Temus Growth Squeezes Amazon Toy Sellers in Holiday Rush

Temus Growth Squeezes Amazon Toy Sellers in Holiday Rush

Amazon toy sellers experienced a decline in peak season performance as Pinduoduo's overseas version, TEMU, gained market share through low-price strategies and viral marketing. This analysis examines TEMU's impact on Amazon and suggests strategies for Amazon sellers, including diversifying sales channels, refining operations, and differentiating their offerings. The piece emphasizes the need for cross-border e-commerce businesses to embrace change and actively transform in response to the evolving market landscape.

Top Amazon FBA Product Categories for High Growth

Top Amazon FBA Product Categories for High Growth

This article delves into five high-potential product categories on the Amazon FBA platform: consumer electronics, apparel accessories, home & outdoor, health & beauty, and toys & children's products. For each category, the market advantages, product selection strategies, and operational key points are analyzed. The aim is to help e-commerce sellers better leverage FBA services to improve sales performance and market competitiveness. This guide provides insights into optimizing product choices and operational practices within the FBA framework.

Target Invests 7B in Supply Chain to Boost Growth

Target Invests 7B in Supply Chain to Boost Growth

Target's $7 billion investment reshapes its supply chain, focusing on store empowerment, accelerated sortation centers, and Shipt's last-mile optimization, driven by customer-centric evolution. The company balances automation with inventory management to create an efficient and flexible supply chain system. This approach offers valuable insights for other retail businesses looking to enhance their operations. Target's strategy emphasizes a holistic approach, integrating technology and human capital to improve overall supply chain performance and customer satisfaction.

Key Criteria for Selecting Secure Air Freight Forwarders

Key Criteria for Selecting Secure Air Freight Forwarders

Choosing a reliable international air freight forwarder is crucial for successful global trade. This paper proposes four core selection criteria: compliant qualifications, route resources, professional services, and risk protection. It provides a practical process to help businesses choose trustworthy partners, ensuring the safe and efficient delivery of goods. By focusing on these key aspects, companies can mitigate risks and optimize their international shipping operations, leading to improved supply chain performance and customer satisfaction.

Materialdriven Facebook Ads Gain Traction in ASC Era

Materialdriven Facebook Ads Gain Traction in ASC Era

In the age of Facebook's Advantage+ Campaign (ASC), creative assets are the key driver. This paper proposes a dual-series testing method for efficiently identifying high-quality creatives, maximizing ROI through bid optimization and audience discovery. We provide customized strategy adjustments for different scenarios, including general product bestsellers and brand websites, helping to improve product testing efficiency. The focus is on leveraging creative optimization within the ASC framework to achieve better campaign performance.

New Infor Nexus Platform Enhances Supply Chain Visibility

New Infor Nexus Platform Enhances Supply Chain Visibility

Infor Nexus Control Center is a supply chain control tower solution built on Infor Nexus. It empowers businesses to build more agile, efficient, and resilient supply chains by providing end-to-end visibility, predictive insights, intelligent decision support, and collaborative execution capabilities. This enables companies to differentiate themselves in a highly competitive market by optimizing their supply chain operations and responding effectively to disruptions, ultimately leading to improved performance and customer satisfaction.

US Rail Freight Sees Carload Rise Amid Intermodal Decline

US Rail Freight Sees Carload Rise Amid Intermodal Decline

Recent data reveals a diverging trend in the US rail freight market: carload traffic saw a slight increase, driven by commodities like grains and automobiles, while intermodal transportation experienced a minor decline. Despite this, year-to-date cumulative figures still indicate overall positive performance. Market participants should closely monitor these dynamics, proactively address challenges, and capitalize on emerging opportunities. This nuanced understanding is crucial for strategic decision-making in the evolving rail freight landscape.

01/22/2026 Logistics
Read More
Trucking Market Slump Continues Amid Modest Rate Hike

Trucking Market Slump Continues Amid Modest Rate Hike

A DAT report indicates a mixed performance for the US truckload freight market in October, with overall freight volumes declining but spot rates experiencing a slight increase. Key challenges include soft demand, excess capacity, and rising costs. Experts anticipate a muted peak season and continued market pressure into 2025. The report advises businesses to focus on operational refinement, service diversification, enhanced risk management, and embracing digital transformation to navigate the challenging environment.

Guide to CPC Strategies for Crossborder Ecommerce Growth

Guide to CPC Strategies for Crossborder Ecommerce Growth

This article delves into the importance of CPC (Cost Per Click) in cross-border e-commerce. It explains the calculation method and provides practical strategies such as keyword selection, ad copy optimization, and geographic targeting. The goal is to help sellers reduce advertising costs, improve ad performance and return on investment, and ultimately achieve business growth. By implementing these strategies, sellers can optimize their CPC campaigns for better efficiency and maximize their marketing budget.

US Service Sector Growth Slows in Latest ISM Report

US Service Sector Growth Slows in Latest ISM Report

The US Services PMI registered 51.5 in August, indicating a slower pace of expansion. New orders increased, while employment declined and backlogs decreased. Performance varied across sectors, with institutional sectors performing well and consumer-facing industries lagging. Key focus should be on tracking changes in new orders to gauge future economic activity. The slowdown suggests potential headwinds for economic growth, and the ISM report provides valuable insights into the current state of the services sector.