Prologis Invests in AI and Renewable Energy for Sustainable Logistics

Prologis Invests in AI and Renewable Energy for Sustainable Logistics

Prologis discussed the connections between supply chains, AI, and energy with the U.S. Secretary of the Interior, revealing the logistics real estate giant's ambitions in the new energy sector. Prologis' energy strategy is 'energy from all sources,' emphasizing the importance of energy for AI development and actively investing in new energy to gain a leading position in future supply chain competition. The company aims to leverage its real estate assets and expertise to become a significant player in the evolving energy landscape, supporting the growth of AI and ensuring resilient supply chains.

Realtime Bidding Reshapes Online Advertising Industry

Realtime Bidding Reshapes Online Advertising Industry

This paper delves into the evolution of auction-based advertising and Real-Time Bidding (RTB) in online advertising. It elucidates key concepts such as Ad Networks (ADNs), Ad Exchanges (ADXs), and Demand-Side Platforms (DSPs). The advantages of RTB over traditional auction advertising are explained, and the significant roles of targeting technologies and trading methods in the development of internet advertising are summarized. The aim is to help readers understand the core logic and future trends of online advertising, particularly focusing on the mechanisms driving programmatic advertising and traffic monetization through real-time bidding systems.

Supply Chains Shift From Linear to Intelligent Networks

Supply Chains Shift From Linear to Intelligent Networks

Traditional linear supply chains are inefficient and require upgrades. Intelligent supply networks achieve comprehensive supply chain upgrades through multi-party collaboration, real-time visibility, and global optimization. Building an intelligent supply network requires attention to real-time data collection, data analysis, process automation, security infrastructure, and continuous optimization. Intelligent supply networks are a future trend, and companies need to develop strategies and establish a culture to fully leverage their advantages and win future competition. This transformation will lead to increased efficiency, responsiveness, and resilience in the face of disruptions.