USPS Tenyear Plan Aims to Revive Struggling Service

USPS Tenyear Plan Aims to Revive Struggling Service

The United States Postal Service (USPS) faces significant financial challenges, with widening losses in the third quarter. Despite overall operating revenue growth, the net loss reached $3.0 billion. Marketing mail rebounded, but shipping and package revenue declined. USPS is actively pursuing a ten-year reform plan aimed at achieving financial sustainability and improving service quality. However, it still faces challenges such as market competition and labor costs. The successful implementation of the reform plan will determine the future of the USPS.

01/15/2026 Logistics
Read More
Oneroyal Names Dominic Poynter CCO to Lead Global Growth

Oneroyal Names Dominic Poynter CCO to Lead Global Growth

OneRoyal has announced the promotion of Dominic Poynter to Chief Commercial Officer, highlighting the company's strategic upgrade and commitment to accelerating global expansion. Poynter, formerly the Chief Marketing Officer, brings over 25 years of industry experience, having successfully elevated brand awareness and won numerous awards. OneRoyal is dedicated to innovation and providing clients with high-quality financial services, empowering them to achieve their financial goals. This appointment underscores OneRoyal's focus on growth and strengthening its leadership team in the competitive FinTech landscape.

Fuzhou Firm Hires Tiktok Experts to Expand Overseas

Fuzhou Firm Hires Tiktok Experts to Expand Overseas

A Fuzhou-based company is hiring a TikTok Advertising Business Development specialist to expand its overseas customer base, develop marketing plans, explore partnership channels, and optimize advertising performance. The company offers excellent benefits, including comprehensive insurance, meal allowances, afternoon tea, annual leave, and paid travel. The ideal candidate should possess business development experience, familiarity with overseas advertising platforms, and a strong service-oriented mindset. The role focuses on driving growth and establishing a strong presence on TikTok for international markets.

Azar Expands Global Reach in Video Social Networking and Ecommerce

Azar Expands Global Reach in Video Social Networking and Ecommerce

Azar is a globally popular video social application that connects users worldwide through random matching. This article details Azar's features and explores its application in cross-border e-commerce, including brand promotion, customer interaction, and market research. It provides a practical guide for cross-border e-commerce merchants, showcasing how Azar can be leveraged for global marketing and building relationships with international customers. The platform's video capabilities offer unique opportunities for showcasing products and engaging with potential buyers in real-time.

Bloomscape Disrupts North Americas Online Plant Market

Bloomscape Disrupts North Americas Online Plant Market

Bloomscape successfully disrupted the North American online plant market through a direct-to-consumer model, product presentation within lifestyle settings, community building, and content marketing. Their experience demonstrates that integrating products with lifestyle and user emotions, and leveraging social media platforms to create a closed-loop commerce system, are crucial for Chinese brands expanding overseas to achieve business growth. By focusing on user engagement and creating a strong brand identity, Bloomscape provides a valuable blueprint for international expansion in the e-commerce space.

Target Expands Largeformat Stores Amid Ecommerce Shift

Target Expands Largeformat Stores Amid Ecommerce Shift

Target is launching a 150,000-square-foot superstore designed to enhance its competitiveness in the e-commerce era. This new store format emphasizes spatial design, omnichannel integration, supply chain efficiency, data-driven marketing, and social responsibility. It aims to provide consumers with a superior shopping experience and reshape the retail landscape. The store focuses on creating a more engaging and convenient environment, leveraging technology and data to personalize the shopping journey and optimize operations, ultimately aiming to redefine the future of retail.

Chinese Pet Brands Expand on Amazon Amid Global Demand

Chinese Pet Brands Expand on Amazon Amid Global Demand

The globalization of pet home products is opportune, with Amazon being a crucial channel. Feandrea, a brand under ZHIYU Technology, leverages Amazon Advertising to reach users through diverse channels. They utilize the 'Brand Metrics' feature for precise marketing and actively experiment with interactive formats like Amazon Live to enhance user experience and brand loyalty. Case studies like 'Sailor Plan' provide valuable references for Chinese brands venturing overseas. Amazon's platform offers significant opportunities for growth and brand building in the global pet supplies market.

Brands Adapt Strategies to Engage Gen Z in Social Commerce

Brands Adapt Strategies to Engage Gen Z in Social Commerce

Gen Z is becoming the driving force behind social commerce, but trust is a key challenge for brands. To succeed, brands should prioritize building strong official websites, carefully select influencer partners, focus on content marketing, protect user privacy, and improve product quality. Furthermore, community building and co-creation with users are crucial to rebuild trust and win over Gen Z consumers in the social commerce landscape. This holistic approach is essential for establishing long-term relationships and brand loyalty among this influential demographic.

Tiktok Launches New Ad Tools for Marketers

Tiktok Launches New Ad Tools for Marketers

TikTok World unveiled a suite of new advertising tools and insights, including the 'Showtime' ad unit, 'Focused View' which pays for attention, an upgraded Lead Gen Ads product, and the Creator Marketplace. These updates aim to enhance ad efficiency, optimize user experience, and help brands better connect with creators, ultimately achieving marketing goals on TikTok. The new features prioritize capturing user attention and streamlining lead generation, further empowering businesses within the TikTok ecosystem and strengthening the platform's position in the creator economy.

Dashu Crossborder Hires Media Expert to Boost Brand Presence

Dashu Crossborder Hires Media Expert to Boost Brand Presence

DaShu Cross-border is hiring a Media Specialist in Zhengzhou. This role focuses on operating platforms like WeChat, Xiaohongshu, Kuaishou, and Douyin to enhance brand exposure and drive traffic. Candidates should possess a bachelor's degree or above and have relevant experience, market event planning skills, strong communication abilities, and data analysis proficiency. The job is located in Jinshui District, Zhengzhou. Responsibilities include content creation, community management, and performance tracking to achieve marketing objectives and improve brand awareness in the cross-border e-commerce sector.