Ozon Tightens Seller Rules to Improve Marketplace Performance

Ozon Tightens Seller Rules to Improve Marketplace Performance

OZON has updated its platform rules, optimizing return settings. Sellers can now customize return addresses, not limited to Russia. Product listing rules have also been adjusted, with only one product type allowed per SKU. Sellers are advised to manually select the correct product type before May 2nd to avoid random system assignment affecting traffic. This update aims to standardize operations, improve the buyer's shopping experience, and support the development of high-quality sellers on the platform.

01/05/2026 Logistics
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Google Search Free Listings Boost Retail Growth

Google Search Free Listings Boost Retail Growth

This article unveils the secrets of displaying product images and prices in Google search results, explaining that it's achieved through the "Free Product Listing" feature in Google Merchant Center (GMC). Activating this feature allows products to be displayed for free in search results, bringing significant free traffic and higher conversion rates to B2C businesses. It represents a crucial opportunity for retail business growth by increasing product visibility and driving potential customers to your website without paid advertising.

01/04/2026 Logistics Encyclopedia
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Ebay Sellers Gain Edge with Optimized Product Listings

Ebay Sellers Gain Edge with Optimized Product Listings

This article details key strategies for eBay product optimization, including optimizing product titles, keywords, and images. It aims to help sellers improve listing quality, attract more buyers, and ultimately increase sales. Through precise keyword selection, high-quality image presentation, and optimization operations compliant with eBay's guidelines, sellers can effectively enhance their products' visibility and competitiveness on the eBay platform. The focus is on practical techniques to boost product ranking and attract potential customers, leading to improved sales performance.

12/31/2025 Logistics Encyclopedia
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Amazon Sellers Gain Edge with Browse Tree Guide Mastery

Amazon Sellers Gain Edge with Browse Tree Guide Mastery

This article delves into the Amazon Product Category Tree and Browse Tree Guide (BTG), explaining how to leverage BTG to optimize Listing pages and improve product ranking and sales. It emphasizes the crucial role of BTG in enhancing product visibility, improving search relevance, enhancing user experience, and optimizing advertising campaigns. Detailed optimization steps and case studies are provided to help sellers stand out in the Amazon marketplace. The guide offers practical advice on selecting the correct categories and keywords within the BTG to maximize product reach and conversion rates.

12/30/2025 Logistics Encyclopedia
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Amazon Sellers Boost Sales with Lowcost Niche Ads

Amazon Sellers Boost Sales with Lowcost Niche Ads

This article reveals the true meaning of an Amazon boutique store, emphasizing that it's not just about mass product listing, but requires precise product selection, optimized operations, and differentiated competition. It highlights the importance of price advantage and product differentiation. The article points out that through refined operations and a stable supply chain, a boutique store can achieve hundreds of orders per day, ultimately achieving a low-cost, high-conversion profitability model. The focus is on quality over quantity for sustainable success.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Guide Three Steps to Bestseller Success

Amazon Sellers Guide Three Steps to Bestseller Success

This article presents a three-step method for Amazon product selection competitor analysis: defining the competitive landscape, screening core competitors, and deeply analyzing competitor operational details. Through product analysis, listing optimization, price and profit calculation, user feedback analysis, infringement risk assessment, and seller strength evaluation, it helps sellers avoid product selection risks, create high-quality products, and enhance Amazon operational competitiveness. The method provides insights into identifying successful strategies and potential pitfalls, ultimately leading to improved sales and profitability on the Amazon platform.

01/06/2026 Logistics Industry Insights
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Douyin Shop Key Pitfalls New Merchants Should Avoid

Douyin Shop Key Pitfalls New Merchants Should Avoid

This article provides a detailed guide for new Douyin Shop merchants on key operational aspects after opening their store. It covers category selection, product selection strategies, product listing standards, refined operation, and the importance of experience points. It emphasizes that merchants should choose categories based on their strengths, optimize product information, avoid violations, and focus on user experience to improve store traffic and conversion rates. This comprehensive approach helps new sellers navigate the platform effectively and build a successful online business.

01/06/2026 Logistics Encyclopedia
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Amazon Sellers Guide to UPC Codes Key Insights

Amazon Sellers Guide to UPC Codes Key Insights

This article provides a comprehensive analysis of Amazon UPC codes, covering their definition, importance, purchase channels, usage methods, and differences from other product codes. It aims to help new sellers avoid UPC pitfalls, smoothly create product listings, and improve operational efficiency. It explains the significance of GS1 and how to properly acquire and utilize UPCs to ensure compliance and avoid listing issues on the Amazon marketplace. Understanding these aspects is crucial for successful product launches and long-term sales growth.

12/29/2025 Logistics Encyclopedia
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Ebay Sellers Gain Edge with Ranking Algorithm Insights

Ebay Sellers Gain Edge with Ranking Algorithm Insights

This article delves into the key factors influencing eBay product ranking, including relevance score, listing quality (price and shipping cost), seller service rating, and specific category considerations. It emphasizes that sellers need to comprehensively optimize their listings, improve product quality and service levels to adapt to the dynamic changes in eBay's ranking algorithm, thereby increasing product visibility and sales. Focusing on relevance, competitive pricing, and excellent customer service is crucial for achieving higher rankings and improved performance on the eBay platform.

12/30/2025 Logistics Encyclopedia
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Douyin Shop Guide Avoiding Pitfalls and Driving Traffic

Douyin Shop Guide Avoiding Pitfalls and Driving Traffic

This article provides a comprehensive operation guide for new TikTok Shop merchants, covering category selection, product listing, product optimization, and traffic acquisition. It emphasizes avoiding violations, prioritizing data analysis, and continuously optimizing operational strategies to help new merchants get started quickly and improve shop traffic and conversion rates. The guide aims to equip beginners with the necessary knowledge to navigate the platform effectively and achieve success in their TikTok Shop ventures.

01/04/2026 Logistics Encyclopedia
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