product information management News

CPC Certification Boosts Amazon Sales for US Sellers

Amazon CPC certification is crucial for sellers to enhance sales techniques on the US Amazon platform. Certification enables precise ad targeting, boosting product visibility and conversion rates, strengthening brand awareness, and optimizing advertising costs. To obtain certification, sellers need to register an account, select advertising products, take the certification exam, and engage in continuous learning to adapt to market changes. It's a valuable asset for maximizing advertising ROI and achieving sustainable growth on Amazon.

02/05/2026 Logistics Encyclopedia

Amazon US Launches BQB for Healthier Home Products

Amazon US BQB focuses on high-quality healthy home products, creating a new healthy living experience for consumers through carefully selected quality, rich categories, and reasonable prices. Sellers need to pay attention to product quality, user reviews, and effective promotion to jointly build a healthy home ecosystem. By focusing on these key areas, sellers can thrive within the BQB program and contribute to providing customers with the best possible healthy home solutions.

02/05/2026 Logistics Encyclopedia

Tiktok Shop Expands US Crossborder Ecommerce with TOP Program

TikTok Shop launched the "TOP Program," investing significant resources to support leading cross-border e-commerce merchants in the US market. This initiative provides benefits such as commission reductions, exclusive badges, and increased exposure. The program also upgrades its incentive mechanisms, covering aspects like product, content, marketing, and logistics, aiming to help merchants achieve rapid growth in the US market. This move is poised to reshape the competitive landscape for overseas businesses in the US.

02/06/2026 Logistics Industry Insights

Mexico Closes Dutyfree Loophole Impacting US Apparel Retail

The Mexican government's tightened restrictions on duty-free clothing imports aim to protect domestic industries and combat trade loopholes, impacting U.S. apparel retailers relying on cross-border e-commerce to Mexico. Businesses need to shift towards compliance and diversified operations, embracing the new normal of cross-border e-commerce. Emphasis should be placed on product quality, service experience, and brand value to navigate the changing landscape and maintain competitiveness in the Mexican market.

01/07/2026 Customs Knowledge

Black Friday Boosts Crossborder Ecommerce in Australia Europe

Global Black Friday and Cyber Monday reports are out, showing Australia experiencing a 24% surge in online spending, with footwear sales skyrocketing by 146%. The European market is also showing signs of recovery, with Italy witnessing an impressive 879% increase in online purchases. Cross-border e-commerce sellers should seize these market opportunities, adjust their product selection strategies, and optimize operations to excel during the Christmas shopping season and achieve sales growth.