Amazon Ads Introduces New Tools to Fight Invalid Traffic

Amazon Ads Introduces New Tools to Fight Invalid Traffic

Amazon introduces the "Total Traffic and Invalid Traffic Report" to help sellers accurately identify invalid traffic and optimize advertising strategies. The report provides detailed data metrics, revealing the sources of invalid traffic, protecting seller rights, and improving advertising ROI. It's a crucial tool for refined Amazon advertising operations, enabling sellers to make data-driven decisions and maximize the effectiveness of their campaigns by understanding and mitigating wasted ad spend due to fraudulent or non-genuine traffic.

01/06/2026 Logistics Industry Insights
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Amazon Launches Ad Tools to Drive Holiday Sales

Amazon Launches Ad Tools to Drive Holiday Sales

How can Amazon sellers leverage the latest advertising reports to stand out during peak season? This article provides an in-depth analysis of Amazon's new 'Purchases attributed to ads report' and 'Total traffic and invalid traffic report'. It offers practical strategies for ASIN optimization and keyword optimization, helping sellers improve advertising effectiveness and achieve brand growth. By understanding and utilizing these reports, sellers can make data-driven decisions to maximize ROI and boost sales performance during critical shopping periods.

01/06/2026 Logistics Industry Insights
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US Service Sector Defies Economic Challenges ISM

US Service Sector Defies Economic Challenges ISM

The ISM report indicates a Services PMI of 52.6 for November, marking the second consecutive month of expansion for the U.S. service sector. However, new orders growth slowed, and employment continues to face challenges. Tariffs and uncertainty remain key concerns for businesses. The report highlights structural differences within the service sector and looks ahead to future challenges and opportunities, such as inflation, labor shortages, and technological innovation. While the sector is expanding, underlying issues persist and require attention.

01/08/2026 Logistics Industry Insights
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Global Freight Economy Adapts to Trade War Pressures

Global Freight Economy Adapts to Trade War Pressures

Escalating global trade tensions are creating uncertainty for the freight economy, with businesses facing challenges from tariffs and geopolitical risks. This report analyzes the impact of the trade war on economic growth, inflation, and consumer confidence. It suggests strategies for businesses, including diversifying supply chains, strengthening risk management, and improving operational efficiency. The report emphasizes the importance of adapting to the changing environment to ensure sustainable growth and stability in the face of these economic headwinds.

01/08/2026 Logistics Industry Insights
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Logistics Sector Struggles With Rising Costs Warehousing Shortages

Logistics Sector Struggles With Rising Costs Warehousing Shortages

The latest LMI report indicates a second consecutive month of expansion in the logistics industry, despite rising costs and warehousing constraints. High inventory costs and warehousing pressures highlight the consequences of earlier stockpiling. The report also reveals the impact of macroeconomic uncertainty and trade policies, emphasizing the need for companies to optimize inventory management, find effective warehousing solutions, improve transportation efficiency, and closely monitor trade policy changes. This will enable them to navigate uncertainty and identify growth opportunities.

01/08/2026 Logistics Industry Insights
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Logistics Firms Adopt Subscriptions Multicarrier Plans for 2025 Peak Season

Logistics Firms Adopt Subscriptions Multicarrier Plans for 2025 Peak Season

A DHL eCommerce report highlights logistics subscription services and multi-carrier strategies as crucial for e-commerce businesses preparing for the 2025 peak season. Logistics subscriptions help optimize costs and services, while a multi-carrier approach diversifies risk and improves efficiency. The report provides valuable insights for e-commerce companies facing the challenges of peak periods. It emphasizes the importance of leveraging diverse carrier networks to ensure timely deliveries and manage potential disruptions during high-demand periods.

01/07/2026 Logistics Industry Insights
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New Coupang Ad Tools Offer Customizable Reporting for ROI

New Coupang Ad Tools Offer Customizable Reporting for ROI

Coupang has launched a custom report feature, allowing sellers to set data according to their needs for secondary analysis, optimize advertising strategies, and improve advertising ROI. This feature provides keyword conversion, product conversion, and customer reach reports. By customizing report metrics, sellers can quickly extract the required data and achieve data-driven advertising optimization. This enables a more targeted and efficient approach to managing Coupang ad campaigns, leading to better performance and increased return on investment.

12/31/2025 Logistics Industry Insights
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IDFL and Topo Partner to Digitize Global Textile Testing

IDFL and Topo Partner to Digitize Global Textile Testing

IDFL partnered with Topo to revolutionize global textile testing processes through digitalization. Topo's quality management module helps IDFL achieve data standardization, report automation, and visualization, significantly improving testing efficiency, report quality, and customer satisfaction. This collaboration signals an acceleration of digital transformation in the textile testing industry, where technologies like artificial intelligence, the Internet of Things, and blockchain will play an increasingly important role in the future. This initiative aims to streamline operations and enhance overall service delivery.

01/15/2026 Logistics Industry Insights
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US Port Congestion Eases As Trade Patterns Shift Descartes

US Port Congestion Eases As Trade Patterns Shift Descartes

A recent Descartes report indicates a significant drop in U.S. container imports in May, with a sharp decline in imports from China due to trade policy volatility. The report highlights accelerating trade diversification and the increasing importance of supply chain resilience. It emphasizes the need for businesses to proactively address these challenges. Descartes is committed to providing superior logistics software services to help companies navigate the complexities of global trade and thrive in a dynamic environment.

01/15/2026 Logistics
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US Port Imports Drop Sharply As Trade Tensions Strain Supply Chains

US Port Imports Drop Sharply As Trade Tensions Strain Supply Chains

A Descartes report reveals a significant drop in U.S. container imports in May. This decline is attributed to trade policies and geopolitical influences, particularly a sharp decrease in imports from China, heavily impacting West Coast ports. Businesses need to adapt by diversifying sourcing strategies and strengthening supply chain management to mitigate the challenges posed by trade volatility. The report highlights the increasing vulnerability of global supply chains to ongoing trade friction and the need for proactive risk mitigation strategies.

01/15/2026 Logistics
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