Supply Chain Digital Twins Risk Growth by Overlooking Customers

Supply Chain Digital Twins Risk Growth by Overlooking Customers

Gartner's research indicates that while most enterprises are actively exploring Digital Supply Chain Twins (DSCT), few plan to incorporate Digital Twins of Customers (DToC) into their strategies. This oversight may hinder the full potential of digital twin technology. Businesses need to shift their perspective, placing the customer at the core, and enhance data collection and analysis. Building a customer-centric digital twin ecosystem is crucial to unlocking the true value of digital twins and gaining a competitive advantage. Prioritizing customer understanding within the digital twin framework is essential for maximizing its impact.

01/29/2026 Logistics Industry Insights
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Digital Twin Supply Chains Face Customer Data Loss Risks

Digital Twin Supply Chains Face Customer Data Loss Risks

Gartner research indicates that many organizations implementing Digital Supply Chain Twins (DSCT) overlook the Digital Twin of the Customer (DToC). This can lead to missed growth opportunities and customer churn. Companies should integrate DSCT with DToC to build a customer-centric digital twin strategy. By collecting customer data, building customer profiles, and optimizing the supply chain based on customer insights, businesses can fully leverage the potential of digital twin technology and gain a competitive advantage. A holistic approach that considers both supply chain and customer perspectives is crucial for maximizing the benefits of digital twins.

01/29/2026 Logistics Industry Insights
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Digital SOP Boosts Supply Chain Efficiency

Digital SOP Boosts Supply Chain Efficiency

This article delves into the modern upgrade of S&OP (Sales and Operations Planning), emphasizing the importance of digital transformation and analyzing the cost reduction and efficiency gains brought about by digitizing supply chain documentation. It also summarizes the key elements for successful S&OP implementation, identifies common pitfalls and corresponding strategies, aiming to help enterprises build an efficient, collaborative, and intelligent supply chain system. The paper provides practical insights for companies seeking to optimize their S&OP processes and achieve better supply chain performance through digitalization and enhanced collaboration.

01/29/2026 Logistics Industry Insights
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Mfolio Enhances Zerocontact Supply Chain Safety and Efficiency

Mfolio Enhances Zerocontact Supply Chain Safety and Efficiency

The pandemic has accelerated digital transformation in supply chains. M.Folio facilitates zero-touch goods handover through driver self-service kiosks and enterprise document management software, reducing the risk of virus transmission and improving efficiency. This solution also significantly saves on back-office labor costs, helping businesses build a safer and more efficient supply chain. By automating processes and minimizing physical contact, M.Folio empowers companies to streamline operations and enhance overall supply chain resilience in the face of evolving challenges.

01/29/2026 Logistics Industry Insights
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Supply Chain Software Integrates Silos for Better Logistics

Supply Chain Software Integrates Silos for Better Logistics

This paper delves into the concept of supply chain software integration, analyzing its evolution, driving forces, and challenges. By referencing expert opinions and case studies, it illustrates how supply chain software integration breaks down information silos, enhances operational efficiency, and provides a reference for the future development direction of enterprises. The study emphasizes the importance of a unified system for improved visibility and collaboration across the supply chain, ultimately leading to better decision-making and competitive advantage.

01/29/2026 Logistics Industry Insights
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Strategies to Optimize Supply Chains Amid Transport Challenges

Strategies to Optimize Supply Chains Amid Transport Challenges

Companies often suffer from 'transportation myopia,' focusing solely on the efficiency of the transportation link. A holistic, end-to-end supply chain perspective is crucial. By collaborating with trading partners and leveraging data-driven decision-making, businesses can optimize their supply chains, reduce costs, and accelerate delivery times. This involves moving beyond isolated improvements in transportation and considering the entire flow of goods and information from origin to destination, leading to significant improvements in overall supply chain performance and competitiveness.

01/29/2026 Logistics Industry Insights
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Smart Video Tech Boosts Logistics Park Efficiency Security

Smart Video Tech Boosts Logistics Park Efficiency Security

Intelligent video solutions are driving the smart upgrade of logistics parks by enhancing personnel management, optimizing site management, and improving vehicle and loading/unloading bay management, as well as ensuring safe and efficient cargo management. This significantly improves operational efficiency and safety levels. With the continuous development of technology, intelligent video will play an increasingly important role in logistics parks, helping them achieve more efficient, safer, and smarter operations.

01/29/2026 Logistics Industry Insights
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3PL Market Declines in Q1 Amid Recession Concerns TIA

3PL Market Declines in Q1 Amid Recession Concerns TIA

The Q1 report from the Transportation Intermediaries Association (TIA) indicates a broad decline in the 3PL market, with year-over-year decreases in total freight volume, total revenue, per-shipment freight rates, and gross margins. The report highlights pre-pandemic market weakness exacerbated by the pandemic's impact. Analysts suggest 3PL companies need to optimize costs, expand services, embrace digitalization, strengthen risk management, and seek partnerships to overcome challenges in the current market downturn. These strategies are crucial for navigating the economic headwinds and achieving success during this period.

01/29/2026 Logistics Industry Insights
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Shipping Market Faces Cost Challenges Despite Growth Signs

Shipping Market Faces Cost Challenges Despite Growth Signs

The Cass Freight Index indicates significant growth in both freight volume and expenditures in November, signaling positive market developments. However, capacity constraints and rising costs remain challenges. Businesses should closely monitor index fluctuations to optimize strategies, seize opportunities, and address challenges to secure future success. This requires proactive planning and adaptation to the evolving freight landscape. Understanding the interplay between volume, expenditure, and capacity is crucial for navigating the current market conditions.

01/29/2026 Logistics Industry Insights
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Freight Index Highlights Shifting Logistics Trends

Freight Index Highlights Shifting Logistics Trends

The Cass Freight Index report indicates year-over-year growth in both freight volume and expenditures, but a month-over-month decline. E-commerce and air freight are driving volume growth, while rising fuel prices are impacting expenditures. To navigate opportunities and challenges, businesses should focus on digital transformation, supply chain optimization, service diversification, promotion of green logistics, and talent development. This includes embracing technology, streamlining processes, offering a wider range of services, adopting sustainable practices, and investing in employee training to remain competitive in the evolving logistics landscape.

01/29/2026 Logistics Industry Insights
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