Chinese Ebikes Dominate Amazon Via Social Media Marketing

Chinese Ebikes Dominate Amazon Via Social Media Marketing

This article analyzes the success factors of the Chinese ebike brand Jasion EB5 on Amazon, including its price advantage, product performance, and marketing strategies. It focuses on its social media marketing on YouTube and overseas press release strategy, emphasizing the synergy of combining video and press releases, and the importance of differentiated promotion in market competition. This case provides a useful reference for Chinese brands expanding into overseas markets. The analysis highlights how Jasion EB5 effectively leverages digital channels to reach international customers and build brand awareness.

02/03/2026 Logistics Industry Insights
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Ozon Adjusts SKU Policy to Balance Inventory Breadth and Curation

Ozon Adjusts SKU Policy to Balance Inventory Breadth and Curation

Ozon's SKU policy adjustment significantly increases the SKU limit for new stores, encouraging a broader product listing approach. This presents both opportunities and challenges for sellers. While extensive product listings can rapidly expand market reach, they may also increase the risk of unauthorized product replication. High-quality sellers need to conduct thorough market analysis, monitor sales trends, develop unique sourcing strategies, strengthen brand building, and optimize customer service. Finding a balance between broad product listings and curated selections is crucial for success on the Ozon platform.

02/03/2026 Logistics Industry Insights
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Uschina Trade Shifts Reshape Crossborder Ecommerce

Uschina Trade Shifts Reshape Crossborder Ecommerce

Following US-China tariff adjustments, freight volume to the US surged, leading to increased shipping costs. Cross-border e-commerce sellers should seize this window of opportunity while being aware of the risks, and focus on long-term strategies like establishing overseas warehouses and localization. The global cross-border e-commerce market is projected to reach $7.9 trillion by 2030, indicating significant growth potential. Overseas warehouses play a crucial role in mitigating tariff fluctuations and optimizing supply chains, offering a competitive advantage in this evolving landscape.

02/03/2026 Logistics Industry Insights
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Europe Tightens Battery Export Compliance for Energy Storage

Europe Tightens Battery Export Compliance for Energy Storage

This article provides a comprehensive guide for energy storage battery companies exporting to the EU. It covers the requirements of CE, RoHS, and REACH certifications, dangerous goods declaration and maritime transport regulations for cross-border transportation, and key points for compliant warehousing in Europe. It emphasizes the importance of choosing overseas warehouses with dangerous goods qualifications to help companies achieve stable and long-term success in the European market. This guide aims to ensure smooth and compliant entry of energy storage batteries into the EU market.

02/03/2026 Logistics Encyclopedia
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Ebay Sellers Adapt to Warehouse Limits for Global Growth

Ebay Sellers Adapt to Warehouse Limits for Global Growth

This article addresses the issue of restricted overseas warehouse permissions for eBay sellers and provides two main solutions. First, sellers can utilize eBay Fulfillment to list items from overseas warehouses without requiring specific permissions. Second, they can directly apply for overseas warehouse permissions, although this is subject to entity restrictions. The article emphasizes the importance of operating with integrity and aims to help sellers overcome limitations and expand their reach in overseas markets. It offers practical advice for navigating eBay's policies and maximizing opportunities for international sales.

02/03/2026 Logistics
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Ecommerce Surge Drives Industrial Property Demand

Ecommerce Surge Drives Industrial Property Demand

JLL reports that the pandemic has accelerated e-commerce growth, projecting US e-commerce sales to reach $1.5 trillion by 2025, driving demand for an additional 1 billion square feet of industrial real estate. Online grocery and safety stock strategies are emerging as new growth drivers. Despite facing challenges related to land availability, labor, and sustainability, industrial real estate is entering a golden age fueled by this e-commerce boom. The increasing need for fulfillment centers and distribution hubs will continue to shape the industrial landscape.

02/04/2026 Logistics Industry Insights
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SEO and SEM Drive Export Growth in Global Trade

SEO and SEM Drive Export Growth in Global Trade

Google SEO and SEM synergy is a multiplier for foreign trade growth. SEO builds a long-term traffic foundation, while SEM achieves precise and rapid customer acquisition. Combining the two enhances both brand awareness and conversion rates. Case studies demonstrate that this dual-engine approach can significantly improve website rankings and inquiry volume, making it an efficient strategy for foreign trade promotion. By leveraging both organic and paid search, businesses can maximize their online visibility and attract qualified leads, ultimately driving sales and expanding their global reach.

02/05/2026 Logistics Industry Insights
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Tiktok Shop Launches Southeast Asia Ecommerce Summit

Tiktok Shop Launches Southeast Asia Ecommerce Summit

TikTok Shop will host a Southeast Asia Cross-border E-commerce Investment Promotion Conference on July 6th. The conference will focus on key areas such as market prospects, platform models, incentive policies, practical cases, and influencer collaborations. The aim is to help e-commerce beginners and brands seize opportunities in the Southeast Asian market and achieve business growth. This event provides valuable insights and strategies for businesses looking to expand their reach and capitalize on the growing e-commerce landscape in Southeast Asia through TikTok Shop.

02/05/2026 Logistics Industry Insights
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Indigopetcos Pet Broom Gains Popularity on Tiktok Boosts Sales

Indigopetcos Pet Broom Gains Popularity on Tiktok Boosts Sales

Indigopetco achieved viral success on TikTok with its pet cleaning broom, selling over 3400 units monthly. Their success is attributed to a clear brand strategy, diverse channel distribution, product diversification and customized services, and scenario-based marketing promotions. This case provides valuable experience for brands going overseas, especially in social media marketing. By leveraging TikTok's reach and engaging content, Indigopetco effectively targeted pet owners and drove significant sales. Their approach highlights the power of combining innovative products with strategic social media campaigns for global brand growth.

02/05/2026 Logistics Industry Insights
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Quality Freight Forwarders Boost Crossborder Ecommerce Growth

Quality Freight Forwarders Boost Crossborder Ecommerce Growth

High-quality freight forwarders play a crucial role in cross-border e-commerce, empowering sellers to succeed in the global market through comprehensive support including cross-cultural communication, supply chain visibility, process optimization, risk control, and regulatory compliance. Choosing the right freight forwarding partner is key for cross-border sellers to achieve long-term development. They provide vital expertise and infrastructure, navigating complex international regulations and ensuring efficient delivery. Their services are essential for businesses aiming to expand their reach and compete effectively in the global marketplace.

02/05/2026 Logistics Industry Insights
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