Ecommerce Brands Leverage Social Media for Holiday Sales Boost

Ecommerce Brands Leverage Social Media for Holiday Sales Boost

This article delves into social media marketing strategies for cross-border e-commerce during the year-end holiday season, emphasizing the importance of community connection, interactive entertainment, and festive atmosphere. By analyzing consumer behavior and Meta reports, it provides sellers with personalized and entertaining marketing suggestions. A global holiday season marketing calendar is also included to help sellers seize opportunities and achieve sales growth. The focus is on leveraging social media to create engaging experiences and drive conversions during peak shopping periods.

01/04/2026 Logistics Industry Insights
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Ecommerce Firms Expand Capacity Ahead of Holiday Rush

Ecommerce Firms Expand Capacity Ahead of Holiday Rush

Veho, Jitsu, and Gofo, three major logistics companies, are actively preparing for the holiday shopping season by expanding capacity, optimizing technology, and building nationwide networks to enhance their service capabilities. Veho focuses on key markets, Jitsu emphasizes technology empowerment, and Gofo strives to establish a nationwide network. These measures provide e-commerce sellers with more diversified logistics options, helping them succeed during the holiday season. The companies are aiming to improve delivery speed and reliability during the peak demand period.

01/08/2026 Logistics
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Amazon Boosts Holiday Hiring Amid Retail Strategy Shift

Amazon Boosts Holiday Hiring Amid Retail Strategy Shift

Amazon is hiring 150,000 new employees for the holiday season, while also adjusting its return policies and inventory management rules to adapt to market changes and prepare for the peak season. This move reflects Amazon's optimistic sales expectations and presents both opportunities and challenges for sellers. Sellers need to closely monitor market trends, strengthen cooperation with the platform, and focus on brand building to stand out in the competition. Success hinges on adapting to the evolving landscape and leveraging the holiday season's potential.

01/04/2026 Logistics Industry Insights
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Retailers Urged to Optimize Supply Chains for Holiday Season

Retailers Urged to Optimize Supply Chains for Holiday Season

This paper addresses the challenges faced by supply chains during the holiday shopping season and proposes five key strategies: intelligent warehousing, optimized packaging processes, efficient material handling equipment, optimized product displays, and maintaining environmental cleanliness. By implementing these strategies, businesses can effectively improve supply chain efficiency, confidently navigate peak holiday demand, and achieve revenue growth.

11/03/2025 Warehousing
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Understanding Marine Shipping Surcharges: Key Costs Every Shipper Should Know

Understanding Marine Shipping Surcharges: Key Costs Every Shipper Should Know

In the complex environment of global shipping, various surcharges arise, and shippers need to be well-informed to reduce transportation costs. Common surcharges include terminal handling fees, peak season surcharges, and Suez Canal fees. Understanding the reasons for these fees and their calculation methods helps companies optimize logistics management and avoid future cost disputes.

07/18/2025 Logistics Encyclopedia
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Amazon Launches AWD to Ease Seller Inventory Strains

Amazon Launches AWD to Ease Seller Inventory Strains

Amazon introduced AWD (Amazon Warehousing & Distribution) network to help US sellers solve peak season replenishment challenges. AWD offers a pay-as-you-go warehousing solution that ensures sufficient FBA inventory and avoids stockouts through automated replenishment and global inventory monitoring. The article also shares practical tips for applying to increase replenishment limits for free.

01/04/2026 Logistics
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Amazon Sellers Face Hair Brush Patent Risks Ahead of Black Friday

Amazon Sellers Face Hair Brush Patent Risks Ahead of Black Friday

With the Black Friday shopping season approaching, Amazon sellers need to be vigilant about the intellectual property infringement risks associated with popular products. This article uses the hot air brush as an example to analyze potential patent, trademark, and copyright infringement risks. It provides search suggestions and countermeasures for product selection, aiming to help sellers avoid infringement risks and achieve compliant operations. Sellers should conduct thorough research and due diligence before listing products to minimize the risk of legal issues during the peak sales season.

01/04/2026 Logistics Industry Insights
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Ecommerce Sellers Optimistic for Christmas Sales After Black Friday

Ecommerce Sellers Optimistic for Christmas Sales After Black Friday

Following Black Friday and Cyber Monday, cross-border e-commerce sellers are entering the Christmas shopping season. This article analyzes the sales rebound phenomenon after Black Friday and provides recommendations for popular product selections during the Christmas peak season, such as greeting cards, Christmas tree decorations, and candles. It also offers strategic advice on pre-promotion and traffic acquisition both on and off the platform, helping sellers seize the year-end business opportunities. The key is to prepare early and leverage both internal and external marketing channels.

01/06/2026 Logistics Industry Insights
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Prime Day Reveals Top Holiday Shopping Trends

Prime Day Reveals Top Holiday Shopping Trends

Amazon's fall Prime Day data reveals key trends for the year-end shopping season: apparel, home goods, and toys continue to be popular categories. Home essentials and beauty & personal care products rank among the Top 10 bestsellers. Amazon's own brands perform strongly. Sellers need to pay attention to these trends and optimize their product selection strategies to stand out from the competition and succeed during the year-end peak season. Focusing on in-demand categories and competitive pricing will be crucial for maximizing sales.

01/05/2026 Logistics Industry Insights
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