Clear Signs of Recovery in China's Warehousing Industry in August 2024

Clear Signs of Recovery in China's Warehousing Industry in August 2024

In August 2024, China's warehouse index rose to 50.2%, indicating a recovery in the industry. Key indicators such as end-of-period inventory, average inventory turnover, number of employees, and business expectations have improved. However, the new orders index remains below the prosperity line, suggesting that demand has not fully recovered.

09/05/2024 Logistics
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Vale Predicts Global Seaborne Iron Ore Demand Will Reach 1.4 Billion Tons Next Year

Vale Predicts Global Seaborne Iron Ore Demand Will Reach 1.4 Billion Tons Next Year

Vale predicts that global seaborne iron ore demand will reach 1.35 to 1.4 billion tons this year, as future new supply is limited, with prices expected around $50 per ton. Recently, due to declining steel demand in China, spot iron ore prices have fallen below $40, reaching a ten-year low. Despite pressure on global iron ore supply, increasing demand outside of China may offset this. Additionally, the reduction in new supply is one of the key factors.

12/30/2023 Logistics
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Aviation Data Boosts Hotel Industry Growth

Aviation Data Boosts Hotel Industry Growth

The hotel industry is entering a "data-driven" era, with aviation data emerging as a new growth area. By analyzing flight schedules, bookings, ticket prices, flight status, and seat data, hotels can accurately forecast demand, optimize pricing, uncover potential markets, make informed location decisions, conduct targeted marketing, and implement dynamic pricing strategies. These tactics help improve occupancy rates, increase revenue, and achieve a substantial return on investment.

OAG Report Highlights Datadriven Trends in March Aviation

OAG Report Highlights Datadriven Trends in March Aviation

OAG's March Aviation Industry Intelligence Express provides an in-depth analysis of global aviation capacity recovery, busiest airports, top airline KPIs, airfare trends, North American route patterns, and on-time performance. This report helps you understand industry trends and formulate precise strategies. Subscribe to OAG's weekly intelligence express to stay ahead of the curve.

Hellofresh Boomed in Pandemic Via Youtube Influencer Marketing

Hellofresh Boomed in Pandemic Via Youtube Influencer Marketing

HelloFresh leverages influencer marketing by collaborating with YouTubers from various fields to communicate brand values and increase brand awareness. Case studies demonstrate that selecting influencers aligned with the brand's philosophy and creatively tailoring content to match platform characteristics are key to HelloFresh's success on YouTube. This approach allows them to effectively reach target audiences and drive engagement through authentic and relatable content.