Amazon Sellers Gain New Tools to Boost Holiday Sales

Amazon Sellers Gain New Tools to Boost Holiday Sales

With the Amazon year-end promotion approaching, how can sellers seize the opportunity to double sales? This article focuses on Amazon's two major traffic engines: the "Brand Recommendation" feature on product detail pages and the Climate Pledge Friendly program, helping sellers attract targeted traffic and increase conversions. Simultaneously, leverage Halloween promotions, using email marketing to precisely reach potential customers and explode sales. Master these strategies to win the year-end peak season!

01/04/2026 Logistics Industry Insights
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Amazon Ads Launches Five New Tools for Holiday Sellers

Amazon Ads Launches Five New Tools for Holiday Sellers

With the Amazon year-end shopping season approaching, sellers face the challenge of rising ACOS. This article delves into five new features of Amazon Sponsored Products ads, covering campaign suggestions and optimization. These features help sellers target precisely, adjust prices intelligently, and troubleshoot efficiently, empowering them to succeed during the peak season. The focus is on leveraging these tools to improve ad performance and maximize ROI during this crucial period.

12/29/2025 Logistics Industry Insights
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Amazon Launches New Ad Tools for Holiday Shopping Season

Amazon Launches New Ad Tools for Holiday Shopping Season

Amazon introduces three new advertising features to boost peak season sales: a quick-look plugin for instant performance statistics, budget rules for intelligent control, and a brand store traffic generation feature for a dedicated traffic entry point. Sellers can leverage these tools to pinpoint issues, optimize targeting strategies, enhance brand image, and improve user engagement, ultimately driving sales growth. These updates allow for more efficient campaign management and better ROI during the crucial holiday shopping period.

12/30/2025 Logistics Industry Insights
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UPS Prepares for Peak Holiday Demand with New Strategies

UPS Prepares for Peak Holiday Demand with New Strategies

UPS is actively preparing for the upcoming holiday season, anticipating handling over 750 million packages. By scaling operations, adding weekend services, expanding its workforce, and enhancing customer collaboration, UPS aims to manage the surge in demand and ensure efficient and reliable logistics services. Technological innovation and social responsibility are also integral components of UPS's growth strategy. The company is focused on delivering a seamless and dependable experience during this peak period, leveraging its network and resources to meet customer expectations.

01/19/2026 Logistics
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Amazon Sellers Gear Up for Chinese New Year Sales Boom

Amazon Sellers Gear Up for Chinese New Year Sales Boom

With Chinese New Year approaching, Amazon sellers need to stock up in advance to handle increased sales. Set up a vacation mode to address potential logistics challenges. Configure reminders to avoid missing order processing. By preparing these three things, sellers can ensure normal store operations during the holiday and capitalize on sales opportunities. Planning ahead is crucial for a successful Chinese New Year period on Amazon, allowing businesses to maintain customer satisfaction and maximize revenue.

01/05/2026 Logistics Industry Insights
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Amazon Reduces Warehouse Capacity Disrupts Sellers Before Chinese New Year

Amazon Reduces Warehouse Capacity Disrupts Sellers Before Chinese New Year

Amazon sellers are currently experiencing a sudden drop in FBA capacity, coinciding with the crucial period for stocking up for the Chinese New Year, leaving them unable to ship goods normally. High FBA fees contrast sharply with inefficient warehousing services, leading to widespread complaints. Amazon should prioritize its relationship with sellers, improve supply chain management capabilities, and avoid making sellers pay for platform inefficiencies. Sellers should also actively seek alternative solutions, optimize inventory management, and communicate proactively with Amazon to jointly address the challenges.

01/04/2026 Logistics
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South Carolina Port Volumes Decline Hinting at Retail Slowdown

South Carolina Port Volumes Decline Hinting at Retail Slowdown

South Carolina's port throughput declined by 12% year-over-year in September, signaling a potential cooling of holiday season consumption in the US retail sector. Reduced consumer spending, retailers' inventory returning to normal levels, and optimized supply chains are key contributing factors. Expect increased promotional efforts during the holiday season, with rational consumption becoming the dominant trend. Ports need to actively transform to meet these challenges.

01/16/2026 Logistics
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Independent Ecommerce Sites Sustain Postholiday Growth

Independent Ecommerce Sites Sustain Postholiday Growth

SHOPYY's key account manager, LEO, will host a live broadcast on December 24th, sharing insights on leveraging Christmas and New Year to build a sustainable independent website. The broadcast will focus on holiday marketing strategies, user experience optimization, customer relationship management, data analysis & optimization, and technical support. Through real-world case studies, LEO will delve into SHOPYY's features and application techniques, helping cross-border e-commerce practitioners seize opportunities and achieve sales growth. Learn how to maximize your holiday sales potential with practical tips and actionable strategies.

01/23/2026 Logistics Industry Insights
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Uzbekistan Boosts Healthcare Services for Holiday Season

Uzbekistan Boosts Healthcare Services for Holiday Season

Uzbekistan has launched a comprehensive healthcare plan to ensure public health during the New Year holiday. Over 20,000 medical personnel will be on duty, strengthening hospital bed capacity and medicine reserves. Emergency hotlines will be available 24/7. Obstetric and pediatric medical institutions will remain open to ensure the safety of pregnant women and children. Medical consultations are available by calling 1003.

01/15/2026 Logistics
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Red Sea Crisis Raises Freight Costs Hits Ecommerce Before Lunar New Year

Red Sea Crisis Raises Freight Costs Hits Ecommerce Before Lunar New Year

The Red Sea crisis has caused a surge in freight rates and delays on Asia-Europe routes, creating an urgent situation for cross-border e-commerce sellers preparing for the Chinese New Year. It is recommended that sellers prepare inventory in advance, actively communicate with freight forwarders, optimize supply chain management, and consider expanding into diversified markets. Flexible adjustment of pricing strategies is also crucial to cope with the crisis. These measures can help mitigate the impact of the disruption and ensure business continuity during this challenging period.

01/29/2026 Logistics
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