Temu Adjusts Ad Strategy As Ecommerce Sellers Adapt

Temu Adjusts Ad Strategy As Ecommerce Sellers Adapt

Temu is adjusting its global strategic layout, shifting its traffic investment budget towards emerging markets like Europe, Asia, and the Middle East. Sellers should avoid direct competition in the US and European markets and instead focus on these new opportunities. Strategies include using the fully managed model for product testing and the semi-managed model for profit generation. Data-driven, refined operations are crucial. Sellers should also closely monitor platform policy changes and market trends to adapt their business strategies accordingly and achieve business growth in the new market environment.

01/05/2026 Logistics Industry Insights
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Tiktok Expands US Logistics to Rival Amazon

Tiktok Expands US Logistics to Rival Amazon

TikTok is actively building a logistics and warehousing network in the US, aiming to support its e-commerce expansion and potentially challenge Amazon. Its logistics ambitions are evident through job postings and policy adjustments. The US social commerce market holds immense potential, and TikTok hopes to convert its traffic into sales. Cross-border sellers should pay close attention to these developments, seize opportunities, and prepare for the challenges ahead. TikTok's move signifies a significant shift in the e-commerce landscape, particularly for businesses targeting the US consumer base.

01/04/2026 Logistics Industry Insights
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Airlines Balance Profit and Sustainability Goals for 20252026

Airlines Balance Profit and Sustainability Goals for 20252026

This report analyzes the current state and trends of the global aviation industry, covering freight, passenger transport, finance, risk, policy, operations, competition, and sustainable development. The aviation sector faces both challenges and opportunities. The analysis provides insights into key market dynamics and potential risks impacting the industry's growth and profitability. It also explores the evolving regulatory landscape and the increasing importance of environmental sustainability in shaping the future of air travel and cargo transportation. The report aims to provide stakeholders with a comprehensive understanding of the forces driving change in this vital sector.

01/07/2026 Logistics Industry Insights
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TAL Education Eyes Livestreaming Ecommerce Success After Orient Selection

TAL Education Eyes Livestreaming Ecommerce Success After Orient Selection

Facing the impact of the "Double Reduction" policy, EdTech companies like Xueersi are transforming into live streaming e-commerce. Xueersi is replicating the "knowledge-based live commerce" model of Oriental Selection through a matrix account strategy and full-category expansion, sparking imitation controversies but achieving initial market success. The transition presents challenges such as lack of e-commerce operational experience and overlapping user groups, but also opportunities like teacher resources and brand effect. Differentiated competition will be crucial for the future success of EdTech companies in the live streaming e-commerce sector.

01/06/2026 Logistics Industry Insights
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Amazon Introduces New Seller Badges to Highlight Top Products

Amazon Introduces New Seller Badges to Highlight Top Products

Amazon's traffic rules are undergoing significant changes! The "Amazon's Choice" badge has been replaced by three new badges, marking the arrival of a refined traffic operation era. This article provides an in-depth interpretation of the meaning and acquisition strategies of the new badges, and analyzes the impact of Amazon's policy changes on sellers. It aims to help sellers seize new opportunities and achieve sales growth by understanding these changes and adapting their strategies accordingly. This shift requires a more nuanced approach to product listing optimization and marketing efforts.

01/05/2026 Logistics Industry Insights
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Ebay Sellers Adapt to New Speedpak Shipping Rules

Ebay Sellers Adapt to New Speedpak Shipping Rules

This article provides an in-depth analysis of eBay's latest logistics management policies, focusing on the advantages of SpeedPAK as an officially recommended solution. It offers practical advice for sellers to comply with regulations, improve logistics efficiency, and capitalize on business opportunities. The analysis covers key aspects of the policy changes and provides actionable strategies for sellers to optimize their shipping processes and maintain a competitive edge in the cross-border e-commerce market. By understanding and implementing these recommendations, sellers can enhance their overall performance on the eBay platform.

12/29/2025 Logistics
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Amazon Bans Unsafe Chargers Expands Seller Logistics

Amazon Bans Unsafe Chargers Expands Seller Logistics

Amazon removed non-compliant chargers, emphasizing product safety. They launched a new logistics service, AWD, to help sellers reduce costs and improve efficiency. Amazon is also adjusting its logistics layout to optimize resource allocation. Cross-border e-commerce is steadily developing, with the Small and Light program and B2B pricing automation providing more opportunities for sellers. Sellers need to pay attention to policy changes and adjust their business strategies accordingly. This includes staying informed about product safety regulations and leveraging new logistics solutions for cost-effective operations in the global marketplace.

12/31/2025 Logistics
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Apple Adds More App Store Ad Slots for Developers

Apple Adds More App Store Ad Slots for Developers

Apple's advertising platform has introduced new ad placements on the Today page and App Store product pages in overseas markets, creating new opportunities for App promotion. This article provides an in-depth analysis of the characteristics, targeting strategies, and potential impact of these ad placements, aiming to help advertisers seize traffic dividends. It also reminds advertisers to pay attention to platform policy changes and develop reasonable targeting strategies to ensure effective advertising results. Success hinges on adapting to these new formats and understanding the nuances of each placement.

12/30/2025 Logistics Industry Insights
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Logistics Sector Struggles Amid Economic Uncertainty

Logistics Sector Struggles Amid Economic Uncertainty

This article delves into the role of freight transportation and logistics within broader economic trends, highlighting its value as a leading indicator of the macroeconomy. It analyzes the impact of changing consumption patterns and high-interest rate environments on the logistics industry, proposing strategies such as refined demand forecasting and diversified service offerings. Furthermore, it emphasizes the influence of global economic shifts and policy orientations on the logistics sector, aiming to assist logistics companies in identifying growth opportunities amidst uncertainty. The analysis provides insights into navigating the evolving economic landscape.

01/21/2026 Logistics Industry Insights
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Cold Chain Logistics Adapts to Postpandemic Demands and Challenges

Cold Chain Logistics Adapts to Postpandemic Demands and Challenges

The pandemic and trade policy changes have accelerated the growth of cold chain logistics demand and industry consolidation. Technological innovations such as IoT and big data drive cold chain intelligence, improving end-to-end traceability, smart warehousing, and optimized scheduling. Companies need to strengthen risk management, invest in technology, optimize the supply chain, and focus on sustainable development to seize opportunities and win the future amidst uncertainty. This includes adopting advanced monitoring systems, predictive analytics, and eco-friendly practices to ensure efficiency and resilience in the cold chain.

01/22/2026 Logistics
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