastering these techniques, sales professionals can significantly enhance their lead generation efforts and increase their chances of closing deals.

01/04/2026 Logistics Encyclopedia
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Study Examines Impact of Offamazon Traffic on Product Targeting

Study Examines Impact of Offamazon Traffic on Product Targeting

This article analyzes whether off-Amazon traffic disrupts product audience targeting on Amazon. The conclusion is that off-Amazon traffic is tracked by Amazon through affiliate links and does not directly affect on-site traffic or keyword rankings. Order volume is key to improving keyword rankings, so there is no need to worry too much about the negative impact of off-Amazon traffic. Choosing the right off-Amazon channels and optimizing the listing are crucial for improving conversion rates.

01/04/2026 Logistics Industry Insights
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Ebay Sellers Gain Edge with Smart Product and Strategy Tips

Ebay Sellers Gain Edge with Smart Product and Strategy Tips

This article delves into the product selection strategies and site-specific characteristics of the eBay auction model. It details the influence of user profiles and consumption habits on auction performance across the US, Germany, Australia, the UK, and niche language sites. Furthermore, it offers various product selection recommendations, including non-standard items, surplus inventory, potential bestsellers, high-priced clearance items, and new product testing. The aim is to assist sellers in achieving success within the eBay auction marketplace.

12/29/2025 Logistics Encyclopedia
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Amazon Offers 1800 Ad Coupons to Attract New Sellers

Amazon Offers 1800 Ad Coupons to Attract New Sellers

Amazon and Youmai Cloud are offering a significant benefit: new sellers can receive up to $1800 in advertising coupons per site. SP, SB, and SD ad types are all eligible, and the offer can be stacked across multiple stores and sites. Qualified sellers can authorize their store and ad account to receive the coupon within 14 days, valid for 30 days, and used to offset advertising click costs. Don't miss this opportunity to boost sales during the peak season!

12/29/2025 Logistics Industry Insights
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Amazon Expands Brand Exposure and Sales Opportunities

Amazon Expands Brand Exposure and Sales Opportunities

This article delves into Amazon Posts, exploring its value as an on-site social platform for sellers. It outlines the advantages of Posts, its placement within Amazon, and practical implementation methods, emphasizing the importance of a strong content strategy. By capitalizing on the opportunities presented by Posts, sellers can effectively enhance brand visibility and drive sales. Leveraging engaging content and strategic placement can significantly improve product discoverability and customer engagement within the Amazon marketplace, ultimately boosting overall performance.

12/31/2025 Logistics Encyclopedia
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Ebay Sellers Guide to Efficient Order Fulfillment and Compliance

Ebay Sellers Guide to Efficient Order Fulfillment and Compliance

This article provides a detailed interpretation of the eBay order processing flow, including order synchronization, confirmation, declaration, logistics matching, label printing, tracking number uploading, and packaging & shipping. It emphasizes the importance of complying with eBay transaction rules, such as avoiding order cancellations, non-shipment, or price increases after a sale. The article also reminds sellers to ensure tracking number uploads are matched with the correct eBay site. This guidance helps sellers operate their eBay stores efficiently and effectively.

12/30/2025 Logistics Encyclopedia
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Wcos WACAM Project Modernizes Customs HRM in West and Central Africa

Wcos WACAM Project Modernizes Customs HRM in West and Central Africa

The World Customs Organization (WCO) - West and Central Africa Capacity Building Working Group (WACAM) project expanded to Central Africa, aiming to enhance customs human resource management in the region. Through regional workshops and on-site support to Gabon Customs, the project has made significant progress in areas such as competency models and job management. This project will continue to support the modernization of human resource management in West and Central African customs administrations, contributing to regional development.

01/07/2026 Customs Knowledge
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Guide to Streamlining International Air Cargo Pickup

Guide to Streamlining International Air Cargo Pickup

This article provides a detailed explanation of the cargo pickup process after international air freight arrival. It covers preparation before pickup, exchange orders, customs clearance, fee settlement, on-site pickup, and handling of exceptions. Furthermore, it offers solutions for specific scenarios, aiming to facilitate efficient and smooth cargo retrieval. The guide outlines key steps and considerations for a successful pickup, ensuring a hassle-free experience for importers and freight forwarders navigating the complexities of international air cargo logistics.

01/15/2026 Logistics Encyclopedia
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Coupangs Offsite Ad Feature Sparks Seller Debate

Coupangs Offsite Ad Feature Sparks Seller Debate

Coupang has launched a new off-site advertising feature, providing sellers with a new channel to acquire traffic. This article analyzes the advantages and disadvantages of this feature from the seller's perspective, and provides applicable audiences and usage suggestions. It emphasizes that Listing optimization is the core to improving conversion rates, and points out that the Coupang advertising algorithm still has room for improvement. Ultimately, successful campaigns require a solid product listing and understanding of the platform's algorithm.

01/16/2026 Logistics Industry Insights
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