niche strategy News

Amazon Sellers Overcome Setbacks to Boost Earnings

This article provides an in-depth analysis of how Amazon Operations professionals can break through career bottlenecks and achieve significant salary increases. It offers practical advice and guidance in six key areas: choosing the right niche, managing stress, proactively showcasing achievements, transitioning to management roles, emphasizing value contribution, and strategically changing jobs. The aim is to empower Amazon Operations specialists to enhance their career competitiveness and realize their full potential, ultimately leading to substantial salary growth and career advancement.

01/06/2026 Logistics Industry Insights

Chinese Esurfboard Brand Waydoo Expands Globally

This article analyzes the marketing strategies of Waydoo, a Chinese electric surfboard DTC brand, and explores how it leverages crowdfunding, independent website operation, and data analysis to succeed in the global market. The article highlights the significant potential of the electric surfboard market, as well as Waydoo's technical strength and innovation capabilities. It also provides an outlook on the company's future development prospects. Waydoo's approach demonstrates a successful model for Chinese brands entering niche global markets.

01/06/2026 Logistics Industry Insights

Ebay Scrapers Fuel Market Homogenization Sellers Warn

eBay trending product tools offer big data support, but over-reliance can lead to homogenization. Sellers should use them as a reference for product selection, combining them with their own advantages to explore niche markets. Focus on extension products and alternatives to avoid price wars and achieve differentiated competition. These tools are best used to inform, not dictate, product choices, allowing sellers to leverage their unique strengths and identify underserved customer needs for sustainable growth on eBay.

01/06/2026 Logistics Industry Insights

USPS Adapts to Ecommerce Demands Amid Logistics Shifts

The latest financial report of the United States Postal Service (USPS) reveals a slight decrease in operating revenue, but growth persists in specific market segments. USPS is actively undergoing transformation by reducing costs, increasing efficiency, innovating services, implementing flexible pricing, and expanding its e-commerce logistics business to address challenges. Companies can learn from USPS's experience by embracing change, focusing on niche markets, and collaborating with partners to create a new future for e-commerce logistics.

01/08/2026 Logistics

Plussize Swimwear Demand Boosts Maternity Ecommerce Growth

The plus size swimwear market holds immense potential, especially with the significant purchasing power of pregnant women. Cross-border e-commerce sellers should precisely target this niche, focusing on comfort and functional designs. Building brand confidence through compelling brand stories and employing multi-channel marketing strategies are crucial for success in this promising market. Focusing on fit, support, and stylish designs tailored to the needs of pregnant women will help capture a significant share of this growing segment.

02/12/2026 Logistics Industry Insights

Top Product Categories for Tiktok Shop Sellers

This article provides a product selection guide for novice TikTok e-commerce sellers. It outlines six potential categories: Home Goods & Hardware, Toys, Sports & Outdoors, Pet Supplies, Gifts & Ornaments, and Home Textiles. For each category, the guide offers specific niche recommendations and product selection tips to help sellers get started quickly. The aim is to empower new sellers with actionable insights for identifying promising products and maximizing their chances of success on the TikTok e-commerce platform.