Brands Tap Influencer Marketing to Engage Vietnams Gen Z

Brands Tap Influencer Marketing to Engage Vietnams Gen Z

Vietnam presents a significant market opportunity, with the younger generation driving consumption. This article analyzes Vietnamese social media platforms and user behavior, revealing the current state and trends of influencer marketing in Vietnam. Through a case study of Tempo APP promotion, it demonstrates the effectiveness of influencer marketing in boosting brand awareness and increasing downloads. This provides valuable insights for brands seeking to capitalize on the Vietnamese market.

12/31/2025 Logistics Industry Insights
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Ecommerce SEO Strategic Guide to Backlinks

Ecommerce SEO Strategic Guide to Backlinks

This article delves into the importance of SEO backlinks for independent websites and explores effective building strategies. It emphasizes high-quality content creation, guest blogging, industry collaborations, social media sharing, and directory/forum submissions. The article also stresses the need for quality, naturalness, relevance, and anchor text diversity in backlink building, along with continuous performance monitoring. Mastering these techniques can help improve your independent website's ranking and drive traffic.

01/26/2026 Logistics Encyclopedia
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Etsy Sellers Boost Conversions with Optimization Strategies

Etsy Sellers Boost Conversions with Optimization Strategies

This article provides an in-depth analysis of core Etsy operation strategies, covering data-driven shop optimization, multi-shop management techniques, professional tool applications, and social media traffic generation methods. It aims to help handmade craft sellers improve shop conversion rates, achieve sustainable profitability, and succeed on the Etsy platform. The strategies discussed are designed to empower sellers with the knowledge and tools necessary to thrive in the competitive Etsy marketplace.

01/30/2026 Logistics Industry Insights
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E-commerce Logistics Rebounds: Central Region Sees Significant Demand Growth

E-commerce Logistics Rebounds: Central Region Sees Significant Demand Growth

In October 2021, the total demand for e-commerce logistics in China rebounded, with the central region recording the largest single-month growth of the year. This reflects the recovery of the e-commerce sector and the growth potential of retail sales of consumer goods. The central region's unique geographical advantages and optimized logistics infrastructure provide strong support for the future development of e-commerce logistics.

10/11/2021 Logistics
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Chewy Pet Product Trends Key to Profitable Selection

Chewy Pet Product Trends Key to Profitable Selection

The cross-border e-commerce pet supplies market holds immense potential, but product selection poses a significant challenge. This article recommends Chewy, a US pet retail e-commerce platform, as a valuable resource. Sellers can leverage its product categories and customer reviews to understand market demands and develop personalized product selection strategies. By doing so, they can differentiate themselves and gain a competitive edge in the market.

01/04/2026 Logistics Industry Insights
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Amazon Eyes Crossborder Ecommerce Growth After Q3 Sales

Amazon Eyes Crossborder Ecommerce Growth After Q3 Sales

Amazon's Q3 consumer data reveals emerging trends in cross-border e-commerce: back-to-school office supplies are popular, grocery demand is increasing due to the pandemic, Prime members are the cornerstone of major promotions, and early discount events foreshadow year-end consumption. Retail giants are launching discount seasons early. Sellers should focus on changing consumer needs, plan ahead, and enhance competitiveness to seize new growth opportunities.

01/05/2026 Logistics Industry Insights
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Target Overhauls Leadership and Supply Chain Strategy

Target Overhauls Leadership and Supply Chain Strategy

Target is adjusting its leadership team to strengthen the strategic importance of its supply chain and address growth challenges. The company is increasing investment in stores and embracing digital logistics and delivery to enhance the customer experience. This shift emphasizes a modernized approach to retail, focusing on efficient operations and improved service to meet evolving consumer demands and maintain a competitive edge in the market.

01/19/2026 Logistics Industry Insights
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Walmart Expands Aidriven Supply Chain Overhaul

Walmart Expands Aidriven Supply Chain Overhaul

Walmart will deploy Symbotic's AI-powered technology across all 42 of its regional distribution centers over the next eight years, comprehensively upgrading its supply chain automation. This initiative aims to improve inventory accuracy, warehouse capacity, and shipping/receiving efficiency, while alleviating labor pressures. The deployment has also extended to Sam's Club locations. Walmart's implementation is leading the way in the future direction of retail supply chain transformation.

01/19/2026 Logistics
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Top Trends Transforming Transportation Management Systems

Top Trends Transforming Transportation Management Systems

The Transportation Management System (TMS) market is booming, and businesses need to understand its trends to optimize logistics and reduce costs. This article delves into eight key trends: omnichannel retail demand, globalization expansion, tactical planning capabilities, freight forecasting, embedded analytics, big data management, backhaul utilization, and planning and execution integration. It provides a reference for businesses to grasp the development direction of TMS and enhance competitiveness.

01/20/2026 Logistics Industry Insights
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Midwest Logistics Real Estate Thrives Amid Ecommerce Boom

Midwest Logistics Real Estate Thrives Amid Ecommerce Boom

E-commerce development is fueling the rise of logistics real estate in Central and Western China. Strategic geographical location, advantageous land and labor costs, and a more relaxed regulatory environment are key drivers. This trend is expected to boost local economic growth, enhance logistics efficiency, and reshape the retail landscape. In the future, logistics real estate will evolve towards greater intelligence, sustainability, and customization.

01/29/2026 Logistics Industry Insights
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