Amazon Launches New Ad Tools for Holiday Shopping Season

Amazon Launches New Ad Tools for Holiday Shopping Season

Amazon introduces three new advertising features to boost peak season sales: a quick-look plugin for instant performance statistics, budget rules for intelligent control, and a brand store traffic generation feature for a dedicated traffic entry point. Sellers can leverage these tools to pinpoint issues, optimize targeting strategies, enhance brand image, and improve user engagement, ultimately driving sales growth. These updates allow for more efficient campaign management and better ROI during the crucial holiday shopping period.

Amazon Sellers Use Order Numbers to Analyze Competitors

Amazon Sellers Use Order Numbers to Analyze Competitors

This article reveals how to use an Amazon order number to reverse-track competitor ASINs and store information. By entering the order number in the "Report a Violation of Product Listing" section of Seller Central, you can find the corresponding ASIN and product title. This allows you to locate the store and analyze its operational strategies, providing valuable competitive intelligence for sellers.

Amazon Ads Key Strategies for New Product Launches

Amazon Ads Key Strategies for New Product Launches

This article delves into the advertising strategies for launching new products on Amazon, focusing on both automatic and manual campaigns. From a data analyst's perspective, it corrects common misconceptions and provides optimization suggestions. It emphasizes the importance of data-driven decision-making to help sellers develop more effective advertising strategies and improve the efficiency of new product launches. The goal is to empower sellers to leverage data for better campaign performance and achieve successful product introductions.

Experts Warn of Risks As RMB Rally Stalls Amid Uncertainty

Experts Warn of Risks As RMB Rally Stalls Amid Uncertainty

BOC Securities' Guan Tao points out that the recent RMB appreciation is supported by multiple factors, but uncertainties remain. The dollar's trajectory, external environment changes, and economic fundamentals will all affect the RMB exchange rate. He emphasizes that the exchange rate acts as a 'shock absorber' in the short term, while economic fundamentals determine its long-term trend. He urges a rational view of current exchange rate fluctuations and cautions against excessive optimism.

ATR Executive Highlights Aviation Challenges in OAG Interview

ATR Executive Highlights Aviation Challenges in OAG Interview

The latest OAG On Air podcast episode features OAG's Chief Analyst and an ATR executive discussing the challenges and opportunities in the aviation industry. Using OAG Analyser data, they analyze the importance of regional aviation, refined operational strategies, and sustainable development trends. The discussion provides valuable insights for industry stakeholders, highlighting the crucial role of regional airlines and data-driven decision making in navigating the current market landscape and fostering sustainable growth.

Middle East Aviation Boom Fueled by Saudi Vision 2030

Middle East Aviation Boom Fueled by Saudi Vision 2030

OAG's mid-year report reveals robust growth in the Middle East aviation market, led by the UAE, with significant increases in Saudi Arabia and Egypt. The Cairo-Jeddah route benefits from diverse passenger sources, and the Chinese market supports Saudi Arabia's '2030 Vision'. The report analyzes the current market situation and trends, providing valuable insights for industry decision-making. The Middle East continues to be a key region for aviation growth, driven by economic diversification and tourism initiatives. The report highlights both opportunities and challenges for airlines and airports operating in the region.

Q1 2025 Freight Index Shows Diverging Multimodal Pricing Trends

Q1 2025 Freight Index Shows Diverging Multimodal Pricing Trends

The TD Cowen-AFS Freight Index reveals a mixed bag for different transportation modes despite overall weak freight demand. Truckload spot rates are slightly up, but contract rates remain under pressure. Parcel carriers are adapting to market competition through flexible pricing strategies. LTL pricing remains stable, but there are signs of weakening pricing discipline. The index provides valuable market insights and decision-making support for freight companies.

Peak Season Freight Market Capacity Rates and Resilience Trends

Peak Season Freight Market Capacity Rates and Resilience Trends

This LM Podcast Series expert interview delves into the freight logistics market, focusing on peak season outlook, capacity and rate dynamics, nearshoring trends, and the impact of the Baltimore incident. Businesses should strengthen supply chain risk management, build diversified networks, and leverage data-driven decision-making to navigate market challenges and seize development opportunities. The discussion highlights the importance of proactive strategies and resilience in the face of evolving market conditions and potential disruptions within the freight and logistics landscape.

Container Shipping Industry Aims for Recovery in 2026 After Volatile Year

Container Shipping Industry Aims for Recovery in 2026 After Volatile Year

The container shipping market in 2025 is turbulent, marked by fluctuating freight rates, regional divergence, the Red Sea crisis, and disruptions from trade policies. Oversupply coexists with fragmented demand, putting pressure on the Europe route while Southeast Asia shines. Looking ahead to 2026, capacity growth is expected to slow, narrowing the supply-demand gap. The resumption of shipping through the Red Sea is a crucial variable. To navigate these challenges and seize opportunities, companies need to diversify their strategies, refine their services, and strengthen risk management.

Australian Dollar Hits Multiyear Low Against USD As Bears Dominate

Australian Dollar Hits Multiyear Low Against USD As Bears Dominate

AUD/USD has broken below a key technical support level, with bears controlling the short-term trend. 0.6584 is the last line of defense for bulls; a break below could trigger a deeper correction. A return above 0.6638 would suggest a resumption of the upward trend. Investors should closely monitor these key technical levels and make cautious decisions. The pair is currently under pressure, and further downside is possible if support fails to hold. Trading strategies should consider these potential scenarios.