Shopee Sellers Gain Datadriven Optimization Strategies

Shopee Sellers Gain Datadriven Optimization Strategies

This article addresses the issue of zero sales in Shopee shops, providing a data-driven self-assessment and optimization plan covering five key areas: Listing Optimization, Pricing Strategy, Traffic Acquisition, Operational Details, and Shop Security. By precisely targeting keywords, optimizing visual marketing, implementing reasonable pricing, driving traffic through multiple channels, refining operational practices, and mitigating risks, this guide helps sellers overcome the zero-order situation and achieve sales growth.

LINE Ads Boost Crossborder Ecommerce Growth

LINE Ads Boost Crossborder Ecommerce Growth

LINE Ads platform's Audience Targeting feature offers cross-border e-commerce businesses a precise audience targeting solution. By utilizing custom audiences or expanding with lookalike audiences, advertisers can effectively pinpoint potential customers, optimize ad placement, increase ad conversion rates, and achieve efficient cross-border marketing. This allows for better targeting and improved ROI by focusing on the most receptive segments of the market, leading to more effective campaigns and increased sales.

Ecommerce Guide for Brazils June Festive Season

Ecommerce Guide for Brazils June Festive Season

June in Brazil sees the overlap of Festa Junina and Valentine's Day, creating significant opportunities for cross-border e-commerce. This article analyzes the characteristics of the Brazilian market and provides marketing strategies such as localized operations, targeted social media advertising, and optimized payment and logistics experiences. These strategies aim to help cross-border e-commerce sellers seize the opportunity and achieve sales growth during this festive period.

Snapchat Ads Emerge As Key Tool for Engaging Gen Z

Snapchat Ads Emerge As Key Tool for Engaging Gen Z

This article details the steps for launching Snapchat ads, covering ad creation, goal definition, budget setting, audience selection, and ad content design. It emphasizes the importance of tracking and optimizing ad performance. Readers will learn how to advertise on Snapchat to achieve brand exposure and marketing goals. The article provides a comprehensive guide to navigating the platform's advertising features and maximizing campaign effectiveness for cross-border e-commerce businesses.

Chongqing AI Firm Seeks Partners Amid Enterprise AI Surge

Chongqing AI Firm Seeks Partners Amid Enterprise AI Surge

The year 2026 marks a golden age for the scaled implementation of AI technology in enterprises. Simayue is launching the AI Partner Program, inviting partners with enterprise resources or entrepreneurial passion in Chongqing to participate in a closed-door seminar. The meeting will share Simayue's mature enterprise-level AI products and market opportunities, providing technical and marketing support to help partners seize the first opportunity in the AI market.

SEO Strategies Drive Costeffective Customer Growth

SEO Strategies Drive Costeffective Customer Growth

SEO optimizes website content and links to improve search engine rankings and generate free, organic traffic. It's ideal for small and medium-sized businesses, self-media, and e-commerce platforms, helping them acquire customers and grow their businesses cost-effectively. By improving visibility in search results, SEO drives targeted traffic to a website, increasing brand awareness and potential conversions. It's a crucial component of a comprehensive digital marketing strategy.

Australian Ecommerce Firm Catch Group Shuts Down Amid Sector Struggles

Australian Ecommerce Firm Catch Group Shuts Down Amid Sector Struggles

Australian e-commerce platform Catch will close in 2025 after accumulating losses exceeding AUD 350 million. Its decline is attributed to high operating costs, ineffective marketing, and intensified market competition. Catch's closure sparks reflection on the importance of differentiated competition, refined operations, and adapting to market changes in the e-commerce industry. It also highlights the challenges faced by local e-commerce platforms when competing against international giants.

Chinese Firms Explore Overseas Growth Via Soras AI Video Tech

Chinese Firms Explore Overseas Growth Via Soras AI Video Tech

OpenAI's Sora model has sparked an AI video revolution, offering overseas businesses opportunities to reduce costs, improve efficiency, and expand creativity. Despite its limitations, Sora is technologically leading the way, ushering in a new era of AI video generation. Companies should seize this opportunity, embrace AI technology, and enhance their competitiveness. The model's capabilities in creating realistic and imaginative scenes present significant potential for marketing and content creation in international markets.

Container Shipping Slump Alters Global Ecommerce Logistics

Container Shipping Slump Alters Global Ecommerce Logistics

Global container freight rates continue to fall, impacting shipping industry profits and reshaping cross-border e-commerce logistics. Land transportation is gaining prominence, with Amazon Air expanding its regional presence, leading to freight rate differentiation. The China-Europe Railway Express supports the Belt and Road Initiative. Amazon is optimizing inventory placement in preparation for peak season. Air freight is accelerating China-Europe trade, and the shift from road to rail promotes low-carbon logistics. Chinese companies are accelerating the deployment of European warehousing to address tariff challenges. These trends highlight the evolving landscape of global trade and logistics.

01/23/2026 Logistics
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Beijing Hosts Global Supply Chain Expo to Enhance Trade Links

Beijing Hosts Global Supply Chain Expo to Enhance Trade Links

The 7th International Supply Chain and Logistics Exhibition will grandly open in Beijing, focusing on new opportunities for supply chain and logistics industry development under the "Belt and Road" Initiative. Hosted by authoritative organizations such as China National Convention Center Group, the exhibition aims to create a world-class logistics exhibition platform, promote regional collaboration and international trade facilitation. It gathers top domestic and foreign government and enterprises, covering sea, land, air and rail multimodal transport. A special Central and Eastern European exhibition area will be set up to help companies "go global" and "bring in", jointly building a new pattern of interconnectedness.

01/30/2026 Logistics
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