Amazon Sellers See Mixed Results on Black Friday

Amazon Sellers See Mixed Results on Black Friday

European Black Friday has arrived, bringing mixed fortunes for Amazon sellers. Some are experiencing a surge in orders and impressive conversion rates, while others are facing a steep decline in sales, even below off-season levels. Rising FBA fees are further exacerbating the challenges. To navigate this competitive landscape, sellers need to strategically position themselves by focusing on product optimization and traffic generation to build a strong competitive advantage. A deep understanding of market trends and proactive adaptation are crucial for success during this critical sales period.

Ebay Expands Global Sales Opportunities for Sellers

Ebay Expands Global Sales Opportunities for Sellers

This article provides a detailed interpretation of the admission requirements and operational strategies for selling cross-border on eBay, helping sellers unlock the global market. It covers key aspects such as account requirements, credit rating, transaction experience, product category restrictions, logistics service capabilities, and payment method settings. The article emphasizes the importance of compliant operation and refined management, providing valuable references for sellers looking to expand their business internationally through the eBay platform. It offers practical guidance for navigating the complexities of cross-border e-commerce.

MSC Raises Asiaeurope Shipping Rates Amid Supply Chain Strains

MSC Raises Asiaeurope Shipping Rates Amid Supply Chain Strains

Mediterranean Shipping Company (MSC) has announced an increase in shipping rates from the Far East to Europe, effective June 2025, covering Northern Europe, the Mediterranean, the Black Sea, and North Africa. This will increase supply chain cost pressures. Businesses need to optimize their layout, improve inventory management, negotiate freight rates, consider alternative transportation methods, and increase product added value to cope. Experts point out that the long-term upward trend of shipping costs cannot be ignored, and companies should pay close attention to market dynamics.

01/08/2026 Logistics
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Amazon FBA Guide Aims to Boost Seller Success

Amazon FBA Guide Aims to Boost Seller Success

Should new Amazon sellers choose FBA? This article delves into the advantages of FBA, including increased product visibility, improved listing ranking, enhanced store performance, and access to Prime members. It emphasizes the importance of compliant operations. FBA is an effective strategy for new sellers to quickly get started and boost sales. It provides benefits like streamlined logistics, reduced shipping times, and improved customer satisfaction, ultimately contributing to a more successful Amazon business. Utilizing FBA can significantly simplify the complexities of cross-border e-commerce for novice sellers.

01/26/2026 Logistics
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Video Marketing Boosts B2B Foreign Trade Growth

Video Marketing Boosts B2B Foreign Trade Growth

This article delves into the application of video marketing in B2B foreign trade, highlighting its advantages in brand building, exposure, customer experience, and market competitiveness. By analyzing key aspects such as brand video production, animation presentation, VR/AR technology applications, Instagram marketing, and brand presence establishment, it provides data-driven video marketing strategies for B2B foreign trade companies. The aim is to empower businesses to achieve growth in the digital age by leveraging the power of video content to engage potential clients and showcase product value.

Global Healthcare Supply Chains Adapt to Reverse Logistics Regional Shifts

Global Healthcare Supply Chains Adapt to Reverse Logistics Regional Shifts

A recent UPS survey reveals that global healthcare supply chains face challenges including reverse logistics complexity, regional market strategy differences, and cost control. Asian companies show a stronger desire for expansion, but need to focus on intellectual property protection. Businesses should strengthen regulatory compliance, product safety management, and optimize supply chain costs. Learning from the successful experiences of American companies can help achieve a global competitive advantage. Effective reverse logistics and tailored regional strategies are crucial for navigating the complexities of the global healthcare market.

Datadriven Tactics Boost Aorwens Exports Despite Market Challenges

Datadriven Tactics Boost Aorwens Exports Despite Market Challenges

Facing fierce competition in the foreign trade market, Pan Anwen, founder of Hangzhou Orwin, doubled his company's performance by restructuring customer development logic through data-driven approaches. He emphasizes the importance of data mindset, reversing the business chain to be customer-oriented, and leveraging the OKKI CRM system for digital transformation. This enables efficient retrospectives, expansion into new product categories, and breakthroughs in acquiring major clients. Pan Anwen's practice validates a sustainable growth model centered on customer focus, data-driven insights, and system support.

Reverse Logistics Vital for Circular Economy Business Growth

Reverse Logistics Vital for Circular Economy Business Growth

With the growth of e-commerce, return volumes are surging, making reverse logistics a key focus for businesses. This paper analyzes the current state and causes of e-commerce returns, emphasizing the strategic value of reverse logistics. It proposes suggestions for building an efficient reverse logistics system, highlighting the application of technology as crucial for companies to succeed in the future. Efficient reverse logistics not only mitigates losses but also contributes to a more sustainable and circular economy by enabling product reuse and material recovery.

Chinese Outdoor Brand Naturehike Expands to 72 Markets with 15B Sales

Chinese Outdoor Brand Naturehike Expands to 72 Markets with 15B Sales

Naturehike, leveraging lightweight design, high cost-performance, and localized operations, transformed from an OEM manufacturer into a global brand with annual sales of 1.5 billion RMB, covering 72 countries. Through product innovation, strict quality control, omnichannel marketing, and social media engagement, Naturehike successfully created a differentiated brand identity. This provides valuable experience for other Chinese outdoor brands seeking to expand internationally. Their success demonstrates the potential for Chinese brands to compete on a global scale by focusing on quality, affordability, and understanding local market needs.

Ozon Marketplace Sellers Guide to Fee Optimization

Ozon Marketplace Sellers Guide to Fee Optimization

This article provides an in-depth analysis of Ozon's commission system, highlighting that commission rates vary depending on the product category and are calculated based on the seller's initial price. Ozon refunds the discount difference in the form of points, which can be used to offset commissions. Sellers need to carefully price their products to account for discounted sales and ensure profit margins. Understanding this system is crucial for optimizing costs and maximizing profitability on the Ozon platform, especially for cross-border e-commerce businesses.