Amazon Struggles With Traffic Strategy in New Product Launch

Amazon Struggles With Traffic Strategy in New Product Launch

Launching new products on Amazon is challenging due to intense competition for traffic. Optimizing conversion rates and reviews is crucial. The off-season presents even greater difficulties. Focus on high-traffic, low-priced products and implement data-driven, refined operations. This approach helps navigate the competitive landscape and maximize visibility and sales for new products, especially during slower periods. Continuous monitoring and adjustments based on performance data are key to success.

12/31/2025 Logistics Industry Insights
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Amazons Resale Program Boosts Profits from Returns

Amazons Resale Program Boosts Profits from Returns

The Amazon FBA Grade and Resell program helps sellers convert unsellable returned inventory into sellable used goods. By leveraging Amazon's professional evaluation and relisting, sellers can recover costs and create new profit opportunities. JIA ERP has optimized its features to support this program, enabling sellers to achieve refined management and improve operational efficiency. This allows for better tracking of inventory sent for grading and resale, ultimately maximizing returns on previously written-off goods.

12/30/2025 Logistics Encyclopedia
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UPS Cuts 20000 Jobs Closes Facilities As Amazon Shifts Demand

UPS Cuts 20000 Jobs Closes Facilities As Amazon Shifts Demand

In response to declining Amazon business volume, UPS plans to lay off 20,000 employees and close 73 facilities, aiming to save $3.5 billion through a "network restructuring" initiative. UPS will focus on high-margin businesses, increase automation investments, and actively explore new growth areas to adapt to changes in the logistics industry. This strategic shift is designed to improve efficiency and profitability amidst evolving market dynamics and reduced reliance on a single major client.

01/07/2026 Logistics
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Ecommerce Sellers Optimistic for Christmas Sales After Black Friday

Ecommerce Sellers Optimistic for Christmas Sales After Black Friday

Following Black Friday and Cyber Monday, cross-border e-commerce sellers are entering the Christmas shopping season. This article analyzes the sales rebound phenomenon after Black Friday and provides recommendations for popular product selections during the Christmas peak season, such as greeting cards, Christmas tree decorations, and candles. It also offers strategic advice on pre-promotion and traffic acquisition both on and off the platform, helping sellers seize the year-end business opportunities. The key is to prepare early and leverage both internal and external marketing channels.

01/06/2026 Logistics Industry Insights
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International Cargo Flight from Lanzhou to Dubai Successfully Takes Off, Boosting the Belt and Road Initiative

International Cargo Flight from Lanzhou to Dubai Successfully Takes Off, Boosting the Belt and Road Initiative

The successful inaugural flight of the Lanzhou-Dubai international freight charter on June 8, 2023, marks the significant role of Lanzhou New Area's comprehensive bonded zone in implementing the Belt and Road Initiative. This route enhances logistics, financial, and information exchanges between Gansu and West Asian countries, increasing trade convenience and attracting more businesses.

06/08/2023 Logistics
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Amazons Storage Policy Changes Strain Seller Profits

Amazons Storage Policy Changes Strain Seller Profits

New Amazon storage policies may introduce storage capacity bidding and monthly IPI score assessments, demanding higher cost control and operational efficiency from sellers. Sellers need to refine operations, diversify strategies, flexibly adjust replenishment plans, and stay informed about official updates to navigate the policy changes. Clearing inventory and optimizing product structure are crucial tasks during the current off-season. This requires a more sophisticated approach to inventory management and a proactive response to Amazon's evolving requirements.

01/06/2026 Logistics Industry Insights
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UPS Cuts Jobs Boosts Automation Amid Industry Shifts

UPS Cuts Jobs Boosts Automation Amid Industry Shifts

In response to network adjustments in the US and reduced Amazon volume, UPS has laid off approximately 34,000 employees and closed 93 buildings this year. The company is actively transforming through automation upgrades and focusing on high-profit businesses to adapt to the evolving e-commerce landscape and increasing customer demands. This strategic adjustment offers significant insights for the entire logistics industry. The changes highlight the need for adaptability and efficiency in a rapidly changing market environment.

01/08/2026 Logistics
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Amazon Ads Key Strategies for Bidding and ACOS Optimization

Amazon Ads Key Strategies for Bidding and ACOS Optimization

This article provides an in-depth analysis of scientific bidding strategy switching methods for Amazon Advertising. It offers personalized bidding strategy recommendations tailored to different product stages. By understanding the bidding mechanism, smooth transition strategies, and key considerations, sellers can effectively control ACOS, improve advertising performance, and boost product promotion. The guide aims to help sellers navigate the complexities of bidding and optimize their campaigns for maximum profitability.

01/04/2026 Logistics Encyclopedia
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Amazon Japan Tightens Listing Rules Offers Double Rewards

Amazon Japan Tightens Listing Rules Offers Double Rewards

Amazon Japan has announced new regulations requiring Brand Name to be filled for 6 product categories during listing. Simultaneously, a Double Points Week promotion is coming soon. Sellers need to ensure at least 80% of their products are available for sale and offer a minimum of 1% points by March 31st to capitalize on the increased traffic. This presents a significant opportunity to boost sales and visibility on the platform.

01/06/2026 Logistics
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Amazon Offers 600 Ad Credits to Sellers for Growth

Amazon Offers 600 Ad Credits to Sellers for Growth

Amazon, in collaboration with Youmai Yun, is offering a significant benefit: up to $600 in advertising vouchers for eligible sellers. This initiative aims to reduce promotion costs and improve advertising performance. The program covers various ad types and marketplaces. However, sellers should pay attention to the participation requirements, usage rules, and time limitations. This is a valuable opportunity for sellers to leverage vouchers to drive product sales and business growth.

01/06/2026 Logistics
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