Amazon Sellers Shift to Advanced Pricing Strategies for Profit Growth

Amazon Sellers Shift to Advanced Pricing Strategies for Profit Growth

This paper explores Amazon product pricing strategies, highlighting the limitations of the traditional 'cost-plus' pricing method. It emphasizes the importance of considering market factors, marketing costs, and brand premiums to allow sufficient space for marketing efforts. Furthermore, it suggests that sellers diversify their sales channels beyond the Amazon platform and adopt various marketing approaches to build a more competitive brand and drive profit growth. The ultimate goal is to optimize pricing for sustainable profitability and brand development.

01/04/2026 Logistics Industry Insights
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Ebay Sellers Guide to Increasing Traffic and Sales

Ebay Sellers Guide to Increasing Traffic and Sales

This article comprehensively introduces strategies and methods for eBay store promotion, covering various aspects such as utilizing eBay's built-in marketing tools, search engine optimization (SEO), email marketing, content marketing, social media promotion, customer service, and data analysis. By effectively implementing these strategies, sellers can significantly increase store traffic and sales, standing out in the competitive cross-border e-commerce market. The guide provides actionable insights to improve visibility and drive conversions on the eBay platform.

01/04/2026 Logistics Encyclopedia
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Instagram Adopts Xiaohongshus Faceless Influencer Trend

Instagram Adopts Xiaohongshus Faceless Influencer Trend

Anonymous influencer marketing is an emerging social media marketing model gaining popularity. It focuses on lifestyle, learning, and niche influencers, prioritizing content quality over appearance. This provides brands with diverse strategies like contextualized product seeding, knowledge empowerment, and authoritative endorsements. Brands need to deeply understand their audience, choose suitable influencer partners, and emphasize communication and collaboration to succeed in this marketing revolution. This approach offers a fresh perspective on reaching target audiences and building brand trust through authentic content.

01/07/2026 Logistics Industry Insights
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Douyin Shop Offers Ecommerce Tips for New Sellers

Douyin Shop Offers Ecommerce Tips for New Sellers

This article provides a detailed guide for new TikTok Shop sellers, focusing on three quick order generation strategies: organic traffic, TikTok Shop Ads (Xiaodian Suixin Tui), and influencer marketing. It particularly recommends the influencer marketing model due to its low risk, sustainability, and ease of implementation. Influencer marketing can effectively drive organic traffic, helping new sellers break through initial challenges and achieve stable growth. This approach offers a practical and accessible path to success on the TikTok Shop platform.

01/05/2026 Logistics Industry Insights
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Ecommerce Brands Leverage Social Media for Holiday Sales Boost

Ecommerce Brands Leverage Social Media for Holiday Sales Boost

This article delves into social media marketing strategies for cross-border e-commerce during the year-end holiday season, emphasizing the importance of community connection, interactive entertainment, and festive atmosphere. By analyzing consumer behavior and Meta reports, it provides sellers with personalized and entertaining marketing suggestions. A global holiday season marketing calendar is also included to help sellers seize opportunities and achieve sales growth. The focus is on leveraging social media to create engaging experiences and drive conversions during peak shopping periods.

01/04/2026 Logistics Industry Insights
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Ebay Expands Video Uploads for All Sellers to Drive Sales

Ebay Expands Video Uploads for All Sellers to Drive Sales

eBay has fully launched its store video feature, allowing all sellers to upload videos showcasing products and brand stories, aiming to improve user engagement and sales. Sellers can easily upload videos through Seller Hub, paying attention to video format, content, and cover image. Data-driven video marketing strategies are crucial; sellers should continuously optimize video content and marketing tactics based on data analysis results. This allows for a more effective and targeted approach to video marketing on the eBay platform.

12/31/2025 Logistics Industry Insights
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Guide to Selecting Social Media Platforms for Business Growth

Guide to Selecting Social Media Platforms for Business Growth

This paper provides an in-depth analysis of six major social media platforms: TikTok, Facebook, Instagram, Pinterest, YouTube, and Twitter, examining their strengths and weaknesses. It offers specific marketing recommendations tailored to each platform, aiming to assist businesses in selecting the most suitable platform for their needs. The goal is to enable companies to develop effective marketing strategies, stand out in a competitive landscape, and achieve their marketing objectives. The analysis helps businesses to choose the right platforms and create successful campaigns.

12/30/2025 Logistics Industry Insights
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Zhongdi Logistics Expands Crossborder Ecommerce Support

Zhongdi Logistics Expands Crossborder Ecommerce Support

This article provides an in-depth analysis of ZD International Logistics, covering its background, service advantages, dedicated line and overseas warehouse layout, timeliness, and domestic pickup capabilities. It highlights ZD Logistics' full-chain services and intelligent systems, making it a reliable partner for SMEs expanding into overseas markets. However, attention should be paid to improving services for large and remote areas. Sellers are advised to choose appropriate services based on their specific needs to achieve a balance between cost and efficiency.

01/04/2026 Logistics
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Jdcom Shuts Down Joybuy Amid Crossborder Ecommerce Shift

Jdcom Shuts Down Joybuy Amid Crossborder Ecommerce Shift

JD.com's cross-border e-commerce platform, Joybuy, has been shut down again, reflecting the complexities of JD.com's exploration in overseas markets. This article reviews Joybuy's rise and fall, analyzes the reasons for its closure, and explores JD.com's strategic adjustments and future direction in its cross-border e-commerce business. It reveals the challenges and opportunities faced by Chinese e-commerce giants in overseas markets. The closure highlights the difficulties in replicating domestic success internationally and the need for strategic adaptation.

01/07/2026 Logistics Industry Insights
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Static Ips Improve International SEO for Global Reach

Static Ips Improve International SEO for Global Reach

Overseas static IPs play a crucial role in SEO by improving geographical rankings, increasing global traffic, enhancing trust, adapting to localization needs, and overcoming geographical restrictions. This empowers businesses to expand into international markets, achieve business growth, and increase profits. Choosing the right overseas static IP is a wise decision for companies looking to improve their SEO and global reach. They provide a stable and reliable IP address, which is vital for consistent online presence and performance in different regions.

01/07/2026 Logistics Encyclopedia
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