Baidu Seeks to Revive Struggling Ad Feed Business

Baidu Seeks to Revive Struggling Ad Feed Business

This article delves into the reasons behind the decline of Baidu Information Feed ad campaigns and provides an actionable recovery plan. It includes diagnosing the 'symptoms' of the decline phase, expanding targeting to unlock more traffic, innovating to reshape user appeal, and optimizing landing pages to improve conversion rates. These practical strategies aim to revitalize your ads and enhance campaign performance, helping you restore ad vitality and improve your return on investment.

Logistics Firms Compete for Yangtze River Economic Belt Growth

Logistics Firms Compete for Yangtze River Economic Belt Growth

The National Development and Reform Commission released the "Innovation-Driven Industrial Transformation and Upgrading Plan for the Yangtze River Economic Belt," signaling trillion-level investment opportunities. Logistics companies should seize this opportunity to participate in infrastructure construction, develop river-sea intermodal transport, promote smart logistics, and provide professional services around key industries. This will enable them to achieve transformation and upgrading, and share the development dividends of the Yangtze River Economic Belt.

09/26/2025 Logistics
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Railsea Route Cuts Solar Panel Costs and Emissions

Railsea Route Cuts Solar Panel Costs and Emissions

Facing the rapid development of the photovoltaic industry and supply chain challenges, Maersk's Sea-Rail Intermodal solution significantly reduces transportation costs and carbon emissions by optimizing transportation routes. It also provides a stable multi-point pickup process, helping companies achieve cost reduction, efficiency improvement, and sustainable development. The solution ensures safe and timely delivery through designated train services and flexible transportation rhythm adjustments, providing photovoltaic companies with a more competitive logistics option.

APM Terminals Expands Multimodal Reach with Panama Canal Railway Buy

APM Terminals Expands Multimodal Reach with Panama Canal Railway Buy

Maersk's APM Terminals acquired Panama Canal Railway Company (PCRC) to strengthen its intermodal capabilities. PCRC, a vital land bridge connecting the Atlantic and Pacific Oceans, significantly enhances APM Terminals' global supply chain strategy. This acquisition aims to improve cargo transfer efficiency, reduce transportation costs, and further solidify Maersk's position as a leading integrated logistics provider. The PCRC will play a key role in streamlining operations and optimizing connectivity across the Panama Canal region.

11/03/2025 Logistics
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Exploring Seattle Port The Shipping Hub and Container Center of the West Coast

Exploring Seattle Port The Shipping Hub and Container Center of the West Coast

The Seattle Port, located in Washington State, is a crucial international trading port in the United States, connecting the West Coast with the Asia-Pacific region, handling an annual throughput of 20 million tons. The port consists of both inner and outer harbor sections, featuring multiple container and bulk cargo terminals, and possesses efficient intermodal transport capabilities, further solidifying its position as the closest port in North America to the Far East.

Global Logistics Firms Adopt Multimodal Transport Strategies

Global Logistics Firms Adopt Multimodal Transport Strategies

International multimodal transportation integrates sea, rail, air, and truck transport for cost and time efficiency. Sea-rail intermodal is suitable for bulk inland transport, while sea-truck handles e-commerce last-mile delivery, and air-truck caters to high-value urgent orders. Companies should consider cargo characteristics, delivery time, and cost to choose the optimal solution. Monitoring market price fluctuations and consulting professional advisors is crucial for effective decision-making in multimodal transport strategies.

12/31/2025 Logistics
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ATA Projects 14 Million Tons in Trucking Growth by 2035

ATA Projects 14 Million Tons in Trucking Growth by 2035

The American Trucking Associations (ATA) forecasts road freight tonnage to reach a peak of 14 million tons by 2035. The report highlights the dominance of road transportation in the freight market, projecting significant growth in both tonnage and revenue. It also analyzes trends in other transportation modes, including rail, air, and water. Businesses should capitalize on opportunities such as technological innovation, sustainability, and intermodal transportation, developing clear strategic plans to thrive in future competition.

New Canadadhl Route Eases South American Logistics Challenges

New Canadadhl Route Eases South American Logistics Challenges

This paper analyzes the logistical challenges faced by Chinese companies entering the South American market and proposes an innovative solution: Canada transit + DHL Express. This solution effectively reduces logistics costs, improves transportation efficiency, and avoids customs clearance risks through sea-air intermodal transportation. The article also reminds companies to pay attention to the potential risks of South American trade and provides corresponding coping suggestions, aiming to help Chinese companies successfully explore the South American market.

12/31/2025 Logistics
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Rail Freight Industry Faces Challenges Amid Recovery Efforts

Rail Freight Industry Faces Challenges Amid Recovery Efforts

This paper delves into the challenges and opportunities facing the current rail freight and container intermodal transportation market. The impact of the pandemic and supply chain disruptions have led to decreased service levels and significant congestion. Despite strong demand, the road to recovery is fraught with uncertainty. Key issues such as technological innovation, railway mergers, pricing strategies, and future development trends are analyzed in detail, providing valuable insights for shippers and industry stakeholders.

Globaltranz Adapts to Pandemic Supply Chain Disruptions

Globaltranz Adapts to Pandemic Supply Chain Disruptions

GlobalTranz executive Ross Spanier offers an in-depth analysis of the pandemic's impact on supply chains, highlighting shipper anxiety, regional disparities, container shortages, inventory management challenges, capacity fluctuations, and intermodal transport difficulties. He emphasizes the critical role of technological innovation, adaptability, and collaboration in navigating the crisis. Spanier underscores the necessity of building more resilient supply chains to withstand future disruptions. The pandemic exposed vulnerabilities, requiring businesses to rethink their strategies and prioritize agility.