Experts Reveal Key Strategies to Optimize Facebook Ad Targeting

Experts Reveal Key Strategies to Optimize Facebook Ad Targeting

Struggling with Facebook Ads performance? The key lies in understanding its algorithm. This algorithm analyzes user behavior for precise recommendations. By learning how the algorithm works, you can optimize your ad campaigns, reduce costs, and improve conversion rates, ensuring every dollar spent delivers value. Master the FB algorithm to unlock the full potential of your Facebook advertising and achieve significant ROI through targeted and effective campaigns.

01/22/2026 Logistics Industry Insights
Read More
Bilibili Struggles with Creator Loss Ecommerce Woes

Bilibili Struggles with Creator Loss Ecommerce Woes

Bilibili faces multiple challenges, including UP (content creator) stagnation, e-commerce setbacks, and adjustments to its overseas strategy. This article analyzes the reasons behind these phenomena and explores Bilibili's path to breakthrough, encompassing reshaping its content strategy, exploring diverse business models, optimizing the platform ecosystem, and strengthening cross-border cooperation. Additionally, the article shares methodologies for creating viral TikTok videos, providing valuable insights for content creators. This aims to help Bilibili navigate its current difficulties and find new avenues for growth.

01/22/2026 Logistics Industry Insights
Read More
Chatgpt Bans Disrupt Crossborder Ecommerce

Chatgpt Bans Disrupt Crossborder Ecommerce

The recent widespread ChatGPT account bans serve as a warning to cross-border e-commerce sellers. This article analyzes the reasons behind the bans, proposes coping strategies, and reflects on the issue of AI dependency. It advises sellers to use AI tools compliantly, strengthen their own operational capabilities, and achieve collaborative development between humans and AI. By understanding the risks and focusing on sustainable practices, sellers can mitigate potential disruptions and build a more resilient business.

01/22/2026 Logistics Industry Insights
Read More
Amazon Expands to South Africa Bolsters Crossborder Logistics

Amazon Expands to South Africa Bolsters Crossborder Logistics

Amazon South Africa is launching, presenting new opportunities for cross-border e-commerce sellers. This article focuses on cross-border logistics strategies for the South African market, analyzing its potential and challenges. It advises sellers to prepare in advance, choose suitable logistics partners, and optimize their supply chains to achieve success in the South African market. Early planning and strategic partnerships are crucial for navigating the unique challenges and capitalizing on the emerging opportunities within South Africa's e-commerce landscape.

01/22/2026 Logistics Industry Insights
Read More
Xiaohongshu Emerges As Key Platform for Crossborder Ecommerce

Xiaohongshu Emerges As Key Platform for Crossborder Ecommerce

Xiaohongshu, with its massive user base and unique community atmosphere, has become an important platform for cross-border e-commerce image and text seeding. This paper analyzes the user characteristics and advantages of Xiaohongshu. It also explores how cross-border e-commerce can leverage Xiaohongshu for effective image and text seeding, thereby seizing new growth opportunities. The paper will delve into strategies and best practices for maximizing the impact of content on the platform to drive sales and brand awareness.

01/22/2026 Logistics Industry Insights
Read More
Opinion Consumers Boost Crossborder Ecommerce Growth

Opinion Consumers Boost Crossborder Ecommerce Growth

This paper delves into the application of KOC (Key Opinion Consumer) marketing in cross-border e-commerce. It analyzes the differences between KOCs and KOLs, and proposes strategies for building private domain traffic using KOCs. The research highlights the authenticity and cost-effectiveness advantages of KOC marketing. It emphasizes the importance of selecting suitable KOCs, maintaining authenticity, and establishing long-term partnerships to maximize the effectiveness of KOC campaigns in driving traffic and sales within the cross-border e-commerce landscape.

01/22/2026 Logistics Industry Insights
Read More
Vietnams Manufacturing Boom Amid Trade War Supply Chain Shifts

Vietnams Manufacturing Boom Amid Trade War Supply Chain Shifts

The escalating US-China trade friction puts companies under tariff pressure. This paper analyzes key strategies for dealing with the new September tariffs, explores the opportunities and challenges of 'Made in Vietnam' as an alternative, and reviews the impact of the November 2018 tariff policy. Companies need to respond proactively and adjust flexibly to survive and thrive in the trade war. Diversifying supply chains and exploring alternative manufacturing locations like Vietnam are crucial considerations for mitigating risks and maintaining competitiveness.

01/22/2026 Logistics Industry Insights
Read More
US Imports Surge As Shipping Strains Persist Descartes

US Imports Surge As Shipping Strains Persist Descartes

Descartes' latest report reveals that US import volume has exceeded 2.4 million TEUs for four consecutive months, highlighting pressure on ocean freight logistics. China-US trade remains robust, but port congestion is worsening. The report analyzes the impact of seasonal factors and unforeseen events, noting a trend towards diversification of US import origins. To address these challenges, the US needs to optimize its ocean freight logistics system to ensure continued economic growth. This includes improving port efficiency, addressing labor shortages, and investing in infrastructure to handle the increased volume.

01/22/2026 Logistics Industry Insights
Read More
Location Infrastructure Key to Logistics Efficiency Future Growth

Location Infrastructure Key to Logistics Efficiency Future Growth

Radar CEO Nick Patrick will host a webinar exploring how modern logistics companies can leverage location infrastructure to improve operational efficiency and enhance customer experience. The webinar will focus on route optimization, real-time monitoring, and customer service, providing logistics businesses with insights for transformation and upgrades. Attendees will learn practical strategies for using location data to streamline operations, improve delivery times, and boost customer satisfaction. This session offers valuable perspectives on the future of logistics through location-based innovation.

01/22/2026 Logistics Industry Insights
Read More