Ozons Smart Holiday Mode Boosts Sales During Chinese New Year

Ozons Smart Holiday Mode Boosts Sales During Chinese New Year

This article provides OZON sellers with an operational guide for the Spring Festival period. It focuses on utilizing OZON's vacation mode to flexibly manage store operations. The guide also covers how to ensure healthy store operation, improve product conversion rates, and reduce order cancellation rates through refined operational strategies, optimized logistics, and proactive communication during the holiday. Furthermore, it suggests sellers use the holiday to review past operations and prepare for OZON operations in 2023.

01/06/2026 Logistics
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Xiaohongshu Ad Spending Doesnt Ensure Brand Success Key Pitfalls

Xiaohongshu Ad Spending Doesnt Ensure Brand Success Key Pitfalls

This article analyzes three brand campaigns on Xiaohongshu that failed despite million-dollar investments, revealing potential risks. It identifies reasons for failure from external market competition and internal operational management. The article suggests avoiding pitfalls by understanding the market, finding product differentiation, focusing on refined operations, and returning to the essence of the product. It emphasizes that product quality is fundamental, and building a strong product-centric self-media presence is key to successful Xiaohongshu campaigns.

12/29/2025 Logistics Industry Insights
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Amazon Sellers Struggle with Rising Ad Costs Amid Price Competition

Amazon Sellers Struggle with Rising Ad Costs Amid Price Competition

This article analyzes a successful Amazon advertising case study of a low AOV product. Through detailed operations and data-driven strategies, advertiser Frank successfully transformed a product with an AOV of only $8 into a bestseller, achieving improved rankings and increased order volume, which in turn boosted organic traffic. The case highlights the importance of understanding product strengths, implementing granular operational strategies, and continuously learning to optimize performance.

12/29/2025 Logistics Industry Insights
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Amazon Updates Rating Display Sellers Adjust for Better Sales

Amazon Updates Rating Display Sellers Adjust for Better Sales

Amazon's updated search page now directly displays product ratings, highlighting the platform's focus on product quality and user experience. Sellers should improve product quality, optimize listings, and prioritize customer feedback to address new conversion rate challenges. Refined operations, timely loss prevention, and choosing the right direction are crucial for success in the competitive Amazon marketplace. Focusing on these aspects will allow sellers to adapt and thrive in the evolving Amazon landscape.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Must Track Key Metrics for Success

Amazon Sellers Must Track Key Metrics for Success

This article delves into the core metrics of Amazon operations, covering aspects such as customer profiling, product analysis, traffic metrics, financial indicators, and operational efficiency. By comprehensively understanding and effectively utilizing these metrics, sellers can more accurately target their ideal customers, optimize product strategies, enhance promotion effectiveness, and control operating costs, ultimately achieving profitable growth.

12/30/2025 Logistics Industry Insights
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Crossborder Ecommerce Firms Optimize Overseas Warehouses

Crossborder Ecommerce Firms Optimize Overseas Warehouses

Overseas warehouses are crucial for improving logistics efficiency in cross-border e-commerce. This paper explores the rise of overseas warehouses, analyzes suitable product categories, emphasizes data-driven and refined operational management, and proposes key indicators for benefit evaluation. By selecting appropriate product categories and implementing efficient operations, companies can fully leverage the advantages of overseas warehouses.

01/04/2026 Logistics Encyclopedia
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Amazon Germany Sellers Adopt Faster Listing Tactics for Sales Boost

Amazon Germany Sellers Adopt Faster Listing Tactics for Sales Boost

This article provides an in-depth analysis of product listing efficiency on Amazon Germany and offers various effective sales strategies, including product selection, title optimization, pricing tactics, advertising, and piggybacking, to help sellers succeed in the German market. It also emphasizes the importance of customer service, compliant operations, and continuous learning for sustained growth and profitability.

01/06/2026 Logistics Encyclopedia
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Douyin Tightens Ecommerce Rules to Boost Sales

Douyin Tightens Ecommerce Rules to Boost Sales

This article provides an in-depth interpretation of the latest Douyin Store Alliance rules, covering product admission standards, store entry requirements, and product listing processes. It helps you master the traffic code and improve store performance. By understanding and optimizing operations according to these rules, you can tap into the e-commerce market's potential and achieve success.

01/04/2026 Logistics Industry Insights
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Big Data Tools Boost Efficiency for Amazon Sellers

Big Data Tools Boost Efficiency for Amazon Sellers

SellerSprite.com, developed by Yun Ya Technology, is an Amazon product selection and operation software powered by big data and artificial intelligence, empowering global sellers. As of September 2025, it has surpassed 1.6 million users and received over 30 industry awards. Its features cover product selection, keyword selection, and operational promotion, helping Amazon sellers achieve refined operations.

01/20/2026 Logistics Industry Insights
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