Zilingos Liquidation Highlights Risks in Crossborder Ecommerce
Zilingo officially announced its liquidation, marking the fall of a once $1 billion e-commerce unicorn. This event serves as a warning to cross-border e-commerce companies that reckless expansion, financial irregularities, and chaotic internal management can lead to failure. Companies should focus on refined operations, compliance first, steady expansion, risk control, and talent development to survive and succeed in the fiercely competitive market. Ignoring these aspects can result in significant financial and operational challenges, ultimately leading to business collapse.
