Tiktok Shop Adjusts Black Friday Ad Policy to Boost Seller ROI

Tiktok Shop Adjusts Black Friday Ad Policy to Boost Seller ROI

With the Black Friday promotion approaching for TikTok Shop, advertising policies are changing, with the mandatory implementation of GMV Max ads. Echain ERP offers a comprehensive solution to help sellers navigate GMV Max, enabling intelligent ad monitoring and flexible adjustments, real-time ad performance tracking and health diagnostics, efficient one-click report export, precise calculation of TikTok Shop settlement profits, and influencer management to empower content marketing. This helps sellers achieve stable growth during Black Friday.

Chinas PVC Export Policy Shift Boosts TPE and Advanced Plastics Demand

Chinas PVC Export Policy Shift Boosts TPE and Advanced Plastics Demand

The cancellation of PVC export tax rebates in China is accelerating industry reshuffling and environmental transformation. TPE, with its environmental advantages, is seeing substitution opportunities in toys, automotive, and medical fields. Breakthroughs in domestic SEBS technology are reducing costs. Upgrading toughening systems for daily-use plastics, SBS, POE, and SEBS have become core options. Companies should seize these opportunities, accelerate formula iteration and process upgrades, focus on niche markets, and achieve sustainable development. This shift presents both challenges and prospects for businesses adapting to the evolving landscape.

Global Trade Strategies to Reduce Ocean Freight Costs

Global Trade Strategies to Reduce Ocean Freight Costs

This article delves into the various factors influencing shipping company charges in foreign trade, including routes, cargo characteristics, bunker adjustment factor (BAF), currency adjustment factor (CAF), port surcharges, peak season surcharges (PSS), and transit time. It aims to help foreign trade enterprises accurately calculate transportation costs, negotiate more favorable cooperation terms, and ultimately enhance their competitiveness in global trade. Understanding these elements is crucial for effective cost management and securing optimal shipping agreements.

Maersk Adjusts Asia Import Surcharge for Thai Ports

Maersk Adjusts Asia Import Surcharge for Thai Ports

Maersk announced an adjustment to the Equipment Positioning Origin Import (POI) surcharge for intra-Asia imports to Sahathai and TCT terminals, effective May 14, 2021. This surcharge applies to containers exceeding road transport weight limits and opting for barge transportation. Maersk advises customers to accurately calculate cargo weight, plan transportation strategies effectively, and communicate in advance to optimize transportation costs. This adjustment aims to manage equipment repositioning costs associated with heavier cargo requiring barge services within the region.

09/28/2025 Logistics
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Ocean Freight Surcharges Explained BAF CAF GRI Guide

Ocean Freight Surcharges Explained BAF CAF GRI Guide

This article provides an in-depth analysis of common surcharges in international ocean freight, focusing on BAF (Bunker Adjustment Factor), CAF (Currency Adjustment Factor), and GRI (General Rate Increase). It explains their definitions, calculation methods, and influencing factors. Furthermore, it offers practical advice on reducing ocean freight costs, helping shippers effectively manage surcharges and maximize profits in international trade. The article aims to empower cargo owners to navigate the complexities of ocean freight surcharges and optimize their shipping strategies.

Ocean Freight Fuel Surcharges Key Guide for Global Traders

Ocean Freight Fuel Surcharges Key Guide for Global Traders

This article provides an in-depth analysis of the Bunker Adjustment Factor (BAF) calculation methods in international ocean freight. It covers different charging models for Full Container Load (FCL) and Less than Container Load (LCL) shipments, as well as dynamic adjustment formulas based on oil price benchmarks. Furthermore, it addresses additional fees in specific scenarios, such as Emergency Bunker Surcharge and Green Surcharge. The aim is to help foreign traders better understand and control ocean freight costs.

Amazon Optimizes Black Friday Ad Strategies for Higher Sales

Amazon Optimizes Black Friday Ad Strategies for Higher Sales

This article focuses on advertising optimization for Amazon sellers leading up to Black Friday, offering refined micro-adjustment suggestions for ad campaigns to help build an efficient traffic loop. By employing product targeting and brand promotion strategies, sellers can effectively control and convert traffic. Furthermore, it provides bidding adjustment and keyword optimization solutions for abnormal ACOS issues, assisting sellers in improving advertising effectiveness and achieving sales goals. This approach aims to maximize ROI and drive successful Black Friday performance through strategic ad management.

Guide to Key International Shipping Surcharges THC BAF CAF

Guide to Key International Shipping Surcharges THC BAF CAF

This article provides an in-depth analysis of common surcharges in international ocean freight, focusing on three key fees: THC (Terminal Handling Charge), BAF (Bunker Adjustment Factor), and CAF (Currency Adjustment Factor). It examines the characteristics of these surcharges and offers strategies for dealing with them. The aim is to help cargo owners better understand the composition of ocean freight costs and effectively control transportation expenses. Understanding these surcharges is crucial for accurate budgeting and cost management in international trade.

Google Ads Enhances ROI with Datadriven Bidding

Google Ads Enhances ROI with Datadriven Bidding

This article delves into Google Ads budget and bidding adjustment strategies, emphasizing that there's no one-size-fits-all formula and adjustments should be flexible based on specific circumstances. It recommends a gradual approach, avoiding unnecessary changes, and carefully considering the risks and rewards when determining adjustment amounts. The importance of data analysis is highlighted, with real-world examples demonstrating how data-driven budget adjustments can ultimately achieve digital marketing goals. A cautious yet informed approach is crucial for optimizing ad spend and maximizing ROI.