Amazon Sellers Adopt Datadriven Tactics to Lower ACOS

Amazon Sellers Adopt Datadriven Tactics to Lower ACOS

This article provides an in-depth analysis of the components of Amazon Advertising ACOS. It offers optimization methods such as reducing CPC, improving conversion rates, and developing goal-oriented advertising strategies. The aim is to help sellers achieve cost reduction and efficiency improvement in advertising investment, thereby increasing profit margins. It explores actionable strategies to optimize ACOS, ultimately leading to a more profitable Amazon advertising campaign.

12/30/2025 Logistics Encyclopedia
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Old Dominion Freight Line Names New Leadership to Spur Growth

Old Dominion Freight Line Names New Leadership to Spur Growth

ODFL announced leadership changes: Freeman appointed CEO, Plemmons as COO, and Hartsell promoted. The company also reported strong fourth-quarter performance with growth in both revenue and profit. This positive financial outcome coincides with the leadership transition, suggesting a potentially promising future for ODFL under the new management team. The changes aim to further drive efficiency and innovation within the less-than-truckload transportation sector.

01/16/2026 Logistics
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Airlines Set for Record 2026 Profits Despite Ongoing Challenges

Airlines Set for Record 2026 Profits Despite Ongoing Challenges

IATA forecasts the airline industry to achieve a net profit of $41 billion in 2026. Despite ongoing challenges, profitability remains robust. Cargo performance is strong, but overall earnings are still insufficient to cover the industry's cost of capital. The forecast highlights the resilience of the aviation sector while acknowledging the need for further improvements in efficiency and cost management to ensure long-term financial sustainability.

01/16/2026 Logistics Industry Insights
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Fedex Q2 Earnings Beat Forecasts on Ecommerce Boom

Fedex Q2 Earnings Beat Forecasts on Ecommerce Boom

FedEx's Q2 earnings exceeded expectations, with net profit increasing by 4% year-over-year and adjusted EPS surpassing Wall Street estimates. Performance across departments was mixed. E-commerce drove growth in the Ground segment, while fuel prices had a significant impact. Looking ahead, key areas to watch include the global economic recovery, emerging market opportunities, and geopolitical risks. Embracing technological innovation is crucial for achieving sustainable development.

01/19/2026 Logistics
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UPS Wins USPS Air Cargo Contract Altering Logistics Sector

UPS Wins USPS Air Cargo Contract Altering Logistics Sector

UPS winning the USPS air cargo contract marks a reshaping of the logistics landscape. Experts analyze that USPS's strategic transformation, FedEx's profit considerations, and UPS's strategic advantages were key factors. This move will impact market competition, potentially prompting FedEx to adjust its strategies, while UPS welcomes development opportunities. In the future, the logistics industry will pay more attention to intelligence, digitalization, and green practices.

01/21/2026 Logistics Industry Insights
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Zhejiangthailand Ocean Freight Costs Key Shipping Insights

Zhejiangthailand Ocean Freight Costs Key Shipping Insights

This article provides a guide to inquiring about sea freight rates from Zhejiang, China to Thailand. By calling a dedicated hotline, you can understand the components and influencing factors of sea freight prices. Learn money-saving tips to reduce export costs and increase profit margins. This guide helps you navigate the complexities of sea freight logistics and optimize your shipping strategy for exports to Thailand.

01/26/2026 Logistics
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Ecommerce Sellers Warned of Holiday Copyright Risks

Ecommerce Sellers Warned of Holiday Copyright Risks

During the peak Christmas sales season, e-commerce sellers need to be vigilant about intellectual property infringement risks. This article details common infringement pitfalls during the Christmas season, including 'Elf on the Shelf', Christmas trees, Christmas decorations, animation IPs, Santa Claus images, Christmas songs, and Christmas patterns. It provides corresponding avoidance suggestions to help sellers safely profit and achieve sustained sales growth while remaining compliant.

01/26/2026 Logistics Encyclopedia
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UPS Exceeds Q1 Earnings Forecasts Amid Strong Demand

UPS Exceeds Q1 Earnings Forecasts Amid Strong Demand

UPS reported strong first-quarter results, with revenue up 27% year-over-year to $22.9 billion. Adjusted earnings per share surged 141% to $2.77, significantly exceeding Wall Street expectations. Consolidated operating profit soared 158% to $2.8 billion, demonstrating the company's robust profitability and operational efficiency, providing positive news for investors. The impressive performance highlights UPS's ability to capitalize on current market conditions and deliver substantial value.

01/28/2026 Logistics Industry Insights
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Apple Explores Growth Beyond Iphone Amid Market Challenges

Apple Explores Growth Beyond Iphone Amid Market Challenges

Apple Inc. is facing a slowdown in growth, with revenue and profit declines. Weak iPhone growth, a lack of groundbreaking new products, and untapped potential in the Indian market are contributing factors. Apple urgently needs innovative breakthroughs to discover new growth engines and find a balance in emerging markets. The company must overcome its current growth bottleneck by addressing innovation challenges and strategically expanding its market presence.

01/28/2026 Logistics Industry Insights
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Realtime Inventory Tracking Boosts Supply Chain Efficiency

Realtime Inventory Tracking Boosts Supply Chain Efficiency

This paper delves into the core value of in-transit inventory visibility, including improving profit margins, optimizing resource allocation, enhancing customer service levels, and preventing potential delays. It analyzes the key steps to achieve visibility, emphasizing technology selection, data integration, visualization tool development, partner collaboration, and continuous improvement. Through case studies, it showcases successful practical applications and significant results of in-transit inventory visibility.

01/29/2026 Logistics Industry Insights
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