Vietnams Livestreaming Ecommerce Boom Faces Localization Hurdles

Vietnams Livestreaming Ecommerce Boom Faces Localization Hurdles

With the slowdown of live streaming e-commerce growth in China, Southeast Asia's market potential is becoming increasingly prominent. Vietnam, due to its similar development path to China and significant e-commerce growth potential, is becoming the preferred destination for live streaming e-commerce businesses expanding overseas. However, simply replicating the Chinese model is not feasible; localization is key. The Southeast Asian live streaming e-commerce market is booming, bringing new growth opportunities for companies venturing abroad. This presents a promising avenue for businesses seeking expansion and increased market share.

02/12/2026 Logistics Industry Insights
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Vietnams Tet Holiday Spending Surges in Year of the Cat

Vietnams Tet Holiday Spending Surges in Year of the Cat

This article provides an in-depth analysis of the cultural customs and Tet (Vietnamese Lunar New Year) consumption trends in Vietnam, offering merchants a comprehensive market strategy. It covers traditional Tet customs, consumer preferences, e-commerce platform opportunities, and the sales potential of four major industries. The article also proposes corresponding marketing strategy recommendations, aiming to help merchants accurately grasp the business opportunities in the Vietnamese Tet market. It focuses on understanding the 'Year of the Cat' and leveraging online platforms for increased sales during this important holiday.

02/12/2026 Logistics Industry Insights
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Amazon Expands Crossborder Selling Opportunities

Amazon Expands Crossborder Selling Opportunities

Amazon's Toss-up Offers mechanism presents new sales opportunities for sellers who haven't won the Buy Box, particularly benefiting Chinese cross-border sellers in shared shopping cart scenarios. Sellers should view it as a complement to existing strategies. By optimizing products and improving services, they can seize this opportunity to achieve business growth. It allows multiple sellers to potentially win the sale even if they are not the primary Buy Box holder, creating a more competitive and dynamic marketplace. This is especially relevant for sellers offering similar products at comparable prices.

02/12/2026 Logistics Encyclopedia
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Temu Eases Seller Policies for Spring Festival Break

Temu Eases Seller Policies for Spring Festival Break

Temu adjusted its high-price traffic limiting policy during the Spring Festival, suspending new similar product price comparisons to stabilize traffic and ensure exposure for high-quality goods. Sellers have mixed interpretations of this policy. Optimists are actively stocking up, while cautious sellers believe the impact is limited. Pessimists worry about other traffic limiting measures. Sellers are advised to check their product quality scores, plan inventory in advance, and pay attention to the post-holiday competitive landscape to develop response strategies. This adjustment aims to optimize the platform's performance during the peak season.

02/12/2026 Logistics Industry Insights
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Chinas Pet Market Booms Driven by 12 Key Trends

Chinas Pet Market Booms Driven by 12 Key Trends

JD.com's report reveals that China's pet market will maintain double-digit growth in the next five years, with e-commerce reshaping the retail landscape. The report analyzes the potential of specific market segments such as pet food, supplies, and healthcare, as well as the characteristics of key consumer groups like women and those born in the 85/90s. The cat economy is booming, and premiumization, intelligentization, and diversification are emerging as new trends in pet consumption. Businesses should seize opportunities, adapt to trends, and tap into the trillion-yuan pet market.

02/11/2026 Logistics Industry Insights
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Amazon Adjusts Fees and Expands Routes Amid Ecommerce Shifts

Amazon Adjusts Fees and Expands Routes Amid Ecommerce Shifts

This article delves into recent significant developments in cross-border e-commerce and logistics. Amazon's NARF program upgrade supports sellers expanding in the North American market. Shopee's exploration of a fully managed model aims to reduce operational burdens for sellers. New shipping routes, fee adjustments, and deepened collaborations in the shipping market impact logistics costs. The Regional Comprehensive Economic Partnership (RCEP) facilitates the export of Fengjie navel oranges. Cross-border e-commerce sellers need to closely monitor these changes and adjust their strategies accordingly to leverage opportunities and mitigate potential risks.

02/11/2026 Logistics
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Strategies to Dominate South Koreas 3C Appliance Market on Coupang

Strategies to Dominate South Koreas 3C Appliance Market on Coupang

The Korean 3C appliance market is experiencing a surge in demand, with Coupang's rapid growth creating new opportunities. This article delves into the characteristics of the Korean e-commerce market, focusing on three major categories: household appliances, kitchen appliances, and seasonal appliances. It provides cross-border e-commerce sellers with product selection strategies and sales advice to help them tap into the lucrative Korean market. The analysis aims to empower sellers to capitalize on the growing demand for 3C appliances through strategic product choices and effective sales techniques on platforms like Coupang.

02/11/2026 Logistics Industry Insights
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Guangzhou Port Hailead Shipping Partner to Strengthen Greater Bay Area Trade

Guangzhou Port Hailead Shipping Partner to Strengthen Greater Bay Area Trade

Guangzhou Port Co., Ltd. and HeSea Marine signed a strategic cooperation agreement to collaborate on shipping routes, supply chain logistics, and green port development. This partnership aims to promote international port and shipping cooperation, injecting new momentum into the Greater Bay Area's connectivity and regional economic and trade cooperation. Both parties will integrate resources to develop end-to-end supply chain logistics products, increase port throughput, reduce logistics costs, and boost regional economic development. The collaboration emphasizes sustainable practices and aims to create a more efficient and environmentally friendly port ecosystem.

02/11/2026 Port Encyclopedia
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Chinas Optical Module Firms Compete in Aidriven Market Surge

Chinas Optical Module Firms Compete in Aidriven Market Surge

Surging AI computing power demands are driving the optical module industry into a super cycle, with the "Yi Zhongtian" combination experiencing explosive performance. Companies like CIG Shanghai, New Era Technology, and Accelink Technologies each hold unique positions in the industrial chain, facing challenges such as supply chain constraints, technological iteration, and price declines. Chinese optical module manufacturers are shifting from price-performance competition to a comprehensive contest of technology and delivery capabilities, reshaping the industry landscape. The focus is now on innovation and reliable delivery to meet the growing demands of AI infrastructure.

02/11/2026 Logistics Industry Insights
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Aipowered Microdramas Emerge As Key Brand Marketing Tool in 2025

Aipowered Microdramas Emerge As Key Brand Marketing Tool in 2025

The micro-drama industry is expected to explode in 2025, with high-quality content, diverse themes, and innovative marketing models becoming key. Brands are increasingly entering the market, changing the advertising landscape, with AI comic dramas emerging as a new force. Content refinement, micro-drama star creation, AI technology empowerment, and the innovation of the Hongguo micro-drama model are jointly guiding the industry's development. Micro-dramas have become an important platform for brands to deeply connect with users and convey value, with broad prospects for future development.

02/11/2026 Logistics Industry Insights
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