Walmart Marketplace Guide to Account Setup and Multiaccount Strategies

Walmart Marketplace Guide to Account Setup and Multiaccount Strategies

This article provides an in-depth analysis of the Walmart US marketplace onboarding process and account environment setup, offering sellers a practical guide. It emphasizes the importance of preparing necessary materials in advance, detailing the registration steps. Furthermore, it outlines strategies for building a secure account environment for multi-account operations, helping sellers mitigate risks and successfully launch their Walmart ventures. The guide aims to equip sellers with the knowledge needed to navigate the platform and maximize their earning potential.

Amazon Updates Algorithm Sellers Adjust to New Marketplace Rules

Amazon Updates Algorithm Sellers Adjust to New Marketplace Rules

Significant changes in Amazon's platform rules present sellers with traffic challenges. The platform has adjusted the front-end page, de-emphasizing the number of reviews and strengthening star ratings, while also encouraging new products. Sellers need to optimize their listings, improve product quality, and embrace refined operations to break through in this new competitive landscape. Success hinges on adapting to the altered algorithm and focusing on providing a superior customer experience and high-quality products to achieve favorable star ratings.

Amazon Marketplace Seller Growth Slows Amid Shifting Brand Trends

Amazon Marketplace Seller Growth Slows Amid Shifting Brand Trends

The number of new sellers on Amazon has significantly decreased due to rising platform commissions, advertising costs, and higher operational barriers. Despite the decline in new sellers, the platform's GMV continues to grow, with increased traffic for active sellers and expanding scale for top sellers. Chinese sellers dominate the new seller landscape. Amazon is accelerating its transformation into a sales channel for larger enterprises.