Guide to Navigating Crossborder Logistics for Wildberries in Russia
Wildberries (WB), a rapidly growing Russian e-commerce platform, is a crucial channel for cross-border e-commerce sellers entering the Russian market. This article focuses on cross-border logistics for the WB platform, emphasizing the importance of selecting the right logistics solutions to reduce costs and improve delivery times. This helps sellers succeed in the competitive Russian e-commerce market. Choosing optimal logistics is vital for managing expenses and ensuring timely delivery, ultimately contributing to a seller's success in the dynamic Russian online retail landscape.









