Marketers Boost Brand Growth Amid Competitive Market

Marketers Boost Brand Growth Amid Competitive Market

Marketers are responsible for market research, brand promotion, and sales support. They work to increase brand awareness and market share, ultimately driving sales growth. Their activities include analyzing market trends, developing marketing campaigns, managing brand image, and providing sales teams with the necessary tools and resources to succeed. Effective marketers possess strong analytical, communication, and creative skills to effectively reach target audiences and achieve marketing objectives. They play a crucial role in a company's overall success.

01/26/2026 Logistics Industry Insights
Read More
ISO Trisystem Certification Costs and Agency Selection Guide

ISO Trisystem Certification Costs and Agency Selection Guide

This article delves into the significance of ISO triple system certification for enterprise development, providing a detailed breakdown of certification cost components and analyzing key factors influencing the certification cycle. Furthermore, it highlights five leading domestic certification consulting agencies and outlines the certification conditions and processes. This aims to offer businesses a comprehensive and practical quick guide to ISO triple system certification, enabling them to navigate the process efficiently and understand the associated costs and timelines.

01/26/2026 Logistics Encyclopedia
Read More
Xiamen Stone Fair Sets Global Stone Industry Trends

Xiamen Stone Fair Sets Global Stone Industry Trends

Xiamen International Stone Fair is one of the world's largest professional stone exhibitions, bringing together stone companies and professionals from around the globe. The fair comprehensively showcases the latest products, technologies, and development trends in the stone industry. A series of concurrent events are held to promote cross-industry cooperation between the stone industry and related sectors such as architecture and design. The Xiamen Stone Fair has become a globally recognized trendsetter for the stone industry.

01/26/2026 Logistics Industry Insights
Read More
Weis Markets Adopts Cloud TMS to Streamline Supply Chain

Weis Markets Adopts Cloud TMS to Streamline Supply Chain

Weis Markets implemented Kuebix, a cloud TMS, to digitally transform its supply chain. The solution optimized inbound logistics, less-than-truckload (LTL) shipping, and scheduling, resulting in cost reduction and increased efficiency. This digital transformation initiative also promotes sustainable development within their retail supply chain operations. By leveraging the cloud-based TMS, Weis Markets gained better visibility and control over their transportation processes, ultimately improving their overall supply chain performance and contributing to a more environmentally friendly approach.

01/29/2026 Logistics
Read More
Airlines Explore Direct Cargo Sales Challenging Freight Forwarders

Airlines Explore Direct Cargo Sales Challenging Freight Forwarders

The air cargo market is on the verge of transformation, with the new IATA-FIATA agreement paving the way for airlines' direct sales model. While airlines remain cautious, the rise of digital platforms poses a challenge. C.H. Robinson analyzes the advantages and disadvantages of the direct model, emphasizing the value of freight forwarders. In the future, the air cargo market will present a competitive and cooperative win-win situation, where those who meet the needs of shippers will prevail.

01/29/2026 Logistics Industry Insights
Read More
Businesses Adapt to Selfdriving Tech Disruption

Businesses Adapt to Selfdriving Tech Disruption

11.3% of US jobs are driving-related, and the widespread adoption of autonomous driving technology presents both opportunities and challenges. Companies should actively embrace change, invest in technology R&D, optimize business processes, strengthen talent development, and focus on social responsibility. By formulating reasonable strategic transformation plans, businesses can gain a competitive edge and achieve sustainable development in the era of autonomous driving. This requires proactive adaptation and a forward-thinking approach to navigate the evolving landscape.

01/29/2026 Logistics Industry Insights
Read More
US Ports Face Strike Threat As Import Volumes Strain Supply Chains

US Ports Face Strike Threat As Import Volumes Strain Supply Chains

US East and Gulf Coast ports face potential strike action, contributing to a surge in imports. Retailers are stockpiling inventory and diverting shipments to alternative ports. Labor negotiations have stalled, raising the imminent threat of a strike. Businesses should diversify port options, build buffer stocks, enhance communication with suppliers, and closely monitor policy changes to mitigate supply chain risks. The situation demands proactive measures to avoid disruptions and ensure business continuity amidst potential port closures and increased shipping costs.

01/28/2026 Logistics
Read More
Forward Air Expands LTL and PUD Services to Wichita

Forward Air Expands LTL and PUD Services to Wichita

Forward Air has launched Less-than-Truckload (LTL) and Pickup and Delivery (PUD) services in Wichita, Kansas, marking a significant step in its national network expansion. This initiative leverages existing last-mile facilities to provide faster and more efficient logistics solutions for the local aerospace industry and other sectors. The expansion aims to solidify Forward Air's position as a leading asset-light freight and logistics services provider, offering enhanced services and improved connectivity within its growing network.

01/28/2026 Logistics
Read More
Lasership and Ontrac Merge to Transform US Lastmile Delivery

Lasership and Ontrac Merge to Transform US Lastmile Delivery

LaserShip and OnTrac have merged to create the first nationwide e-commerce last-mile delivery network in the US, aiming to challenge the UPS and FedEx duopoly. This merger promises e-commerce sellers more competitive pricing, flexible delivery options, and improved service quality, ultimately enhancing their bargaining power and customer satisfaction. The combined entity seeks to provide a viable alternative in the rapidly growing e-commerce logistics landscape, offering a broader reach and more comprehensive solutions for online retailers.

01/28/2026 Logistics
Read More
US Senate Passes Bill to Prevent Freight Rail Strike

US Senate Passes Bill to Prevent Freight Rail Strike

The US Senate passed a crucial bill to avert a freight railroad strike that threatened to cost the economy up to $2 billion daily. The bill, based on recommendations from the Presidential Emergency Board, addresses disagreements between unions and railroad companies over wages, sick leave, and work schedules. The agreement includes wage increases, bonuses, and improved working conditions, ensuring the continued stability of the economy. This action prevents significant disruptions to supply chains and avoids potentially devastating economic consequences.

01/28/2026 Logistics
Read More