Douyin Prioritizes Completion Rate Fan Engagement in Algorithm Update

Douyin Prioritizes Completion Rate Fan Engagement in Algorithm Update

Douyin's algorithm is shifting from focusing on 5-second completion rate to overall completion rate, emphasizing content depth and user engagement. Creators need to enhance content value by using techniques like creating memes, referencing classic elements, and designing emotional arcs to improve completion rates. Simultaneously, achieving precise follower growth involves targeting specific demographics, optimizing account information, and building a high-value follower base for commercial conversion. This requires a shift towards creating engaging, in-depth content that resonates with the target audience and fosters long-term engagement.

12/29/2025 Logistics Industry Insights
Read More
Zibuyus North American Growth Faces High Return Rate Challenge

Zibuyus North American Growth Faces High Return Rate Challenge

Zibuyu, a leading cross-border e-commerce company in Zhejiang specializing in footwear and apparel, is preparing for its IPO. Despite being ranked first in GMV for footwear and apparel in the North American market, it faces the challenge of a high return rate. The return amount reached 140 million yuan in 2021 and surged to 340 million yuan in the first half of 2022. High return rates are a common issue in the fashion e-commerce industry. Zibuyu needs to effectively reduce its return rate and improve profitability to maintain its leading position in the competitive market.

12/30/2025 Logistics Industry Insights
Read More
Yellow Corp Bankruptcy Disrupts LTL Market Spurs Rate Volatility

Yellow Corp Bankruptcy Disrupts LTL Market Spurs Rate Volatility

The bankruptcy and market exit of U.S. LTL giant Yellow Corporation has sparked widespread concern about its impact. Analysis suggests that the current LTL market has sufficient capacity to absorb Yellow's freight volume, limiting price volatility. Proactive shippers and carriers with refined operations can facilitate a smooth market transition. In the future, regional players may expand, reshaping the market landscape. The overall impact is expected to be manageable given existing capacity and strategic adjustments by industry participants.

01/19/2026 Logistics Industry Insights
Read More
Amazon Sellers Adapt Strategies to Improve Organic Reviews

Amazon Sellers Adapt Strategies to Improve Organic Reviews

This article addresses the challenge of negative reviews faced by Amazon sellers and proposes three practical techniques to increase the rate of organic reviews: identifying 'potential positive reviewers,' capitalizing on the 'golden period of after-sales service,' and implementing email follow-ups for ongoing engagement. It emphasizes the importance of detailed operations, encouraging sellers to focus on details and consistently execute strategies to mitigate the impact of negative reviews and enhance store competitiveness. By focusing on these key areas, sellers can significantly improve their review profile and overall customer satisfaction.

01/04/2026 Logistics Industry Insights
Read More