Walmart Revamps Ecommerce Strategy As Growth Slows

Walmart Revamps Ecommerce Strategy As Growth Slows

Walmart is adjusting its e-commerce fulfillment network, resulting in over 600 layoffs across multiple states. The primary drivers are slowing online sales growth, shifting consumer behavior, and improved store-based fulfillment capabilities. The future of retail hinges on omnichannel integration, technological innovation, and agile adaptability. It remains to be seen whether Walmart can successfully navigate this evolving competitive landscape and maintain its market position. The company's ability to adapt to these changes will be crucial for its future success.

01/28/2026 Logistics
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Kelloggs Shifts to Warehouse Model for Supply Chain Efficiency

Kelloggs Shifts to Warehouse Model for Supply Chain Efficiency

Kellogg's is closing its direct store delivery (DSD) system and shifting to a retailer warehouse delivery model. This move aims to reduce costs, improve efficiency, and adapt to omnichannel sales trends. It will empower retailers with greater control, optimize inventory management, and cater to the shopping preferences of millennials. The industry is accelerating its transformation towards digital and intelligent supply chains. This shift is expected to streamline operations and enhance responsiveness to evolving consumer demands within the competitive retail landscape.

Douyin Expands Ecommerce to PC Amid Growth Push

Douyin Expands Ecommerce to PC Amid Growth Push

Douyin E-commerce is increasing its investment in the PC platform to overcome mobile traffic bottlenecks and achieve omnichannel growth. By expanding live e-commerce features and introducing showcase content, Douyin aims to replicate its mobile success on PC. The return of e-commerce giants to the PC platform signals a new battle for traffic, with PC e-commerce poised to become a new growth driver for the industry. This move reflects a broader trend of leveraging multiple channels to reach a wider audience and boost sales.

Macys Overhauls Supply Chain to Modernize Retail Operations

Macys Overhauls Supply Chain to Modernize Retail Operations

Macy's is tackling challenges from fast fashion and e-commerce by reshaping its supply chain, enhancing inventory efficiency, and focusing on sustainability. Key strategies include precise forecasting, optimized inventory placement, omnichannel integration, and sustainable practices. Data-driven insights are crucial, with analysis of sales, inventory, and logistics data enabling more efficient operations and improved customer experiences. Macy's case offers valuable transformation lessons for traditional retail businesses, demonstrating how strategic supply chain adjustments can lead to improved performance and competitiveness in a rapidly evolving market.

Chinese Outdoor Brand Naturehike Expands to 72 Markets with 15B Sales

Chinese Outdoor Brand Naturehike Expands to 72 Markets with 15B Sales

Naturehike, leveraging lightweight design, high cost-performance, and localized operations, transformed from an OEM manufacturer into a global brand with annual sales of 1.5 billion RMB, covering 72 countries. Through product innovation, strict quality control, omnichannel marketing, and social media engagement, Naturehike successfully created a differentiated brand identity. This provides valuable experience for other Chinese outdoor brands seeking to expand internationally. Their success demonstrates the potential for Chinese brands to compete on a global scale by focusing on quality, affordability, and understanding local market needs.

Amazon DSP Boosts Programmatic Advertising Growth

Amazon DSP Boosts Programmatic Advertising Growth

This article provides an in-depth analysis of Amazon DSP's operational mechanisms, advantages, applicable scenarios, and its differences from Sponsored Display. It aims to help sellers understand and effectively utilize this programmatic advertising tool to achieve business growth. The article highlights the DSP's advantages, including precise targeting, programmatic buying, and omnichannel reach. It also reminds sellers to consider its suitability and long-term value. By leveraging Amazon DSP, sellers can optimize their advertising spend and reach a wider audience, ultimately driving sales and increasing brand visibility within the competitive e-commerce landscape.

Retail Sales Forecasts Reflect Economic Trends Amid Logistics Challenges

Retail Sales Forecasts Reflect Economic Trends Amid Logistics Challenges

This paper delves into the critical role of retail sales forecasting within the logistics industry, highlighting its significance as an economic indicator. By analyzing the drivers and applications of retail forecasting, it provides strategic guidance for logistics companies to optimize operations, resource allocation, and service levels. Furthermore, it anticipates future trends such as omnichannel, personalization, sustainability, and experiential retail. Understanding these trends is crucial for logistics providers to adapt and thrive in the evolving retail landscape, enabling them to better serve their customers and maintain a competitive advantage.

Amazon and Walmart Vie for Digital Retail Dominance

Amazon and Walmart Vie for Digital Retail Dominance

E-commerce giants Amazon and Walmart are actively merging online and offline channels. Amazon is expanding its physical retail presence through technological innovation, while Walmart is focusing on e-commerce to build an omnichannel retail empire. Facing market changes, Chinese sellers need to optimize their overseas expansion strategies, accurately target customer groups, and embrace omnichannel brand experiences to gain an advantage in the future retail battle. This includes adapting to new consumer behaviors and leveraging data analytics to personalize the shopping experience.

RFID Tech Boosts Retail Supply Chain Inventory Accuracy

RFID Tech Boosts Retail Supply Chain Inventory Accuracy

A GS1 US study reveals accelerated RFID adoption in retail, with manufacturers and retailers leveraging it to enhance inventory visibility and respond to omnichannel demands. Nearly half of manufacturers and over half of retailers have implemented RFID, significantly improving inventory accuracy, optimizing logistics, and reducing stockouts, thereby supporting omnichannel retail. Despite challenges related to cost, standards, and privacy, RFID technology continues to drive transformation and upgrades within the retail sector. Its impact on supply chain efficiency and customer experience is becoming increasingly evident.

Online Shopping Dominates Holiday Season Shipstation Reports

Online Shopping Dominates Holiday Season Shipstation Reports

ShipStation reports that online shopping has become mainstream during the holiday season, and omnichannel shopping behavior is increasingly prevalent. Brands need to build a comprehensive omnichannel retail system and provide personalized experiences to stand out in the fierce market competition and win consumer favor. Focusing on seamless integration between online and offline channels, and tailoring offers to individual customer preferences, is crucial for success in the evolving retail landscape. This strategy allows businesses to meet customers where they are and offer a consistent and engaging brand experience.