Amazon Sellers Optimize ACOS to Cut Ad Costs in 2024

Amazon Sellers Optimize ACOS to Cut Ad Costs in 2024

This article provides an in-depth analysis of Amazon ACOS (Advertising Cost of Sales), including its calculation formula, influencing factors, and optimization strategies. It aims to help sellers accurately measure advertising performance and improve profitability. The article details both classic and advanced ACOS calculation methods, analyzes key influencing factors such as product price, keyword selection, and Listing optimization. It also offers practical strategies and techniques to help you master Amazon advertising and achieve sales growth.

01/06/2026 Logistics Encyclopedia
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Silver Prices Hit Record High Amid Market Rally

Silver Prices Hit Record High Amid Market Rally

Silver prices have been rising recently, with XAGUSD reaching historical highs. This report provides an in-depth analysis of key factors driving the price increase, including monetary policy, hard asset demand, the industrial supercycle, structural supply shortages, and the gold-led effect. The report also analyzes key risk levels from a technical perspective and proposes corresponding trading strategies. Investors should pay close attention to market dynamics, operate cautiously, and strictly control risks.

01/15/2026 Exchange Rate Query
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Temus Growth Squeezes Amazon Toy Sellers in Holiday Rush

Temus Growth Squeezes Amazon Toy Sellers in Holiday Rush

Amazon toy sellers experienced a decline in peak season performance as Pinduoduo's overseas version, TEMU, gained market share through low-price strategies and viral marketing. This analysis examines TEMU's impact on Amazon and suggests strategies for Amazon sellers, including diversifying sales channels, refining operations, and differentiating their offerings. The piece emphasizes the need for cross-border e-commerce businesses to embrace change and actively transform in response to the evolving market landscape.

01/16/2026 Logistics Industry Insights
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US Sellers Optimize FBA Air Freight Costs and Speed

US Sellers Optimize FBA Air Freight Costs and Speed

This article provides an in-depth analysis of the price structure, value advantages, and influencing factors of US FBA air freight. It offers practical advice for cross-border e-commerce sellers on selecting air freight services, helping them find a balance between cost control, time efficiency, and service guarantees. Ultimately, this aims to improve logistics efficiency and achieve success in the US market by optimizing shipping strategies and understanding the nuances of FBA air freight.

01/23/2026 Logistics
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Airline Industry Kpis Highlight Key Financial Trends

Airline Industry Kpis Highlight Key Financial Trends

This webinar focuses on the latest quarterly financial performance of airlines, providing in-depth analysis of key financial indicators and forecasting industry trends. It aims to offer comprehensive financial insights to industry professionals, enhancing decision-making, expanding networks, and jointly promoting the prosperity and development of the aviation industry. Key areas of focus include regional revenue growth, profitability, balance sheet health, yield trends, aviation fuel price volatility, lease rates, and aircraft order backlogs.

01/28/2026 Logistics Industry Insights
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Global Logistics Comparing Express Air and Sea Freight

Global Logistics Comparing Express Air and Sea Freight

This article delves into the core differences between international express, air freight, and sea freight. It compares and analyzes these methods from four dimensions: transportation carrier, service model, timeliness and price, and applicable scenarios. The goal is to help readers choose the most suitable international logistics method based on their specific needs, ultimately saving time and effort. It provides a comparative analysis to facilitate informed decision-making for efficient and cost-effective global shipping solutions.

01/28/2026 Logistics Encyclopedia
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Oracle Shares Drop Amid AI Market Reevaluation

Oracle Shares Drop Amid AI Market Reevaluation

Oracle's stock price plummeted, halving its value after being an AI darling, revealing the risks of 'perfect narratives' in AI investment. Issues like massive capital expenditures and delivery delays have surfaced. Investors need to focus on fundamentals such as profitability and capital spending, and be wary of an AI bubble to avoid blindly chasing high prices. The case highlights the importance of due diligence and critical analysis in the rapidly evolving AI investment landscape.

01/28/2026 Logistics Industry Insights
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Ustoshanghai Shipping Costs Rise Impacting Importers

Ustoshanghai Shipping Costs Rise Impacting Importers

This article provides an in-depth analysis of the freight costs from the US to Shanghai by sea. It reveals the interplay between service and efficiency behind price variations and offers practical cost optimization strategies. The aim is to empower international shippers to make informed decisions, ensuring efficiency while minimizing transportation expenses. By understanding the cost structure and implementing effective strategies, shippers can significantly reduce their overall logistics costs and improve their bottom line.

01/28/2026 Logistics
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Ethereum Futures Target 3900 Amid Breakout Hopes

Ethereum Futures Target 3900 Amid Breakout Hopes

The Ethereum futures market is at a pivotal juncture, with $3900 acting as a crucial battleground for bulls and bears. A successful breach of this resistance level would signal a significant shift in momentum towards the bulls. Investors should consider technical analysis, the macroeconomic environment, and regulatory policies to formulate sound trading strategies and strictly manage risk. Monitoring this key resistance level is paramount for gauging future price movements in the Ethereum futures market.

01/30/2026 International Settlement
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Shipping Costs From China to Malaysia Key Trends and Tips

Shipping Costs From China to Malaysia Key Trends and Tips

This article provides a detailed analysis of the shipping fee structure for sending express packages from China to Malaysia. It compares the advantages, disadvantages, and price ranges of different international express companies. Furthermore, it offers practical shipping tips and answers to frequently asked questions, aiming to help readers choose a more economical and efficient international express service. The guide covers key considerations for a smooth and cost-effective shipping experience to Malaysia.

02/02/2026 Logistics
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