Gen Z Favors Emotional Gift Boxes Over Traditional Presents

Gen Z Favors Emotional Gift Boxes Over Traditional Presents

This paper focuses on the interactive New Year gift boxes favored by Generation Z. By analyzing three design cases—building block storage boxes, vinyl records, and tear-away gift boxes—it reveals the innovative trends in interactive experience, emotional value, and lifestyle aesthetics of New Year gift boxes. The core of the new generation of gift box design is to “get users moving,” aiming to convey brand emotional value through emotional resonance. The study highlights the importance of user engagement and emotional connection in modern gift-giving practices.

Amazon Sellers Gain Sales Using Free Traffic Tool

Amazon Sellers Gain Sales Using Free Traffic Tool

This article introduces the definition, advantages, display locations, application requirements, and application steps of Amazon's free traffic generation tool, Newer Model (new version association). By associating older products with new products, sellers can effectively increase new product exposure, reduce advertising costs, and improve sales. The article details how to apply for Newer Model and provides application notes to help sellers fully utilize this free traffic generation tool. It emphasizes the benefits of cross-selling and upselling using this feature on Amazon product detail pages to drive organic traffic and conversions for newly launched items.