Coupang launched an off-site advertising feature to "increase overall sales," allowing automatic ad sellers to expand to platforms like Naver and Google. This provides convenience for inexperienced sellers, but may not be as precise as professional team targeting. Sellers should rationally evaluate the feature, remembering that optimizing listings and enhancing product competitiveness remains key.
A breakthrough report indicates increased freight capacity in the coming year, urging businesses to strengthen partnerships, optimize networks, and embrace new energy sources for cost reduction and efficiency gains. Maintaining stable freight rates remains a challenge requiring proactive solutions. Companies should closely monitor market dynamics and adjust strategies accordingly to navigate the evolving landscape.
The U.S. imposed a 25% tariff on imported heavy-duty trucks, aiming to revitalize domestic manufacturing and safeguard national security. However, this could lead to higher truck prices, increased transportation costs, and potential trade retaliation. Opinions are divided, with truck manufacturers, transportation companies, and shippers actively seeking coping strategies. The future impact remains uncertain.
The global shipping industry is facing a severe challenge with a surplus of empty containers. Data indicates a surge in empty container numbers, while declining consumer demand and a fragile economic recovery are exacerbating storage pressures. Industry experts suggest that the future market environment will be more challenging, and shipping strategies need to be adjusted in a timely manner.
By July 2025, the total number of global flights reached 23,323,428, with an increase of 3% in aviation capacity compared to last year. The Central Asia and South Africa regions saw significant capacity growth, while the increase in seating in Northeast Asia and Western Europe was particularly notable, indicating a gradual recovery of the aviation market.
In 2025, the global aviation industry is expected to surpass five billion passengers for the first time, projecting a net profit of $36.6 billion, which will drive global economic growth and increase employment opportunities. The IATA highlights that the recovery of the aviation sector goes hand in hand with decarbonization investments, demonstrating its vital role in the modern economy.
In June, the Logistics Manager Index (LMI) significantly rose to 60.7, marking a strong recovery in the logistics sector. The report highlights improvements in inventory levels and changes in transportation and warehousing capacities. However, it also warns of uncertainties in market demand for the second half of the year, which could impact future economic and logistics trends.
Recent data shows that container freight rates from Shanghai to Europe and the Mediterranean rose by 27.2% and 23.5% within a week, with increases of 170% and 203% compared to the same period last year. The box shortage and demand recovery are the main driving factors, which may impact the global trade landscape in the future.
Despite signs of recovery in manufacturing, economic downturn pressures persist. Logistics companies need to prioritize cost control by optimizing transportation networks, implementing lean inventory management, leveraging technology, developing talent, and fostering strategic partnerships to improve operational efficiency. Simultaneously, making reasonable future-oriented investments is crucial to navigating uncertainties and maintaining a competitive edge in the fierce market.
June's non-manufacturing data showed a slight pullback but remained robust overall. The NMI index, while decreasing slightly to 56.0, still exceeded the average of the past 12 months and marked the 53rd consecutive month of growth. The report suggests a positive economic recovery outlook. Businesses should seize opportunities, proactively address challenges, and strive for sustainable development.
