Amazon Adds Keyword Sorting to Boost Ad Targeting ROI

Amazon Adds Keyword Sorting to Boost Ad Targeting ROI

Amazon Advertising launched a new feature, "Keyword Ranking," to help sellers select keywords accurately and improve ad conversion rates. This article provides an in-depth analysis of the feature's value and shares five key keyword optimization methods. These include analyzing search volume, keyword length, balancing conversion, uncovering trending keywords, and conducting market research. By implementing these strategies, sellers can create effective and high-performing advertising campaigns on Amazon.

01/05/2026 Logistics Industry Insights
Read More
Amazon Updates Seller Capacity Policy Key Strategies to Adapt

Amazon Updates Seller Capacity Policy Key Strategies to Adapt

Amazon's new storage policy might introduce paid storage expansion. This article delves into the details, including the shift from quantity-based to volume-based restrictions, monthly IPI score assessments, and the inclusion of in-transit inventory. It also cautions sellers about the risks of the 'Direct Shipping Policy' and shares tips for expanding storage during peak seasons. The aim is to help sellers effectively address storage challenges while maintaining compliant operations.

01/05/2026 Logistics Industry Insights
Read More
Uschina Trade War Escalates Raising Consumer Costs

Uschina Trade War Escalates Raising Consumer Costs

S&P Global Market Intelligence analysis indicates that the new round of tariffs will lead to a decline in US import and export trade volume and push up consumer prices. Industries such as clothing, toys, and mobile phones will be the most affected. Companies need to adjust their pricing strategies, and consumers may face inflation. The trade war has far-reaching effects, and the global economy will be impacted.

01/08/2026 Logistics Industry Insights
Read More
US Trucking Industry to Handle 14B Tons by 2035

US Trucking Industry to Handle 14B Tons by 2035

The American Trucking Associations forecasts that truck freight volume will reach 13.99 billion tons by 2035, capturing 76.8% of the freight market share, with significant revenue growth. The report emphasizes the central role of trucking in the supply chain and provides crucial strategic insights for industry leaders and policymakers. This forecast highlights the continued dominance of trucking in the US freight landscape and underscores its importance to the national economy.

01/08/2026 Logistics Industry Insights
Read More
US Imports Drop for Third Month Signaling Global Trade Slowdown

US Imports Drop for Third Month Signaling Global Trade Slowdown

November US container imports decreased by 3.2% year-over-year, marking the third consecutive month of decline and falling below October's figures. This data potentially indicates cooling US consumer demand and global economic uncertainty. As a global trade indicator, the continued decline may signal challenges for the global economy, warranting close attention. The decreasing import volume suggests a weakening economic outlook and could foreshadow broader economic difficulties ahead.

01/07/2026 Logistics
Read More
Air Cargo Demand Outpaces Capacity Stalling Recovery

Air Cargo Demand Outpaces Capacity Stalling Recovery

Global air cargo volume is recovering slightly, but the recovery is slow due to capacity constraints. Passenger belly capacity has decreased sharply, and the growth of freighter capacity is limited, leading to high prices due to supply-demand imbalance. Shippers are seeking alternative solutions such as ocean and rail freight. Airlines need to adjust their strategies by increasing freighter capacity, optimizing routes, and embracing digitalization to seize opportunities amidst the challenges.

01/29/2026 Logistics Industry Insights
Read More
Global Traders Face Rising Logistics Costs Strategic Insights

Global Traders Face Rising Logistics Costs Strategic Insights

This paper provides an in-depth analysis of international logistics cost components, covering transportation fees, surcharges, and customs clearance fees. It dissects various charging models based on weight, volume, comprehensive factors, and chartering. The study emphasizes cost reduction strategies such as optimizing transportation modes, planning shipment schedules, selecting appropriate freight forwarders, and leveraging information technology. These strategies aim to help foreign trade enterprises improve profit margins and enhance market competitiveness.

01/26/2026 Logistics Encyclopedia
Read More
Malaysia Shipping Costs Key Trends in Affordable Freight

Malaysia Shipping Costs Key Trends in Affordable Freight

This article provides a detailed analysis of the factors influencing sea freight costs in Malaysia. These include transportation methods, cargo weight and volume, origin and destination ports, vessel types, and market supply and demand. It also offers freight calculation formulas and reference prices, answering frequently asked questions. The aim is to help cargo owners understand shipping costs and make better decisions regarding their international logistics operations to and from Malaysia.

01/26/2026 Logistics
Read More
Uschina Shipping Costs Surge Amid Trade Shifts

Uschina Shipping Costs Surge Amid Trade Shifts

This article provides an in-depth analysis of the various cost components of US-China ocean freight, covering container and bulk cargo transportation methods, route selection, weight and volume calculations, bunker adjustment factors (BAF), and other related fees. It also offers current market price references and recommends contacting shipping companies or freight forwarders directly for accurate quotes. This aims to help businesses optimize their logistics plans and reduce transportation costs.

01/26/2026 Logistics
Read More
Uber Freight Expands in European Managed Transport Sector

Uber Freight Expands in European Managed Transport Sector

Uber Freight's European operations are experiencing rapid growth, exceeding $200 million in freight volume with a target of $2 billion by 2028. Driven by technological innovation, the company provides efficient and sustainable logistics solutions, solidifying its leading position in the European market. This expansion highlights Uber Freight's commitment to transforming the freight industry through advanced technology and strategic partnerships, offering shippers and carriers greater visibility and control over their supply chains.

01/29/2026 Logistics Industry Insights
Read More