Amazon Seller Shifts from General Store to Niche Strategy

Amazon Seller Shifts from General Store to Niche Strategy

This article analyzes the product selection experience of Amazon seller Regan, highlighting three common pitfalls: lack of market research, neglecting quality control, and putting all eggs in one basket. By summarizing Regan's lessons, it provides a practical guide for Amazon sellers to avoid these mistakes. The article emphasizes the importance of thorough market research, stringent quality control management, and diversified business operations. The aim is to help sellers establish a solid foundation on the Amazon platform and achieve sustainable sales growth.

02/05/2026 Logistics Industry Insights
Read More
UNSPSC Standard Boosts Efficiency in Global Trade

UNSPSC Standard Boosts Efficiency in Global Trade

The United Nations Standard Products and Services Code (UNSPSC) serves as a 'universal language' for global trade. By facilitating international communication, empowering data analysis, and enhancing operational efficiency, UNSPSC helps businesses optimize their supply chains, expand their markets, and achieve greater success in the global economy. Embracing UNSPSC is a wise choice for companies seeking to thrive in the future of international trade. It enables better product categorization and allows for streamlined data analysis, ultimately leading to improved decision-making and increased competitiveness.

02/05/2026 Logistics Encyclopedia
Read More
Tonal Outpaces Oxefit in Home Fitness with Targeted Marketing

Tonal Outpaces Oxefit in Home Fitness with Targeted Marketing

This paper compares and analyzes the development strategies of smart fitness brands Tonal and Oxefit. Tonal, with its precise market positioning (high-income individuals) and professional brand building, has achieved sales performance far exceeding Oxefit (fitness coaches). The case demonstrates that clear market positioning is crucial for product success, especially in highly competitive markets. Tonal's focus on a specific demographic and building a strong brand image contributed significantly to its higher sales compared to Oxefit's broader approach targeting fitness professionals.

02/05/2026 Logistics Industry Insights
Read More
Guide to Launching Overseas COD Ecommerce Businesses

Guide to Launching Overseas COD Ecommerce Businesses

This article provides an in-depth analysis of the operational model, advantages, and challenges of COD (Cash on Delivery) standalone stores, highlighting their suitability for lean entrepreneurship. By focusing on product quality, brand experience, and supply chain management, entrepreneurs can seize opportunities and tap into emerging markets overseas. The article emphasizes the potential for building a successful business with relatively low initial investment and operational overhead, making it an attractive option for those seeking to start a cross-border e-commerce venture.

02/05/2026 Logistics Industry Insights
Read More
Eastern Europes COD Market Expands With Strategic Growth Tactics

Eastern Europes COD Market Expands With Strategic Growth Tactics

This paper delves into the 'burning money, no orders' phenomenon in the Eastern European COD market, emphasizing the importance of refined operations. It proposes strategies for sellers to achieve growth in this market, including market research, product differentiation, targeted marketing, professional after-sales service, and building a trust system. By focusing on these key areas, sellers can overcome challenges and achieve success in the competitive Eastern European COD landscape. The article aims to provide practical insights for navigating this complex market.

02/05/2026 Logistics Industry Insights
Read More
Europes Ecommerce Growth Hinges on Cashondelivery Mastery

Europes Ecommerce Growth Hinges on Cashondelivery Mastery

This article provides an in-depth analysis of the European COD (Cash on Delivery) market, offering a comprehensive practical guide for cross-border e-commerce sellers. It emphasizes the importance of systematic operations, covering market research, product localization, customer information management, logistics selection, and marketing services. The aim is to help sellers improve their delivery success rate and achieve business growth in the European COD market. This guide offers practical strategies to navigate the complexities and optimize performance in this dynamic environment.

02/05/2026 Logistics Industry Insights
Read More
Wechat Group Buying Faces Trust and Sourcing Challenges

Wechat Group Buying Faces Trust and Sourcing Challenges

The WeChat-based dropshipping group buying model carries inherent risks. Behind the low-priced sources lie potential issues with quality, after-sales service, and authenticity. This article reveals industry secrets, offering practical methods for identifying genuine and fake suppliers. It emphasizes the importance of trust in community group buying, advising community leaders to exercise caution when choosing WeChat channels. The article recommends prioritizing offline inspections and collaborations with B2B platforms to mitigate supply chain risks and ensure product quality for community members.

02/05/2026 Logistics Industry Insights
Read More
Brands Adapt to Fastchanging Ondemand Retail Trends

Brands Adapt to Fastchanging Ondemand Retail Trends

Instant retail, as an emerging retail format, is rapidly evolving. Brands need to carefully assess its strategic value, considering category characteristics, the intensity of instant scenarios, and supply chain adaptability. Entry should be based on the user's immediate needs, with innovation in product, marketing, and operations. In the future, consumers will demand higher service levels, brand differentiation will intensify, and platform infrastructure competition will reshape the retail landscape. This requires a user-centric approach and a focus on optimizing the entire value chain.

02/05/2026 Logistics Industry Insights
Read More
Simo Yue AI Program Targets Enterprise Adoption by 2026

Simo Yue AI Program Targets Enterprise Adoption by 2026

2026 marks the golden age for large-scale AI implementation in enterprises. Sima Yue launched the AI Partner Program to share enterprise-level AI business scenarios and products with partners, lowering the entry barrier. This closed-door seminar focuses on seizing this opportunity, sharing product resources, market opportunities, and implementation support to jointly cultivate regional markets. The program aims to foster collaboration and accelerate the adoption of AI solutions across various industries, enabling businesses to achieve their digital transformation goals effectively.

02/05/2026 Logistics Industry Insights
Read More
Free Tool Aids Crossborder Sellers in Boosting Profits

Free Tool Aids Crossborder Sellers in Boosting Profits

Cross-border e-commerce sellers often work in vain due to unclear profit calculations. This article recommends a free and accurate profit calculation sheet that is easy to use and quickly calculates true profit. It helps identify optimization points, compare product profit margins, and alerts to potential intellectual property infringement risks. This tool assists sellers in eliminating confusion, achieving profitability, and avoiding working without real profit. By using this, sellers can gain a clear understanding of their financial situation and make informed decisions.

02/05/2026 International Settlement
Read More