Pet Food Industry Shifts to Personalized Sustainable Offerings

Pet Food Industry Shifts to Personalized Sustainable Offerings

The pet food industry is evolving towards personalization, naturalness, and sustainability. Personalized nutrition utilizes methods like DNA testing to cater to pets' specific health needs. The natural trend emphasizes the absence of artificial ingredients, driving growth in the fresh food market. Sustainability focuses on eco-friendly packaging, alternative ingredients, and resource utilization. These trends are collectively shaping the future of the pet food industry, emphasizing health, ethical sourcing, and environmental responsibility.

Guangzhou Forum to Explore Tech Innovation in Chinas Pet Market

Guangzhou Forum to Explore Tech Innovation in Chinas Pet Market

The 2024 Pet Industry Technological Innovation and Investment & Financing Forum will be held in Guangzhou in November, focusing on technological innovation and investment opportunities in the pet industry. The forum includes plenary sessions, sub-forums, investment and financing project releases, and exhibitions. It aims to build a communication and cooperation platform for the industry and promote the high-quality development of the pet industry.

Pet Industry Set for 2023 Growth Amid Investment and Innovation

Pet Industry Set for 2023 Growth Amid Investment and Innovation

The pet industry in 2023 witnessed a flourishing scene characterized by active capital, impressive performance, and upgraded standards. Capital flowed into veterinary technology, companies formed strong alliances, and overall performance generally increased. Policy standards are constantly being improved to protect pet health and welfare. The pet economy has a promising future, but it still needs to address challenges such as market competition and standardization.

Experts Share Tips for Pet Ecommerce Success on Chewy

Experts Share Tips for Pet Ecommerce Success on Chewy

Dashu Cross-border offers Chewy pet e-commerce platform onboarding support services, helping sellers efficiently and compliantly complete qualification reviews, operational model planning, logistics fulfillment solutions, and financial return planning. Through one-stop service, it helps sellers easily enter the Chewy platform and seize pet e-commerce market opportunities. The service streamlines the process, ensuring a smooth entry for businesses looking to tap into the growing demand for pet products online.

Pet Industry Expands As Holiland Joins Major Firms Invest

Pet Industry Expands As Holiland Joins Major Firms Invest

The pet industry is experiencing robust growth driven by brand innovation (Holiland), capacity expansion (Nestle), technological advancements (IDEXX), and supportive policies. These factors are contributing to a dynamic and evolving market landscape, presenting both opportunities and challenges for businesses operating within the pet food and related sectors. The industry's future hinges on continued innovation and adaptation to meet the changing needs of pet owners and their beloved companions.

Chinese Pet Brands Target Overseas Growth Amid Global Demand Surge

Chinese Pet Brands Target Overseas Growth Amid Global Demand Surge

Now is the time for pet supplies to go global, presenting huge opportunities for Chinese brands. This article delves into the current state of the global pet market, reveals the challenges and opportunities of going overseas, and proposes key strategies for brand success. These include product innovation, brand building, localization, social media marketing, and emphasizing user experience. This aims to help Chinese pet supply brands successfully tap into overseas markets and achieve significant growth.

New Pet Products Launch from Pidan Afly and Buddy

New Pet Products Launch from Pidan Afly and Buddy

This article highlights the latest pet products from brands like Afp & Buddy, pidan, GAFF, Synutra, and zeze. Covering cat food, treats, travel accessories, and nutritional supplements, it details product highlights and key advantages. The aim is to help pet owners understand market trends and choose higher quality products for their beloved pets, ultimately improving their quality of life. This selection provides insights into innovative options available for enhancing pet well-being and addressing diverse needs.

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Pet Industry Sees Surge with 30 New Product Launches

Pet Industry Sees Surge with 30 New Product Launches

Recently, 25 pet brands have launched over 30 new products, covering main food, snacks, cleaning supplies, toys, and more. Youyu upgraded its cat food, Tail Life introduced raw bone cat sticks, Bird Language Flower Fragrance launched a new pet drying box, Guiwei introduced a slow feeder toy, and Verset launched deodorizing cat litter. These new products innovate in nutrition, health, intelligence, and fun, meeting consumers' higher demands for the quality of pet supplies.

Amazon Enhances Video Ads to Boost Brand Store Traffic

Amazon Enhances Video Ads to Boost Brand Store Traffic

Amazon's Brand Video Ads have a major update, now directly driving traffic to Brand Stores and sub-pages. This article analyzes how to leverage this new feature, using strategies like granular sub-pages, consistent brand tone, and brand storytelling to precisely drive traffic and improve conversion rates. It also reminds sellers to check for feature availability and seize the opportunity to get ahead.