7step Facebook Ad Guide for Global Trade Firms

7step Facebook Ad Guide for Global Trade Firms

This article details seven essential steps for foreign trade companies before running Facebook ads. These include creating a personal account, a public page, a business ad account, Business Manager (BM), and Facebook Pixel. Furthermore, it covers binding the page and ad account to BM, and assigning user permissions. By completing these steps, businesses can lay a solid foundation for effective Facebook advertising, enabling them to better expand into the global market. This preparation is crucial for maximizing ad performance and reaching a wider international audience.

01/04/2026 Logistics Encyclopedia
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Meta Ads Guide Optimizing Campaigns for Traffic Growth

Meta Ads Guide Optimizing Campaigns for Traffic Growth

This article provides an in-depth analysis of the "Traffic" objective within the Meta Ads Manager, offering a comprehensive practical guide from campaign setup to performance tracking. It aims to help cross-border e-commerce sellers and marketers drive targeted traffic and improve conversions. The content covers detailed settings for campaign, ad set, and ad levels, as well as advanced optimization strategies and solutions to common problems. Learn how to effectively leverage Meta Ads to boost your website traffic and achieve your marketing goals.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Face Black Friday Delays Amid Strikes Congestion

Amazon Sellers Face Black Friday Delays Amid Strikes Congestion

Amazon workers may strike globally on Black Friday, and FBA warehouses in the US West are facing overstocking issues. How should sellers respond? This article analyzes Amazon's replenishment limits and storage capacity restrictions. It provides practical advice on leveraging tools like Amazon Warehousing & Distribution (AWD) and the Restock Limits Manager to overcome these limitations. The goal is to help sellers reduce risks and seize opportunities during the peak season by optimizing inventory management and distribution strategies, ensuring they can navigate potential disruptions and maximize sales.

12/31/2025 Warehousing
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Amazon Sellers Guide Restoring Suspended Brand Registry

Amazon Sellers Guide Restoring Suspended Brand Registry

This article addresses the issue of brand registry revocation after an Amazon store suspension. It provides four practical solutions: self-service revocation in the backend, appeal revocation through customer service, assistance from an account manager, and delegation to a third-party service provider. The article details the operational steps, applicable situations, and precautions for each solution, aiming to help sellers minimize losses and reactivate their brand in a new store. The goal is to provide actionable strategies for recovering brand assets after an account suspension.

12/31/2025 Logistics Encyclopedia
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Shanghaibangkok Trucking Route Reduces Costs Improves Efficiency

Shanghaibangkok Trucking Route Reduces Costs Improves Efficiency

Driven by increasing China-Thailand trade, road freight demand is surging. Shanghai Audunweis International Freight Forwarding Co., Ltd. offers full truckload (FTL) transportation services from Shanghai to Bangkok, featuring nationwide pickup, bilateral customs declaration, DDP (Delivered Duty Paid), and direct door-to-door delivery, helping businesses reduce costs and improve efficiency. With eight years of industry experience and a reputation for integrity, the company provides route options covering major Chinese cities, making them a reliable China-Thailand road freight partner.

08/21/2025 Logistics
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Exporters Urged to Align Bills of Lading with Customs Declarations

Exporters Urged to Align Bills of Lading with Customs Declarations

This paper explores the inconsistency between the Bill of Lading (B/L) description and the Customs Declaration description in foreign trade exports. It points out that the B/L description can be appropriately generalized, but attention should be paid to the specific requirements of the shipping company and the destination port. The paper suggests thorough communication in advance to avoid customs clearance issues. Proper alignment between the B/L and customs documents is crucial for smooth export processes and preventing delays or penalties.

08/22/2025 Document Interpretation
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Guide to Air Cargo Operations at Cambodias Kampong Thom Airport

Guide to Air Cargo Operations at Cambodias Kampong Thom Airport

This article focuses on Kampong Thom Airport (KZK) in Cambodia, providing an air freight guide covering airport code interpretation, facility overview, and customs clearance requirements. As a non-customs airport, careful operation is necessary. It is recommended to communicate in advance and understand the overall air freight environment in Cambodia to be fully prepared and ensure the safe and efficient transportation of goods. Special attention should be paid to the airport's limitations and specific procedures due to its non-customs status.

09/29/2025 Airport Codes
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Understanding Freight Rates and Charges in the Maritime Industry

Understanding Freight Rates and Charges in the Maritime Industry

This article discusses the meanings of freight rates and transport costs and their relationship. The freight rate is the price charged by carriers for transportation services, impacting the supply-demand balance in the shipping market. In contrast, transport cost is the remuneration paid by users according to the transportation contract, linked by a multiplicative relationship. Understanding the fluctuations in freight rates and their effects on transport costs helps shipping companies and cargo owners manage costs and make better business decisions.

07/28/2025 Logistics Encyclopedia
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Zhongdi Logistics Expands Crossborder Ecommerce Support

Zhongdi Logistics Expands Crossborder Ecommerce Support

This article provides an in-depth analysis of ZD International Logistics, covering its background, service advantages, dedicated line and overseas warehouse layout, timeliness, and domestic pickup capabilities. It highlights ZD Logistics' full-chain services and intelligent systems, making it a reliable partner for SMEs expanding into overseas markets. However, attention should be paid to improving services for large and remote areas. Sellers are advised to choose appropriate services based on their specific needs to achieve a balance between cost and efficiency.

01/04/2026 Logistics
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Hong Kong Firms Gain Edge in Global Trade Experts Say

Hong Kong Firms Gain Edge in Global Trade Experts Say

This article details seven key advantages of registering a Hong Kong company, including a sound legal environment, freedom in company naming, low tax rates, no required paid-up registered capital, simplified company maintenance, highly flexible bank accounts, and a significant boost to brand image. It also outlines the conditions Mainland residents must meet and the detailed registration process. The aim is to help foreign trade enterprises better understand the benefits and procedures involved in Hong Kong company registration, facilitating their international trade endeavors.

01/04/2026 Customs Knowledge
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