New Strategies Boost Visibility in Multimodal Supply Chains

New Strategies Boost Visibility in Multimodal Supply Chains

This paper explores achieving 100% supply chain transparency through the implementation of a control tower. It addresses overcoming real-time update obstacles, quantifying the benefits of advanced tracking, and leveraging TMS integration for automated visibility. The paper emphasizes that supply chain visibility is more than just knowing the location of goods; it's about using data insights to gain a competitive advantage. Key to this is building a robust control tower that provides a single source of truth for all supply chain activities, enabling proactive decision-making and improved operational efficiency.

01/26/2026 Logistics Industry Insights
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Ridges DTC Strategy Why Tiktok Falls Short for Growth

Ridges DTC Strategy Why Tiktok Falls Short for Growth

The marketing strategy of North American DTC brand Ridge reveals that TikTok isn't the core growth engine for all brands. Their strategy centers on multi-dimensional attribution, focusing on high-certainty channels, building a sustainable creative library, differentiating algorithm adaptation, and employing a KOL-centric influencer marketing architecture. Emphasizing data-driven insights and content production capabilities, Ridge's approach offers valuable lessons for cross-border e-commerce businesses. It highlights the importance of understanding channel performance beyond surface-level metrics and investing in high-quality, reusable creative assets for long-term marketing success.

01/27/2026 Logistics Industry Insights
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Guide to Avoiding Misleading User Data in Business Growth

Guide to Avoiding Misleading User Data in Business Growth

This article reveals common pitfalls of "pseudo-insight" in user insight, emphasizing that competitive analysis is not equivalent to user insight. It outlines ten common misconceptions and four execution biases, delving into the fundamental laws of user behavior and mindset. Finally, it proposes key strategies for transitioning from traditional insight methods to genuine insight, highlighting the importance of building internal user insight capabilities. The aim is to help businesses construct effective user insight systems that drive growth by understanding real user needs and motivations, rather than relying on superficial observations.

01/27/2026 Logistics Industry Insights
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Paris Postal Codes Boost Crossborder Ecommerce Efficiency

Paris Postal Codes Boost Crossborder Ecommerce Efficiency

This article delves into the French Paris postal code system, explaining its allocation rules, advantages, and application in cross-border e-commerce. It emphasizes the importance of mastering Paris postal codes for improving logistics efficiency and reducing operating costs. The paper proposes building a global efficient logistics network to help cross-border e-commerce companies succeed in the global market. Understanding the nuances of the Paris postal system is crucial for optimizing delivery routes and ensuring accurate address verification, ultimately leading to enhanced customer satisfaction and streamlined operations.

01/27/2026 Logistics Encyclopedia
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Global Coconut Water Demand Drops Amid Price Competition

Global Coconut Water Demand Drops Amid Price Competition

IF Coconut Water was once a leader in the Chinese coconut water market, but it fell into trouble due to its light asset model and price competition, resulting in significant market value loss. This analysis examines the reasons for its success and failure, identifies common industry problems, and proposes strategies such as strengthening upstream control, exploring differentiated products, and enhancing brand value. It argues that companies should shift from a 'light' to a 'heavy' approach to navigate cycles and regain growth, focusing on building a more robust and sustainable business model.

01/27/2026 Logistics Industry Insights
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Global Standards Tighten for Dangerous Goods Transport Compliance

Global Standards Tighten for Dangerous Goods Transport Compliance

This article provides an in-depth interpretation of the procedures and key points for reporting dangerous goods transportation accidents. It emphasizes accident classification and reporting obligations, details the reporting process and deadlines, clarifies the reporting recipients and subsequent handling, and provides a detailed explanation of each item on the reporting form. Furthermore, it proposes recommendations for building a safe transportation system, aiming to help relevant personnel fully grasp the key to compliant reporting, effectively prevent potential risks, and ensure flight safety. This guide is designed to improve understanding and compliance.

01/27/2026 Logistics Encyclopedia
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Experts Highlight Sales and Operations Planning for Business Growth

Experts Highlight Sales and Operations Planning for Business Growth

This article delves into the critical role of Sales and Operations Planning (S&OP) in driving business performance growth. It analyzes common challenges encountered during S&OP implementation and offers practical solutions. The importance of top management support, data quality, scientific forecasting, cross-functional collaboration, process standardization, technology tools, and skilled personnel are emphasized. The aim is to assist companies in building an excellent S&OP system that can propel performance to new heights. By addressing these key areas, businesses can optimize their S&OP processes for sustainable and impactful results.

01/29/2026 Logistics Industry Insights
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Seattle Port Terminal Faces Congestion As New Alliance Begins

Seattle Port Terminal Faces Congestion As New Alliance Begins

Seattle's Terminal 18 (T18) is experiencing congestion due to a surge in new shipping alliance operations, leading to longer truck turnaround times. This article analyzes the causes of the congestion, including the complexities of alliance restructuring, port infrastructure bottlenecks, delayed information communication, and external factors. It proposes strategies to address the issue, such as optimizing terminal operations, enhancing information sharing, and investing in infrastructure, with the aim of building a more resilient supply chain. The analysis emphasizes the need for proactive measures to mitigate the impact of these challenges.

01/29/2026 Logistics
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Fedex Boeing Partner on Sustainable Aviation Initiatives

Fedex Boeing Partner on Sustainable Aviation Initiatives

FedEx and Boeing are collaborating for the fifth time on the ecoDemonstrator program, focusing on reducing aviation emissions and noise while improving efficiency. FedEx has pledged to reduce emissions by 30% by 2020 through fleet upgrades and exploration of alternative fuels, aiming to create a green logistics system. This partnership reflects an industry trend, leading the aviation sector towards environmental protection and sustainability, and collectively building a green aviation future. The collaboration highlights the importance of innovation and partnerships in achieving ambitious sustainability goals within the aviation industry.

01/29/2026 Logistics
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Firms Upgrade CRM Systems to Boost Supply Chain Efficiency

Firms Upgrade CRM Systems to Boost Supply Chain Efficiency

This report explores how CRM system upgrades can empower supply chain management and enhance multi-tier visibility. It analyzes the crucial role of CRM in supply chain operations, identifies challenges in current integrations, and proposes strategies such as building a unified data platform, adopting standardized interfaces, and optimizing business processes. The report emphasizes the importance of leveraging artificial intelligence and machine learning technologies to help companies build a more efficient and agile supply chain. The goal is to provide insights for businesses looking to improve their supply chain performance through CRM integration.

01/29/2026 Logistics Industry Insights
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