Tiktok Shop Shifts to Managed Model in Crossborder Ecommerce

Tiktok Shop Shifts to Managed Model in Crossborder Ecommerce

TikTok e-commerce is reportedly launching a "fully managed" model, where merchants only supply goods and the platform handles operations. This aims to shorten the sales process and improve efficiency, with plans to fully open the Shop function in the US this year. The fully managed model is becoming an industry trend, testing the platform's product selection and operational capabilities, while also bringing opportunities and challenges to merchants. TikTok e-commerce is accelerating its transformation, and the combination of its massive traffic and the fully managed model may reshape the landscape of cross-border e-commerce.

Five Key Strategies for New Tiktok Shop Sellers

Five Key Strategies for New Tiktok Shop Sellers

This article provides a beginner's guide to starting a TikTok Shop, focusing on five key aspects: product selection, traffic, profitability, paid traffic, and product strategy. It emphasizes the importance of product selection, suggesting methods like identifying blue ocean products, tracking trends, and leveraging celebrity endorsements. The guide stresses the need for targeted traffic through user profiling. It advises against unprofitable sales and encourages focusing on profitability. The article also explores using paid traffic tools for precise targeting and recommends listing multiple products and optimizing them through testing to increase the success rate of launching a TikTok Shop.

Xiaohongshu Trials Paid Content Promotion for Brands

Xiaohongshu Trials Paid Content Promotion for Brands

Xiaohongshu's Dandelion platform is internally testing a "Content Boosting" feature, providing brands and agencies with a new traffic entry point to increase exposure and engagement of filed notes. Compared to Potato Chips (Xiaohongshu's paid promotion tool), Content Boosting has a shorter material cycle, does not support audience targeting, and has a spending cap. It is more suitable for boosting and discovering high-quality notes, and can be linked with performance ads for better promotion results. Brands are advised to pay attention and experience it as soon as possible. It is a new way to increase organic reach and drive engagement.

Guide to Lighter Export Compliance for Maritime Trade

Guide to Lighter Export Compliance for Maritime Trade

This article, from a data analyst's perspective, provides a detailed interpretation of the sea freight export process for Class 2.1 dangerous goods lighters. It focuses on analyzing booking difficulties, dangerous goods declaration requirements, and customs clearance precautions. The article also offers risk control and compliance suggestions aimed at helping exporters avoid risks and achieve efficient customs clearance. The analysis covers key steps to ensure compliance with international regulations for safe and legal lighter exportation.